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RETAIL
MARKETING
MMS (17-19)
Welingkar Institute Of Management
“RETAILING INCLUDES ALL THE ACTIVITIES
INVOLVED IN SELLING GOODS OR SERVICES TO
THE FINAL CONSUMERS, FOR PERSONAL OR
NON-BUSINESS USE”
According to Philip Kotler
Top Retail
Players in India
• Aditya Birla Retail Ltd (ABRL) -
Pantaloons
• Future Group - Big Bazaar, Food
Bazaar
• Hardcastle Restaurants Pvt. Ltd.
(HRPL) – McDonald’s
• Reliance Retail Ltd – Reliance
Fresh, RelianceTrends, Reliance
Digital
• Kewal Kiran Clothing Ltd (KKCL) –
Killer, Integriti, Lawman PG3
• Lifestyle International Pvt Ltd –
Lifestyle
• Jubilant FoodWorks – Domino’s
Indian Retail
Setting
• The Indian retail industry has emerged as one of the
most dynamic and fast-paced industries due to the
entry of several new players. It accounts for over 10 per
cent of the country’s Gross Domestic Product (GDP)
and around 8 per cent of the employment.
• India is the world’s 5th-largest global destination in the
retail space.
• Indian Retail Industry has immense potential as India
has the second largest population with affluent middle
class, rapid urbanization and solid growth of internet.
• Growth in internet connectivity is also responsible for
immense growth in e-commerce platforms.
Retail Market Size &
Growth
• India’s retail market: US$ 724 billion in 2017
• India’s retail market is expected to grow at a CAGR of
10 per cent to US$ 1.6 trillion by 2026.
• Organized Retail Market : $60 billion
Which is 9% of total sector, Unorganized Retail Market
constitutes the remaining 91%.
• E-Commerce is growing at an astounding pace with a
CAGR of 28% by 2020, accounting for US$60 billion.
Retailers
• Pantaloons – 86 stores
• Big Bazaar – 253 stores
• Hardcastle Restaurants (McDonald’s) – 300 restaurants
• Reliance Retail – 3679 stores
• KKCL – 330 stores
• Lifestyle – 60 stores
• Jubilant FoodWorks Ltd (Domino’s) – 1199 restaurants

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Retail players and setting

  • 2. “RETAILING INCLUDES ALL THE ACTIVITIES INVOLVED IN SELLING GOODS OR SERVICES TO THE FINAL CONSUMERS, FOR PERSONAL OR NON-BUSINESS USE” According to Philip Kotler
  • 3. Top Retail Players in India • Aditya Birla Retail Ltd (ABRL) - Pantaloons • Future Group - Big Bazaar, Food Bazaar • Hardcastle Restaurants Pvt. Ltd. (HRPL) – McDonald’s • Reliance Retail Ltd – Reliance Fresh, RelianceTrends, Reliance Digital • Kewal Kiran Clothing Ltd (KKCL) – Killer, Integriti, Lawman PG3 • Lifestyle International Pvt Ltd – Lifestyle • Jubilant FoodWorks – Domino’s
  • 4. Indian Retail Setting • The Indian retail industry has emerged as one of the most dynamic and fast-paced industries due to the entry of several new players. It accounts for over 10 per cent of the country’s Gross Domestic Product (GDP) and around 8 per cent of the employment. • India is the world’s 5th-largest global destination in the retail space. • Indian Retail Industry has immense potential as India has the second largest population with affluent middle class, rapid urbanization and solid growth of internet. • Growth in internet connectivity is also responsible for immense growth in e-commerce platforms.
  • 5. Retail Market Size & Growth • India’s retail market: US$ 724 billion in 2017 • India’s retail market is expected to grow at a CAGR of 10 per cent to US$ 1.6 trillion by 2026. • Organized Retail Market : $60 billion Which is 9% of total sector, Unorganized Retail Market constitutes the remaining 91%. • E-Commerce is growing at an astounding pace with a CAGR of 28% by 2020, accounting for US$60 billion.
  • 6. Retailers • Pantaloons – 86 stores • Big Bazaar – 253 stores • Hardcastle Restaurants (McDonald’s) – 300 restaurants • Reliance Retail – 3679 stores • KKCL – 330 stores • Lifestyle – 60 stores • Jubilant FoodWorks Ltd (Domino’s) – 1199 restaurants