Aristotelian Rhetoric

Aristotelian Rhetoric
1. How does the Aristotelian triangle determine the choices in this example of rhetoric?
The Aristotelian triangle determined the choices in this example of visual rhetoric because the
speaker is using details to manipulate the target audience into wanting to buy the product. Giorgio
Armani's target audience is men looking for a sensual scent that attracts women, and the company is
implying that Armani Code is the perfect cologne for them through the body language of the woman
in the ad. She's completely hypnotized by the man's cologne, holding him as close as she can to
savor the scent. The black and white color scheme captivates the subject while giving a sense of
tastefulness. I get the impression that this cologne is for a man who wants
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Evaluation Of Abercrombie & Fitch Based On The United...
Alessio Kurti
Professor Mike VanHemert
BA 400
27 March 2015
Evaluation of Abercrombie & Fitch based on the United Nations Global Compact 's Principles In the
year 2000, the United Nations developed an initiative to make businesses more socially responsible.
It is called the United Nations Global Compact, or U.N.G.C. for short and it has 10 principles that
are categorized into 4 groups. Human rights, labor practices, the environment, and anti–corruption
policies summarize the 10 principles that businesses should follow. Since its inception 15 years ago,
more than 12,000 participants from all over the world have agreed to follow the U.N.G.C. 's
principles (Participants and Stakeholders). So, where does Abercrombie & Fitch fit into all of this?
In order to fully evaluate the business practices of Abercrombie & Fitch, or A&F for short, we need
to see if they are a part of the U.N.G.C. initiative, and what Abercrombie and Fitch says they are
doing versus what they actually are doing. After pointing out issues with Abercrombie and Fitch 's
practices for the last 15 years, it 's also important to look at the effect these practices are having on
the company 's bottom line. Out the 12,000 participants that have joined the U.N.G.C., more than
8000 of them are business (Participants and Stakeholders). Abercrombie and Fitch is not one of
them. Does this mean that Abercrombie and Fitch does not care about human rights, the
environment, or any of the 10 principles outlined by the

How Did Kenwood Chef Ads Sell Cologne For Women In The 1960's
In the 1960's women only advertised for things made for women, now women are using their bodies
to help sell cologne for men. In the 1960's women would be seen in ads such as Hoover ads and
Kenwood chef ads because that was what women did in that time, they cooked and cleaned. These
ads showed women to do nothing more. The Kenwood chef ad caption was "The chef does
everything but cook– that's what a wives are for." This advertisement targets an audience of married
men. In the Kenmore Chef ad, the husband is pictured in a suit and he was neatly groomed and his
wife was dressed in a conservative outfit with beautiful manicured nails. She is affectionately
hugging her husband and the two are both smiling. The image in the ad accurately reflects

Advertisements Are A Popular Display Of Marketing
Have you ever really looked at ads, though? I mean, if you look closely and I mean really look
closely, advertisements aren't what they appear to be, in most cases. Advertisements are a popular
display of marketing and have been for decades and will be for decades to come. For as long as I
can remember, advertisements have been a popular way of getting a message across. Whether they
are simple or colorful, they catch the eye of someone that's reading a magazine, or a newspaper. No
matter how much you think it's just a picture, there is a deeper meaning inside of what you're
looking at. Of course, you've never noticed it before because you were never looking for deeper
meanings inside advertisements. You may have passed by some subliminal ... Show more content on
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At the top of the advertisement, you have the words, "You'll never forget your first time" in big gray
letters. From the top, your eyes then go down to the middle of the advertisement and then start to see
this seductive hamburger sitting on the page. You think I'm joking, but this hamburger looks
seductive. The picture of the hamburger instills every aspect of a hamburger you could possibly
want to see. You see: the meat, the tomatoes, the pickles, and the cheese slightly dripping off the
edge of the hamburger. You also see the lettuce and those delicious looking onions to top it off.
Everything about this hamburger is screaming "Eat me!" As your eyes move along to the bottom of
the page, you have in gray lettering again, "Steak N Shake" and the places they are located. The gray
lettering is what makes the dark background pop out more, it's a contrast fixture. You notice the
lettering because of the advertisement is very dark and dim to begin with, the gray pops out.
Although, those eyes of yours tend to keep gazing back at the hamburger, because it looks so
delicious. At least that's what mine kept doing when I was looking at the advertisement. This is the
most seductive looking advertisement I've seen, for a piece of food. This is the definition of what
people consider food porn. The way it is positioned, it looks like a half–naked raunchy
advertisement, except a normal raunchy advertisement would have a male or a female with the
product. They would assumingly

peach blossom cologne company soluation Essay
Assignment #3
Accounts Receivable and Credit Sales
Part A––Optional Exercises
1. Credit Sales System Flowchart
Peach Blossom Cologne Company
Credit Sales system Flowchart
December 31, 2009
2. Analysis of Internal Control Strengths CSF‑1
Peach Blossom Cologne Company Credit Sales System Internal Control Strengths
Strength
Segregation of Functions
1. Segregation among sales, stores, shipping, and accounts receivable.
Authorization
2. Credit sales are approved before shipment.
3. Sales orders are approved.
4. Credit memos are approved.
Input Controls
5. Invoices are prenumbered and controlled.
6. Shipping documents are prenumbered.
7. Credit memos are prenumbered and controlled.
Processing Controls
8. Accounts ... Show more content on Helpwriting.net ...

(c) Trace sale to shipping records.(S‑3)
3. For each credit memo selected from the sales register:
(a) Examine authorized initials on credit memo (S‑4).
(b) Trace items returned to the receiving report, taking note of quantity and date received (S‑4).
4. Account for the numerical sequence of invoices and shipping documents (S‑5; S‑6).
5. Account for the numerical sequence of credit memos (S‑7).
6. Select several customer accounts at random and test aging of accounts (S‑8).
7. Examine list of accounts previously written off and determine efficacy of follow–up procedures,
tracing amounts into accounting records (S‑9).
8. Select several months at random and scrutinize the computer generated balancing report for these
months (S– 10).
9. Scan applicable accounting records and accounts for unusual items.
Alternative B –– Tests of Controls and Substantive Tests of Transactions SP‑1
Peach Blossom Cologne Company
Credit Sales
System Program
Tests of Controls
1. Trace a transaction through the system, noting segregation of functions and access to assets
(walk–through) (S‑1).
2. Account for the numerical sequence of invoices, shipping documents, and credit memos (S‑5;
S‑6; S‑7).
3. Examine list of accounts previously written off and determine efficacy of follow–up procedures,
tracing amounts into accounting records (S‑9).
4. Select several months at random. Examine computer balancing report

Hubert Berke Research Paper
The prolific German painter Hubert Berke was born in 1908 in Buer and died in 1979 in Cologne.
Before his transition into fine arts, Berke educated himself in languages, later studying philosophy,
art history and theology at universities in Münster and Königsberg (1931–2). After a year of
education under the painter Fritz Burmann at the Academy of Fine Arts, Berke left Königsberg for
Düsseldorf, where he was a student of Paul Klee. Both in his oils and watercolors, Berke was
oscillating between Informel painting and the modernist traditions from cubism and abstraction, to
expressionism. Later on, in the mid–50s, the artist started to employ three–dimensional materials
into his canvases, such as nails. The following years, Berke extended his artistic vocabulary through
sculptures, objects, or stained glass windows. The ... Show more content on Helpwriting.net ...
Throughout the years of his artistic activity, educating himself and later working in several cities,
Mense greatly contributed to movements such as the Cologne Secession, New Objectivity, Magic
Realism and the Young Rhineland, both as a painter and exhibition organizer. Mense started his
studies at the Academy of Arts in Düsseldorf (1906–8), and continued at the Academy of Fine Arts
in Berlin (1909–12) and School of Art in Weimar (1909–10), later appointed professor at the
Academy of Arts and Crafts in Wrocław (1925–32). In the 30s, Mense was appreciated as a teacher
and artist, just to mention the esteemed Villa Massimo prize (1933), however, his art was banned by
the Third Reich regime; his works, defined as "degenerate", were included in "Entartete Kunst"
exhibition in 1937. The art of Carlo Mense is still a subject to a number of exhibitions, more
recently displayed at the Kunstmuseum in Bonn (2013), Ludwig Museum in Cologne (2012), Jewish
Museum (2004) and Brücke Museum in Berlin (2002), among many

Personal Narrative Fiction
"You should really try that cologne I got you. Your gasoline musk is a delight, but it's been bleeding
into the furniture," Leila giggled at her own teasing, "I'm starting to wonder if you've been bringing
your work back here with you." She was always trying to joke when she thought Mack was
becoming upset, and his frequent hair ruffling had not gone unnoticed. Leila was the personification
of cider, warm and bubbly, but despite the good nature he loved about her, or rather, all of the
women Mack tried to make himself fall in love with, she too would not understand his plight. He
smiled carefully and his stress habit was about to be repeated before he dropped his hand onto the
empty couch cushion beside him. It had begun to smell like a car ... Show more content on
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"I'm not actually a mechanic. I–I mean technically I am, I'm required to be, but it's not my work. "
Her forehead wrinkled as her eyebrows came together, indicating she needed more of an
explanation. Mack gave a hard swallow, "I'm a robot, er, android to be more specific." Leila nodded
hesitantly, "I have no problem with that. I'm still gonna love you Mack." There it was, the L–word.
It was always at this part where difficulties began. "Leila, I love you too – platonically. I'm sorry, but
I can't feel romantic love." Her eyes began to swell with tears, and she opened her mouth to speak
but she was quickly interrupted. "The laws of robotics and other mandatory programming prevent
me from feeling romantic attraction." Mack's words became more frantic; he couldn't have this stay
a problem, he could outgrow it, or perhaps override it one day, but these thoughts were not reaching
his mouth. "So nothing we had was real?" Her voice shook like autumn branches, and was as brittle
as their leaves. "Why didn't you tell me earlier Mack? You know I would've understood. It would've
prevented...this!" Her hands went up to detail her emotion. "I think you should take your things and
leave. All of this is a little hard to take in, and I don't want my emotions to get the best of

The Magi Research Paper
In 1164, the Archbishop of Cologne, Rainald of Dassel acquired small amount of relics that
belonged to the Three Kings. These relics where taken from Milan in Italy by the Holy Roman
Emperor, Frederrick Barbarossa. The relics held great religious significance and had the ability to
bring pilgrims from all over Christendom. The deasion was made that these relics needed a place to
be housed. During this time five old aisled cathedrals promoted an opportunity to construct a new
cathedral. The idea came a crossed to design the cathedral in the Gothic style particularly based off
the French Cathedral of Amiens. The construction of the foundation began August 15, 1248 by the
Archbishop Konrad von Hochstaden. Construction continued into the mid–fourteen ... Show more
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It's hard to say how many artiest worked on the shrine but a various number of artiest worked in the
workshop of goldsmith Nicholas of Verdun as well his other workshops in Cologne contributed in
the construction. The ornamentation on the shrine consist of embossments of gold and silver and
each figure in the side of the shrine is fire–gilded. The filigree panels on the shrine are set with
precious and semi–precious stones. The panels are also decorated with intaglios, cameos, and
columns. We can see the arches and profiles on the shrine are trimmed with enamels. The shrine is
approximately 43 inches wide, 60 inches tall and 87 inches long with a basilica shape. Consisting of
three sarcophagi two laying side by side and a third located on the top the shrine is constructed of
wood overlaid with gold and silver. Consisting of more than 1000 various jewels the exterior is
decorated with 70 figure molded in high relief and images of the prophets. Each end of the shrine
depicts scenes of the Crucifixion, the birth of Christ and Christ enthroned at the last judgment. The
shrine the considered to be the most important significant sculptural piece of the 12th and
anticipates the coming the Goth sculpture that is visible in the stone of the Cologne

