SlideShare a Scribd company logo
1 of 24
Amit kumar Ambastha Marketing strategies to increase the ROI on mobile apps.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha Topics to discuss
(A) Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
Amit kumar Ambastha (B)  The rise of the smart phones
Amit kumar Ambastha
Amit kumar Ambastha
(C)  The value of the mobile application market ,[object Object],[object Object],Amit kumar Ambastha
(D)  Apps Stores Amit kumar Ambastha As the interest in mobile applications has grown, so has the number of the app stores. We now have stores from the platform/OS providers, handset manufacturers and mobile network operators. App stores tied to devices include the andriod Market,Nokia Ovi store,Blackberry app world,windows phone place and palm app catalog. There are also  operator specific app stores, such as Vodafone 360 App Store,orange app store,verizon and independent stores like Getzar,handango & handmark etc .
(E)  Get the most from your mobile apps. ,[object Object],[object Object],[object Object],Amit kumar Ambastha
[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
[object Object],[object Object],Amit kumar Ambastha ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Amit kumar Ambastha
(F) Revenue Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
Amit kumar Ambastha
Amit kumar Ambastha
Amit kumar Ambastha
Sales can be increase by best payment experience  ,[object Object],[object Object],Amit kumar Ambastha
(G)  Strategies to maximize the revenue ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
16 Twitter in-app feature. 17 Facebook fan page. 18 Create trial and paid app versions. 20 Content optimization for improved search engine rankings. Using Google Adwords keyword tool or  Google Insights for Search , research search terms that are most relevant and popular with your target audience and populate your app description with those terms. 21 Email signature. 22 Create a new website to pre-market and showcase your app. 23 Newsletter/email campaign. 24 YouTube promotion. Amit kumar Ambastha
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Amit kumar Ambastha
37  Aggressively  target Smart TV,Tablets & even laptop manufacturers also for Apps. Amit kumar Ambastha
(H) Conclusion ,[object Object],[object Object],[object Object],Amit kumar Ambastha

More Related Content

What's hot

Mobile App Marketing
Mobile App Marketing Mobile App Marketing
Mobile App Marketing techugo
 
Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...
Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...
Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...Fiksu
 
Marketing Plan for an Android App
Marketing Plan for an Android AppMarketing Plan for an Android App
Marketing Plan for an Android AppNishanth Reddy Gade
 
Mobile app-marketing-playbook
Mobile app-marketing-playbookMobile app-marketing-playbook
Mobile app-marketing-playbookRaj Singh
 
Final Project - Marketing Plan for Mobile App (Shoppers Way)
Final Project - Marketing Plan for Mobile App (Shoppers Way)Final Project - Marketing Plan for Mobile App (Shoppers Way)
Final Project - Marketing Plan for Mobile App (Shoppers Way)Anugrah Nimavat
 
Marketing plan for an Android app- DecoDom
Marketing plan for an Android app- DecoDomMarketing plan for an Android app- DecoDom
Marketing plan for an Android app- DecoDomNeha Byadwal
 
Marketing Plan for Android App
Marketing Plan for Android AppMarketing Plan for Android App
Marketing Plan for Android Appadarsh singh
 
Marketing plan for mobile app
Marketing plan for mobile appMarketing plan for mobile app
Marketing plan for mobile appPearl Gupta
 
Why [Mobile] [In-app] Programmatic? A Marketer's Guide
Why [Mobile] [In-app] Programmatic? A Marketer's GuideWhy [Mobile] [In-app] Programmatic? A Marketer's Guide
Why [Mobile] [In-app] Programmatic? A Marketer's GuideMoPub
 
Mobile App presentation for the Gaslamp.org by UPG Mobile Marketing Group
Mobile App presentation for the Gaslamp.org by UPG Mobile Marketing GroupMobile App presentation for the Gaslamp.org by UPG Mobile Marketing Group
Mobile App presentation for the Gaslamp.org by UPG Mobile Marketing GroupUrphoneguy SD
 
6 Ways Top Mobile Apps Drive More ROI
6 Ways Top Mobile Apps Drive More ROI6 Ways Top Mobile Apps Drive More ROI
6 Ways Top Mobile Apps Drive More ROIInMobi
 
7 main reasons to boost your e commerce with a mobile app in 2021
7 main reasons to boost your e commerce with a mobile app in 20217 main reasons to boost your e commerce with a mobile app in 2021
7 main reasons to boost your e commerce with a mobile app in 2021Concetto Labs
 
State of Mobile App Developers 2016
State of Mobile App Developers 2016State of Mobile App Developers 2016
State of Mobile App Developers 2016InMobi
 
AppSnips - Monetize Your App, Maximize Your Reach
AppSnips - Monetize Your App, Maximize Your ReachAppSnips - Monetize Your App, Maximize Your Reach
AppSnips - Monetize Your App, Maximize Your ReachLogia Group
 
Challenges in Mobile App Marketing in 2017 - Pocket Gamer Connects London
Challenges in Mobile App Marketing in 2017 - Pocket Gamer Connects LondonChallenges in Mobile App Marketing in 2017 - Pocket Gamer Connects London
Challenges in Mobile App Marketing in 2017 - Pocket Gamer Connects LondonRoss Sheil
 

What's hot (20)

Mobile App Marketing
Mobile App Marketing Mobile App Marketing
Mobile App Marketing
 
Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...
Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...
Fiksu presentation at Mobile Marketing Conference: Mobile App Marketing. Octo...
 
Marketing Plan for an Android App
Marketing Plan for an Android AppMarketing Plan for an Android App
Marketing Plan for an Android App
 
Mobile app-marketing-playbook
Mobile app-marketing-playbookMobile app-marketing-playbook
Mobile app-marketing-playbook
 
Moble App .pdf
Moble App .pdfMoble App .pdf
Moble App .pdf
 
Blugate mobile app
Blugate mobile appBlugate mobile app
Blugate mobile app
 
Blugate mobile app
Blugate mobile appBlugate mobile app
Blugate mobile app
 
Final Project - Marketing Plan for Mobile App (Shoppers Way)
Final Project - Marketing Plan for Mobile App (Shoppers Way)Final Project - Marketing Plan for Mobile App (Shoppers Way)
Final Project - Marketing Plan for Mobile App (Shoppers Way)
 
Marketing plan for an Android app- DecoDom
Marketing plan for an Android app- DecoDomMarketing plan for an Android app- DecoDom
Marketing plan for an Android app- DecoDom
 
Marketing Plan for Android App
Marketing Plan for Android AppMarketing Plan for Android App
Marketing Plan for Android App
 
Mobile app marketing
Mobile app marketingMobile app marketing
Mobile app marketing
 
Marketing plan for mobile app
Marketing plan for mobile appMarketing plan for mobile app
Marketing plan for mobile app
 
Why [Mobile] [In-app] Programmatic? A Marketer's Guide
Why [Mobile] [In-app] Programmatic? A Marketer's GuideWhy [Mobile] [In-app] Programmatic? A Marketer's Guide
Why [Mobile] [In-app] Programmatic? A Marketer's Guide
 
Mobile App presentation for the Gaslamp.org by UPG Mobile Marketing Group
Mobile App presentation for the Gaslamp.org by UPG Mobile Marketing GroupMobile App presentation for the Gaslamp.org by UPG Mobile Marketing Group
Mobile App presentation for the Gaslamp.org by UPG Mobile Marketing Group
 
Appboy / Metro Case Study
Appboy / Metro Case StudyAppboy / Metro Case Study
Appboy / Metro Case Study
 
6 Ways Top Mobile Apps Drive More ROI
6 Ways Top Mobile Apps Drive More ROI6 Ways Top Mobile Apps Drive More ROI
6 Ways Top Mobile Apps Drive More ROI
 
7 main reasons to boost your e commerce with a mobile app in 2021
7 main reasons to boost your e commerce with a mobile app in 20217 main reasons to boost your e commerce with a mobile app in 2021
7 main reasons to boost your e commerce with a mobile app in 2021
 
State of Mobile App Developers 2016
State of Mobile App Developers 2016State of Mobile App Developers 2016
State of Mobile App Developers 2016
 
AppSnips - Monetize Your App, Maximize Your Reach
AppSnips - Monetize Your App, Maximize Your ReachAppSnips - Monetize Your App, Maximize Your Reach
AppSnips - Monetize Your App, Maximize Your Reach
 
Challenges in Mobile App Marketing in 2017 - Pocket Gamer Connects London
Challenges in Mobile App Marketing in 2017 - Pocket Gamer Connects LondonChallenges in Mobile App Marketing in 2017 - Pocket Gamer Connects London
Challenges in Mobile App Marketing in 2017 - Pocket Gamer Connects London
 

Viewers also liked

Digital literacies supporting learning
Digital literacies supporting learningDigital literacies supporting learning
Digital literacies supporting learningLis Parcell
 
Phoenix Habitat For Humanity Leed Presentation
Phoenix   Habitat For Humanity Leed  PresentationPhoenix   Habitat For Humanity Leed  Presentation
Phoenix Habitat For Humanity Leed PresentationICF_HCD
 
The Power Of Lisp Macros
The Power Of Lisp MacrosThe Power Of Lisp Macros
The Power Of Lisp MacrosMasaomi CHIBA
 
A Sourcing and Recruiting Method that Works
A Sourcing and Recruiting Method that WorksA Sourcing and Recruiting Method that Works
A Sourcing and Recruiting Method that WorksAndrea Tanzi
 
From Learning Networks to Digital Ecosystems
From Learning Networks to Digital EcosystemsFrom Learning Networks to Digital Ecosystems
From Learning Networks to Digital EcosystemsHendrik Drachsler
 
ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...
ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...
ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...Hendrik Drachsler
 
Riks tips on giving great presentations
Riks tips on giving great presentationsRiks tips on giving great presentations
Riks tips on giving great presentationsrik panganiban
 
The changing landscape, a personal view for OER Wales
The changing landscape, a personal view for OER WalesThe changing landscape, a personal view for OER Wales
The changing landscape, a personal view for OER WalesLis Parcell
 
Toledodesdeelaire
ToledodesdeelaireToledodesdeelaire
Toledodesdeelairepocomancha
 
WordPress Multi-User: BuddyPress and Beyond
WordPress Multi-User: BuddyPress and BeyondWordPress Multi-User: BuddyPress and Beyond
WordPress Multi-User: BuddyPress and BeyondJoss Winn
 
Designit in Barcelona: an introduction to Generative Design
Designit in Barcelona: an introduction to Generative DesignDesignit in Barcelona: an introduction to Generative Design
Designit in Barcelona: an introduction to Generative DesignGuy Haviv
 
Adv06 f dnk_project_guide
Adv06 f dnk_project_guideAdv06 f dnk_project_guide
Adv06 f dnk_project_guidednaveda
 
Unmanned Eyes In The Commercial Skies Presentation
Unmanned Eyes In The Commercial Skies PresentationUnmanned Eyes In The Commercial Skies Presentation
Unmanned Eyes In The Commercial Skies Presentationmseraj
 
Prairie Dog by DeAirick
Prairie Dog by DeAirickPrairie Dog by DeAirick
Prairie Dog by DeAirickvebrya
 

Viewers also liked (20)

Digital literacies supporting learning
Digital literacies supporting learningDigital literacies supporting learning
Digital literacies supporting learning
 
Phoenix Habitat For Humanity Leed Presentation
Phoenix   Habitat For Humanity Leed  PresentationPhoenix   Habitat For Humanity Leed  Presentation
Phoenix Habitat For Humanity Leed Presentation
 
The Power Of Lisp Macros
The Power Of Lisp MacrosThe Power Of Lisp Macros
The Power Of Lisp Macros
 
E E M N1
E E M N1E E M N1
E E M N1
 
What Do We Know About IPL Users?
What Do We Know About IPL Users?What Do We Know About IPL Users?
What Do We Know About IPL Users?
 
A Sourcing and Recruiting Method that Works
A Sourcing and Recruiting Method that WorksA Sourcing and Recruiting Method that Works
A Sourcing and Recruiting Method that Works
 
Unit 1.1
Unit 1.1Unit 1.1
Unit 1.1
 
From Learning Networks to Digital Ecosystems
From Learning Networks to Digital EcosystemsFrom Learning Networks to Digital Ecosystems
From Learning Networks to Digital Ecosystems
 
ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...
ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...
ReMashed - An Usability Study of a Recommender System for Mash-Ups for Learn...
 
Riks tips on giving great presentations
Riks tips on giving great presentationsRiks tips on giving great presentations
Riks tips on giving great presentations
 
The changing landscape, a personal view for OER Wales
The changing landscape, a personal view for OER WalesThe changing landscape, a personal view for OER Wales
The changing landscape, a personal view for OER Wales
 
Toledodesdeelaire
ToledodesdeelaireToledodesdeelaire
Toledodesdeelaire
 
Anuario Jaye
Anuario JayeAnuario Jaye
Anuario Jaye
 
WordPress Multi-User: BuddyPress and Beyond
WordPress Multi-User: BuddyPress and BeyondWordPress Multi-User: BuddyPress and Beyond
WordPress Multi-User: BuddyPress and Beyond
 
Designit in Barcelona: an introduction to Generative Design
Designit in Barcelona: an introduction to Generative DesignDesignit in Barcelona: an introduction to Generative Design
Designit in Barcelona: an introduction to Generative Design
 
Adv06 f dnk_project_guide
Adv06 f dnk_project_guideAdv06 f dnk_project_guide
Adv06 f dnk_project_guide
 
