Leveraging big data to deliver customer value
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Leveraging big data to deliver customer value
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Leveraging big data to deliver customer value
- 1. Smart Grid Analytics: Leveraging big data to deliver customer value Smart Energy Forum| 27 November 2014
- 2. Operational savings Home Energy Management Systems (HEMS) Solar Electric vehicles
- 4. How would you grade your utility’s preparedness to manage the smart grid/smart meter data influx? 4 Trouble making sense of the data 17% (2013) Percentage who said completely prepared: Q: A: Source: Oracle
- 5. Difficulty recruiting customers for programs CASE IN POINT: Utilityco’s pricing program $37M spent to enroll the first 22k customers 77% of UtilityCo customers would benefit from a CPP rate 1.5% of UtiltyCo’s customers enrolled in CPP Rate DISILLUSIOMENT
- 6. Giving up altogether » $138M SG Investment Grant for AMI » Installing additional devices at >$1200 lifetime cost » Only 14,000 homes enrolled after 3 years of recruitment CASE IN POINT: Utilityco’s device program Source: NV Energy 2014 Annual Report
- 7. 7 Can we dig ourselves out?
- 8. Leveraging Smart Meter big data Innovative consumer tools Demand response resource Robust customer intelligence
- 10. 10 Signs of hope HIGH BILL ALERT RATE ANALYSIS TOOLS
- 12. 5% improvement in relationship and brand metrics 19% decrease in high bill calls Usage alerts
- 14. Adoption: 100% of homes Savings Opportunity: Broad-based kW/home Adoption: 5% - 15% of homes Savings Opportunity: Deep kW/home savings Direct Load Control: Expensive and hard to scale Traditional Direct Load Control Opower’s Behavioral Demand Response Snapshot: Snapshot:
- 15. 80% highly satisfied with BGE’s program 5% average peak savings 15% peak savings for engaged savers
- 16. Deployed to >1M households Behavioral Demand Response No Incentives Behavior Demand Response With Incentives
- 17. 17 Results: Performance across 10 events
- 18. 18 Results: Transformative smart grid economics