Secrets to Choosing the Right Perfume that Smells Best on You
You have met people whose smell has stayed unchanged for long that they have become part of their
essence. Your boy/girlfriend or husband/wife, who smell of whichever is cool. Signature smells are
beyond pretty; they are your calling card to everybody you meet and soothe for all you love.
The following are secrets to choosing the right Perfume that smells best on you:
Do not Entrust a Odor until you Smell the Last Note
Eau de Cologne
Eau de Cologne is about five percent oil in a combination of water and alcohol. It is refreshing and
lighter, typically with a citrus oil element.
Eau de Toilette
It contains the amount of perfume oil between five and nine percent over Eau de Cologne, Eau de
Toilette mixed with alcohol.
Perfume
Perfume is almost 40 percent perfume oil combined with alcohol.
Learn which Odor Family you Take Pleasure In the Most
Scent Families for Women
Scents classified according to main scent characteristics. The four essential families that frame most
feminine fragrances are Floral/Sweet, Oriental/Spicy, Woody/Chypre and Citrus/Fruits/Fresh.
Keep Different Perfumes from Dissimilar Fragrance Families
It is somewhat beautiful to switch your signature scent in line with season, mood or occasion that
day!
Floral/Sweet

Floral is the widely used perfume in feminine fragrances, extremely sweet and recognizable.
Citrus/Fruity/Fresh
These are Orange, lemon, grapefruit, lime and additional citrus fruits and many more.
Oriental/Spicy
These are warm

Jib Fowles Advertising's Fifteen Basic Appeals
Dior Suavage Makes The Heart Yearn For The Wild Jib Fowles' essay "Advertising's Fifteen Basic
Appeals" analyzes the different appeals that show up in advertisements. The appeals range from the
need for nurture to the need for sex. The viewers witnessing Dior's new advertisement for Dior
Sauvage, featuring Johnny Depp, are not immune to these basic appeals. The appeals used to
captivate the audience include the need to escape, the need to satisfy curiosity, and the need for
aesthetic sensations. The Christian Dior, S.A. Company released its new commercial advertisement
on "September 2, 2015" (Socha) featuring Johnny Depp. The commercial is very reminiscent of past
Dior commercials, meaning that there is a celebrity to promote the next ... Show more content on
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The quality of the advertisement is very aesthetically appealing; the frames are crisp with each shot
and as the camera moves through each frame the scenery intrigue the viewer. Depp is looking for
something that is out in the desert of California. The viewer's notice the environment and how in
order to find what Depp is looking for, he must go out into the desert to find it. Christian Dior, S.A.
is trying to get the consumer to buy the cologne, Dior Sauvage, which is made for men. The scenery
and the vintage challenger are made to visually appeal to the male

Essay about Sexuality, Ideologies, and Gender Roles in...
For as long as advertising and mass media have been around, so has their incorporation of sexuality
and ideologies. Day after day we are plastered by articles, images, and audible forms of advertising.
I would estimate that the average person encounters between fifteen hundred and three thousand
forms of advertising each and every day. Of those fifteen hundred to three thousand, it would be safe
to say that more than two thirds of them portray sexuality and socially constructed ideals. Men,
women, and children are on a daily basis targets of advertisements. As Susan Bordo hypothesizes in
her essay "Hungry as Ideology," gender roles are the foundation for what the advertising agencies
use to promote and push sales (139). They use the ... Show more content on Helpwriting.net ...
Bordo is a philosopher who focuses on the image of the human body in relation to today's popular
culture and society. Her writings are derived from the translations of advertisements that consume
the market place and media (Bordo 139). She talks on how our perceptions of women and women's
bodies are greatly influenced by the ideals and expectations of the "perfect woman" illustrated in the
media. Bordo makes it a point to call out the gender roles and stereotypes embedded in the
advertising world and how they shape the way members of society are thought of and accepted both
physically and socially. This is clearly stated on page 143 of her essay when she says, "all we
experience as meaningful is appearance."
Advertising and media, as mentioned above, are one of the most successful ways of manifesting and
controlling gender roles and sexuality. The three advertisements revealed earlier help further
substantiate the effect imagery has on determining who we are and how we are supposed to act. The
first ad is for a children's Texaco cheerleader fashion model, from the late 1960's. This doll is every
man's sexual fantasy in material form in a toy marketed to young girls. Secondly is an advertisement
from the 1980's promoting Caress Body Soap and their special limited time only mail–in for "silky
soft peach panties." Lastly is an image for Candies cologne from the late 1990's depicting the power
it has to rid women of all

