1. Chapter 1: Pages 6-9.5
Presenting
Cory Matthew
Juliana Gardiner
Troy Sprowl
Angel Ospina -absent
January 31, 2017
2. Apps-
Application software that media companies use to
promote themselves and others their in business
with. Apps have allowed small businesses to
flourish and others empowered
Diffusion-
These businesses becoming an industry and
becoming integrated
Key Terms:
3. Roles-
Changes the role of business men/women and
people of many professions constantly change
Public Relations (PR)-
This type of job is in high demand to manage these
situations
Key Terms:
4. Crowdsourcing-
audiencing piece together bits of information to a larger
narrative.
Story telling-
the whole of an idea, meaning the opinions,
facts, and everyone as a collective
Platforms-
Twitter, instagram, Facebook,
to help with networking.
Key Terms:
5. ● Uses and Gratification
○ Using social media for a particular purpose and the satisfaction
derived
● Sentiment Analysis
○ Contents creates either a positive or negative feeling, which
affects the way we use it
● Gatekeepers
○ Social media usage has changed the spread
of news from how news reporters, editors etc.
known as gatekeepers tell news.
Key Terms: