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E
Eddie ""Jersey" Karmin"

Social Media

Social Media
1 of 2
SOCIAL MEDIA IN PR The Social Turtles
5 KEY TERMS • Public relations use social media sites to rep brands and engage with consumers • Trust: Important in trustworthy info. • Influence: who we consider to the thought leader or a idea starter • Engagement: connection with consumer through research to satisfy media • Reading: pleasing effect

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Presentation1

  • 1. SOCIAL MEDIA IN PR The Social Turtles
  • 2. 5 KEY TERMS • Public relations use social media sites to rep brands and engage with consumers • Trust: Important in trustworthy info. • Influence: who we consider to the thought leader or a idea starter • Engagement: connection with consumer through research to satisfy media • Reading: pleasing effect