The Effect Of Cologne On The Body
The Effects of Cologne Can the way a man smells actually affect his life? Can buying expensive
cologne give him more confidence or make him irresistible? Cologne advertisers would certainly
seem to think so. In truth, scents can affect an individual in different ways. Certain scents can have
particular effects on the body, and they can actually alter the way a person behaves or perceives
himself. Scents that work positively with a man's body chemistry can actually change the way he
acts or thinks. However, when cologne ads promise men that they will be handsome, successful,
powerful, and talented because of the scents they wear, the industry begins to sell them fantasy
rather than reality. Advertisements for cologne are very unique. Cologne ads usually portray a
message that says "wearing this will make you attractive" or "you will be more powerful by wearing
this cologne." Most of these advertisements feature men, since men are their target audience.
However, some other advertisements feature women, since women sometimes buy cologne for men
as a gift. Some advertisements, like this one, feature celebrities. Having a good–looking celebrity,
such as James Franco, draws in the attention of viewers. This advertisement does a great job of
visual advertising. The dark, simple background of city lights is intended to focus one's attention
solely on the image and the text, while portraying a scene of mystery or perhaps adventure. This
advertisement is fairly simple, yet allows the

Case Study On Audi Watch
Audi watch: when Purchasing an Audi car the customer will receive an Audi watch with the brands
own exclusive design. The quality and aesthetics of the watch will be dependent on the type of
model car the customer purchases. An example of this will be a customer who purchases an Audi A5
will receive a higher quality watch than the customer who purchases an Audi A3. An introduction of
a watch line for Audi will enable the brand to branch out its products offerings. This will bring value
to the brand in the form of exclusivity as the watch will only be available to those who have an Audi
car creating a sense of exclusiveness for the brand and customer.
Audi Cologne: Audi should introduce a cologne line with one being called Audi original and the
other Audi sport. This would allow Audi to compete with other established brands such as Ferrari
who have also introduced their own cologne range. (Ferrari, 2015) Introduction of a new product
such as cologne would create and establish increased brand awareness for Audi and a new sense of
connection between the brand and consumer as the customer is able to not only see and touch the
brand but now has the pleasure of smelling the brand as a result creating new associations with the
brand. ... Show more content on Helpwriting.net ...
An Audi tog bag should only be awarded to those who initiate a purchase of an Audi automobile to
further increase brand exclusivity and allowing customers to feel unique and special when owning
an item such an Audi tog back as it only reserved those who own an Audi car. This will add value to
the brand by allowing customers to enjoy accessories of the brand as well as driving it therefore
creating increased brand loyalty and greater brand image

Reflection Of Writing : My Writing Experience In The Homeroom
As a child, I remember my first writing experience outside the classroom. For it would teach me
more than just putting words together to complete a sentence, but to incorporate the meaning.
Entering my third year of elementary school I encountered the most humblest teacher named Ms.
Cologne. She was the most good hearted, caring, humane person I met at a young age. She was
black with dark straight hair and wore thick framed plastic glasses. Her classroom was bright, full of
colors with the ABC's in cursive writing around the border. Ms. Cologne was the type of english
teacher that will take extra time out to walk around and help each student with their classwork. But
she was also firm towards reading short articles out of the news ... Show more content on
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In the classes before I had the luxury of having simple packets that were filled with math problems
and tracing cursive letters. I was aware at a very early age the importance of writing. My father was
making sure that I completed my writing assignment. He would pick certain days out of the summer
to drill me on math problems to keep my brain constantly thinking. My father along with my third
grade english teacher shared similar views on the need to exercising my brain. In my opinion the
reason I developed my literary skills because of the need. Everyone that wants to become
successful, needs to learn how to read and write. My first experience of writing a summary shattered
my love for writing. That summer entering fourth grade started to hit me hard. Picture not being able
to go outside until the writing exercises are completed and checked. The time that my father took to
check my mini summaries I was daydreaming about going outside. What made matters worse is
while i'm in the house reading newspaper articles my friends would ring my doorbell asking when I
will be able to come and play. On top of the fact it's summer vacation and there is no schools opened
but still I had to do work outside of classroom. I can go on to say from this early childhood
experience explains why it is harder for me to prioritize. I have a rebellious spirit against