Unmanned Eyes In The Commercial Skies Presentation
Unmanned Eyes In The Commercial Skies PresentationUnmanned Eyes In The Commercial Skies Presentation
Unmanned Eyes In The Commercial Skies Presentation
 
kumamoto food
kumamoto foodkumamoto food
kumamoto food
 
Suisse
SuisseSuisse
Suisse
 
Prairie Dog by DeAirick
Prairie Dog by DeAirickPrairie Dog by DeAirick
Prairie Dog by DeAirick
 

Similar to Marketing strategies to increase the ROI on mobile

Mobile app-monetization-intetics-2020
Mobile app-monetization-intetics-2020Mobile app-monetization-intetics-2020
Mobile app-monetization-intetics-2020Intetics
 
How to build the next million dollar app?
How to build the next million dollar app?How to build the next million dollar app?
How to build the next million dollar app?Sandeep Chauhan
 
Driving Traffic to Your Mobile Apps & Sites
Driving Traffic to Your Mobile Apps & SitesDriving Traffic to Your Mobile Apps & Sites
Driving Traffic to Your Mobile Apps & SitesDMIMarketing
 
Mobile app Madness-App-Promo
Mobile app Madness-App-PromoMobile app Madness-App-Promo
Mobile app Madness-App-PromoGary Yentin
 
Mobile marketing by Gaurav ISB&M
Mobile marketing by Gaurav ISB&MMobile marketing by Gaurav ISB&M
Mobile marketing by Gaurav ISB&MGaurav Nayak
 
What are the Benefits of Having a Mobile App for Your Business
What are the Benefits of Having a Mobile App for Your BusinessWhat are the Benefits of Having a Mobile App for Your Business
What are the Benefits of Having a Mobile App for Your BusinessBaek Yongsun
 
How to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptxHow to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptxMobibizIndia1
 
10 Rules of Brand App Marketing
10 Rules of Brand App Marketing 10 Rules of Brand App Marketing
10 Rules of Brand App Marketing James Nichols
 
10 Best Practices for Brand App Marketing
10 Best Practices for Brand App Marketing10 Best Practices for Brand App Marketing
10 Best Practices for Brand App MarketingJim Nichols
 
App Monetization Guide
App Monetization GuideApp Monetization Guide
App Monetization GuideAppindex
 
Big brand strategies for mobile app marketing
Big brand strategies for mobile app marketingBig brand strategies for mobile app marketing
Big brand strategies for mobile app marketingAjai Srivastava
 
Do You Really Need an App for that by Garry Partington
Do You Really Need an App for that by Garry Partington   Do You Really Need an App for that by Garry Partington
Do You Really Need an App for that by Garry Partington DigitalMarketingShow
 
WhitePapers_MobileAppCostsv4
WhitePapers_MobileAppCostsv4WhitePapers_MobileAppCostsv4
WhitePapers_MobileAppCostsv4Kelly Clay
 
Quick Start Guide for Mobile Application Development
Quick Start Guide for Mobile Application DevelopmentQuick Start Guide for Mobile Application Development
Quick Start Guide for Mobile Application DevelopmentErma Winter
 
4 Mobile Marketing Goals
4 Mobile Marketing Goals4 Mobile Marketing Goals
4 Mobile Marketing Goalsurmobile
 
Increase Mobile Conversions- Boost your business.
Increase Mobile Conversions- Boost your business.Increase Mobile Conversions- Boost your business.
Increase Mobile Conversions- Boost your business.Techugo
 

Similar to Marketing strategies to increase the ROI on mobile (20)

Mobile app-monetization-intetics-2020
Mobile app-monetization-intetics-2020Mobile app-monetization-intetics-2020
Mobile app-monetization-intetics-2020
 
How to build the next million dollar app?
How to build the next million dollar app?How to build the next million dollar app?
How to build the next million dollar app?
 
Driving Traffic to Your Mobile Apps & Sites
Driving Traffic to Your Mobile Apps & SitesDriving Traffic to Your Mobile Apps & Sites
Driving Traffic to Your Mobile Apps & Sites
 
Mobile app Madness-App-Promo
Mobile app Madness-App-PromoMobile app Madness-App-Promo
Mobile app Madness-App-Promo
 
Mobile marketing by Gaurav ISB&M
Mobile marketing by Gaurav ISB&MMobile marketing by Gaurav ISB&M
Mobile marketing by Gaurav ISB&M
 
What are the Benefits of Having a Mobile App for Your Business
What are the Benefits of Having a Mobile App for Your BusinessWhat are the Benefits of Having a Mobile App for Your Business
What are the Benefits of Having a Mobile App for Your Business
 
How to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptxHow to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptx
 
10 Rules of Brand App Marketing
10 Rules of Brand App Marketing 10 Rules of Brand App Marketing
10 Rules of Brand App Marketing
 
10 Best Practices for Brand App Marketing
10 Best Practices for Brand App Marketing10 Best Practices for Brand App Marketing
10 Best Practices for Brand App Marketing
 
Mobile Marketing
Mobile MarketingMobile Marketing
Mobile Marketing
 
App Monetization Guide
App Monetization GuideApp Monetization Guide
App Monetization Guide
 
Mobile Marketing 101
Mobile Marketing 101Mobile Marketing 101
Mobile Marketing 101
 
Big brand strategies for mobile app marketing
Big brand strategies for mobile app marketingBig brand strategies for mobile app marketing
Big brand strategies for mobile app marketing
 
10 big-brand-strategies
10 big-brand-strategies10 big-brand-strategies
10 big-brand-strategies
 
Do You Really Need an App for that by Garry Partington
Do You Really Need an App for that by Garry Partington   Do You Really Need an App for that by Garry Partington
Do You Really Need an App for that by Garry Partington
 
WhitePapers_MobileAppCostsv4
WhitePapers_MobileAppCostsv4WhitePapers_MobileAppCostsv4
WhitePapers_MobileAppCostsv4
 
Quick Start Guide for Mobile Application Development
Quick Start Guide for Mobile Application DevelopmentQuick Start Guide for Mobile Application Development
Quick Start Guide for Mobile Application Development
 
Mobile marketing guide
Mobile marketing guideMobile marketing guide
Mobile marketing guide
 
4 Mobile Marketing Goals
4 Mobile Marketing Goals4 Mobile Marketing Goals
4 Mobile Marketing Goals
 
Increase Mobile Conversions- Boost your business.
Increase Mobile Conversions- Boost your business.Increase Mobile Conversions- Boost your business.
Increase Mobile Conversions- Boost your business.
 

Recently uploaded

AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsMemoori
 
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmaticsKotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmaticscarlostorres15106
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Enterprise Knowledge
 
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsScanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsRizwan Syed
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 3652toLead Limited
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationRidwan Fadjar
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clashcharlottematthew16
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):comworks
 
The Future of Software Development - Devin AI Innovative Approach.pdf
The Future of Software Development - Devin AI Innovative Approach.pdfThe Future of Software Development - Devin AI Innovative Approach.pdf
The Future of Software Development - Devin AI Innovative Approach.pdfSeasiaInfotech2
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesZilliz
 
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationBeyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationSafe Software
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfAddepto
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyAlfredo García Lavilla
 
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Mark Simos
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfRankYa
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024The Digital Insurer
 
Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationSlibray Presentation
 

Recently uploaded (20)

DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial Buildings
 
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmaticsKotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
Kotlin Multiplatform & Compose Multiplatform - Starter kit for pragmatics
 
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptxE-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024
 
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsScanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL Certs
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 Presentation
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clash
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):
 
The Future of Software Development - Devin AI Innovative Approach.pdf
The Future of Software Development - Devin AI Innovative Approach.pdfThe Future of Software Development - Devin AI Innovative Approach.pdf
The Future of Software Development - Devin AI Innovative Approach.pdf
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector Databases
 
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationBeyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easy
 
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdf
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024
 
Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck Presentation
 

Marketing strategies to increase the ROI on mobile

  • 1. Amit kumar Ambastha Marketing strategies to increase the ROI on mobile apps.
  • 2.
  • 3.
  • 4. Amit kumar Ambastha (B) The rise of the smart phones
  • 7.
  • 8. (D) Apps Stores Amit kumar Ambastha As the interest in mobile applications has grown, so has the number of the app stores. We now have stores from the platform/OS providers, handset manufacturers and mobile network operators. App stores tied to devices include the andriod Market,Nokia Ovi store,Blackberry app world,windows phone place and palm app catalog. There are also operator specific app stores, such as Vodafone 360 App Store,orange app store,verizon and independent stores like Getzar,handango & handmark etc .
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 18.
  • 19.
  • 20.
  • 21. 16 Twitter in-app feature. 17 Facebook fan page. 18 Create trial and paid app versions. 20 Content optimization for improved search engine rankings. Using Google Adwords keyword tool or  Google Insights for Search , research search terms that are most relevant and popular with your target audience and populate your app description with those terms. 21 Email signature. 22 Create a new website to pre-market and showcase your app. 23 Newsletter/email campaign. 24 YouTube promotion. Amit kumar Ambastha
  • 22.
  • 23. 37 Aggressively target Smart TV,Tablets & even laptop manufacturers also for Apps. Amit kumar Ambastha
  • 24.