Ellen Narrative
Ellen and I were growing up and along with getting older, came more responsibility and even some
independence. By now, our mother trusted us to walk to town unaccompanied to pick up a few
groceries, happy to do so, we carried our willow shopping basket, money in one hand and a grocery
list in the other, with a note to give to the store clerk who would gather the required items for us. We
felt so grown up as we walked to the Abtsweg together, not in a group as we did when we walked to
school with our friends, but just the two of us; my sister and I, wearing matching brown coats and
perfectly starched bows in our hair. When we returned home and proudly handed Mom the basket
filled with all the correct items, she praised us endlessly and when Ted's parents phoned, boasted
about our accomplishment. They too, were pleased and realized that Ellen and I were growing up.
One afternoon, during an unexpected visit from Opa Taco and Oma Tine, our presence downstairs
was requested when they rang the doorbell upon their arrival. Wondering what was going on, Ellen
and I hurried to the street level to find our grandparents standing in the common entryway, holding
the front door to the outside ... Show more content on Helpwriting.net ...
Smits" was too formal for the close personal friend, he had become. Calling him "uncle" seemed
inappropriate and although Mr. Smits liked the name "Lombardo," it didn't seem to suit him.
Suddenly, my mother had a brilliant idea. Pinocchio; Walt Disney's second animated feature film
was playing at the cinema in Rotterdam. The movie featured Figaro; the pet cat of Mister Geppetto;
the artist who created Pinocchio and magically gave him life. Ellen and I were crazy about that cat,
therefore, Mom thought that, "Figaro"made a wonderful nickname for Mr. Smits. That was it, from
that moment on we addressed him as Figaro, which we soon abbreviated to Fiq (pronounced "Feak")
and Fiq loved his new

Sephora’S Current Target Market Are Women Who Value Quality
Sephora's current target market are women who value quality products and associate with luxury
brand names. Sephora also includes products for males such as fragrance, skincare, shaving, and
other products. They are well known as a beauty store for females but do not have a reputation for
selling men's products.
One of our goals is to broaden the target market so Sephora will also become known for their
products toward men. One way to do that is to implement direct advertising towards men between
the ages of 13–35 years old. In the store, they can create an atmosphere that is more neutral in order
to appeal more to men. Sephora can bring out male cut outs to put in front of the store or display
their top products in for window display or ... Show more content on Helpwriting.net ...
Another objective is to put a waiting area for men into their store next to the male products. While
they are waiting for their female partner, Sephora could put out cologne samples and magazines in
the waiting area. When they try out the sample, it might encourage them to go look at the other
colognes and buy them. It shows awareness from Sephora that most of their customers are females.
This waiting area gives a better environment to males while Sephora is promoting their products.
One other goal is to increase consumer traffic on media. On the website, design towards both
women and men. Include male models on the homepage which then can lead them to the men's
department. On social media, use advertisements for specifically men that can include their cologne
and other products. Make sure it's accessible on mobile devices by the use of applications. Give
promotions by customers being interactive. Customers can be talking about the product or giving
feedback and customers can be on a rewards system by giving a discount on their next purchase.
Marketing Strategy
A. Primary Target Market
The primary target market for our strategy is men between the ages 13 and up who generate a
middle to high income. Any man old enough to wear cologne or who likes to smell good is a man
who would benefit from our products. We are looking for a customer who values name brands,
long–lasting scents, and

What Is The Meaning Of Ralph Lauren's Cologne
This advertisement for Ralph Lauren's cologne "Red" screams power . In this specific layout, there
are numerous images of a man being in expensive car's and having women drive his boat. Those
actions give off a vibe that advertisers believe this type of living is what all men truly want and
desire. The advertisers try to capture the viewers attention by providing unique color schemes, texts,
and images that draw them in. Not only are the red and black colors symbolism for power but it's
also the way the advertisers wrote their headlines. The name of the cologne is capitalized and
italicized which shows a sense of power and priority to viewers. Advertiser's also emphasize success
as being a value for men because of all the expensive cars,

Daniel Wilkie Case
The three main directors involved in this case were Daniel Wilkie who was the chief operating
officer, Timothy Mainprize who was the chief financial officer and Stephen Burroughs who was the
company's manager (Lampe, 2005). The three directors were charged with charges of deceiving
auditors and dishonesty. Wilkie was charged with two offences of dishonesty as a company's officer
and misleading an auditor of the company, Mainprize was also charged with the same three offences
and Burroughs was charged with a misleading a company's auditor offence. The three directors
made the auditors and the investors of the company believe that it was adequately reserved. In other
words, they made these auditors and investors believe the company had attained an $8.6 million
profit whereas it had actually incurred a $ 19.1 million loss. Between 1 March and 6 May in the year
1998, Wilkie and Mainprize, on behalf of the company, arranged with General Cologne Reinsurance
Australia, that they (FAI) would pay a premium of $67.5 million if they (General Cologne) would
give back a reinsurance benefit of $65 million. Between 23 June and 26 June 1998, the same two
executives made another deal with the same reinsurance company (General Cologne). This time FAI
paid a premium of $89.7 million so that they could retain a benefit of $87 million. In another
occasion between the 26 June and September 9 1998, the two men made another deal with the same
company, General Cologne. This time, FAI paid $ 12.5

Jacques Offenbach
Jacques Offenbach Jacques Offenbach was born on June 20, 1819, in Cologne, Prussia (present–day
Germany). His original name was Jacob Offenbach. He was the seventh child of Isaac Juda Eberst; a
cantor at the Cologne Synagogue. When he was 6 years old he was taught the violin, then as it says
in the book, "Jacques Offenbach and the Paris of His Time" "He was accidentally discovered to have
been secretly and successfully practicing the cello, for which his arms were not yet long enough."
Thanks to this discovery he was taken to the good cellist Herr Alexander where he learned all the
techniques that Herr Alexander could offer him.
When he had all the necessary techniques his father used him, his elder brother Julius, and his sister
Isabella to form a trio. They often performed twice a day, in the afternoon and evening, they played
... Show more content on Helpwriting.net ...
As it says in the biography of the bio website "The 1960s were Offenbach's golden years." In the
1970s Offenbach directed the Théâtre de la Gaîté for four years, but his financial status was not
good and he went bankrupt. He went to the United States for a tour in 1876 to help his financial
situation and after he had his tour in the United States, he returned to France to dedicate himself to
composing. During this time he wrote his only grand opera, Les Contes d'Hoffmann (The Tales of
Hoffmann) this opera was described as an opéra–fantastique, but unfortunely it remained unfinished
after his death in 1880.
Offenbach was a successful composer and as it says in the biography of the bio website "he wrote
more than 100 works for the stage–is best remembered for his development of the operetta. He
helped mold the form into its own genre in world music, which influenced the likes of Johann
Strauss II and Arthur Sullivan (of Gilbert and Sullivan), among many

Personal Narrative
GIMLET dreamed that if she did not see a concert last night she would become a type of liquid,
therefore my friends Mr. Wonderful, Big,
Gimlet and I went to see Keith Jarrett play a piano concert at the Irvine
Concert Hall in Irvine last night. It was such a good concert! Keith
Jarrett is a Negro who plays the piano. I very much enjoy seeing
Negroes perform in all areas of the performing arts. I feel they are a talented and delightful race of
performers, who are often very entertaining. I especially enjoy watching Negroes perform from a
distance, for close up they frequently smell unpleasant. Mr. Wonderful unfortunately also smells
unpleasant, but he is a good fellow and a sport and he laughs when I state that I dislike his odor, ...
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He stated that I did not seem like a fine fellow or a good egg and that my clothes were unattractive.
He also disliked the smell of my English Leather Cologne.
Grope's utterances peeved Gimlet and she told Mr. Wonderful to harm
Grope, therefore Mr. Wonderful kicked Grope in the mid section with his heavy black boots, for
Contra combat in Central America, with studs in the toes. Grope became in extreme pain and was
forced to sit on the curb smack dab in the middle of the line to see Keith Jarrett, holding his kicked
mid section. Gimlet placed fingers in each of Grope's nose's nostrils and asked him to apologize to
me or she would try to pull the nose from amid Grope's features. Pain and unpleasantness are very
unpleasant for people with LSD on their tongue, and Grope apologized instantaneously without even
having to look at me.
I informed Grope that his apology was totally accepted and that

Advertising In Advertising
"Real" Men Advertising is the way large businesses reach out to the general public and reel them
into investing in their products in any way possible. From alcohol to cigarettes, clothing to makeup,
advertisements attempt to entice their viewers into believing certain ideas about the products being
sold and what they can do. One of the most common appeals used in advertising is the transfer of
image. This appeal is used to give the consumers the belief that through the use of the product
advertised, they too can have or become whatever they see in the company's promotion. The three
ads I selected for Joop! Cologne, Bushmaster Firearms, and Ford Sports Model Minivans, are all
examples of the transfer of image appeal because each works to convince men that through the
purchase and use of these products, they will be strengthening and improving their masculinity. The
first ad using the transfer of image appeal I selected is for Joop! Cologne for men. The ad shows a
man and woman in a passionate embrace and both appear to be topless. The words at the top of the
ad say, "Real men get more." The ad insinuates that if men were to decide to use this brand of
cologne, they would have a better chance at more frequent relationships with women, and they will
get more out of the relationship with a women. This statement is an attempt to appeal to a man's
logos by making a declarative statement about what real men should be able to achieve. The ad is
also appealing to the pathos of

Cultural Influence Of The Early Medieval Era
Exam 2: Cultural Influence One prominent theme that has been encountered throughout this course
has been the idea of influence from one culture to another; a cultures influence on another can
impact things such as stylistic transition, and transfer of subject matter. The combination of local
traditions and newly introduced ideas will allow for new types of artwork to be produced. Artwork
during the Early Medieval era, Romanesque era, and Gothic era demonstrates how local and
imported ideas intermingle to produce new things. In order to fully express the idea of cultures
integrating local ideas with ideas of other cultures to form new artworks, focusing specifically on
architecture will allow for the theme to be fully justified. During the dynamic Early Medieval era,
which dates back to 500–1000 BCE, European identity was developed and stimulated by Europeans
interactions with other cultures in Eurasia and the Mediterranean. During the Early Medieval era
early Christian basilicas such as Santa Sabina and San Paolo fuori le Mura (St. Paul's Outside the
Walls) maintained the basic structure of the Roman basilica, and incorporated local ideas, which
include added Christian elements such as the transept and the ambo. The Romanesque era is the art
of Europe from approximately 1000 AD to the rise of the Gothic style in the 13th century.
Romanesque architecture retained many basic features of Roman architectural style, which include
round–headed arches, vaults, apses, and

What If We Gave It A?
Now, that you've prepared yourself for the last 7 days, it's time to "get it right" for the big day that
will determine if you'll get your ex back or not. This is the first day you will see one another face to
face again, so, you have to make a good impression (if not perfect a perfect one). See this day like
the big day were you will break into your ex's mind again, where he has to come out of the date (or
appointment) with a question mark on his/her mind like "what if we gave it a try one more time?"
A good way to make it easy for you for the appointment, is to mix simplicity with pragmatism.
Don't dress to impress.
People make this mistake all the time. Women put too much make up and they even wear their
favorite lingerie and then what comes into their minds is to use sex to get their ex back. Men overdo
it, by either putting on an eau de cologne that is too strong, too much jewelry on or a haircut that
looks like the one a 1930's Hollywood actor would have on. If your plan involves extravagance,
forget about it. Be simple, and you know why? Well, you need to make sure your ex focuses on your
message and the way you behave rather than the way you look, so don't dress to impress. Instead,
wear something simple, clean and elegant. Not too much but not too modest either, just right in the
middle. It should be the same thing with the perfume you wear, remember that you want to be
comfortable and decontracted, so don't wear something that smells like it can kill a fly from

A Rhetorical Analysis Of Calvin Klein's 'Escape'
Calvin Klein effectively formulates ads that grab the attention of their audience, to purchase their
poignant cologne. American men want to look and smell perfect for their better halves, and the
Calvin Klein brand feeds into this shared desire in society. The brand establishes a buying audience
through the use of multiple appeals to pathos, and by providing a window effect in this ad for
Escape.
Calvin Klein understands the fact that men will buy a cologne that will, not only make them smell
"hot", but make them feel like it too. They employ a windowed effect with this poster, by providing
the image of a future that can only be achieved by using this product. By utilizing this ad, men will
automatically associate the experience of using this ... Show more content on Helpwriting.net ...
Like the Calvin Klein ad, we are living in a society that exposes the human body to reel in the big
bucks. He further pushes this fact by stating, "As ever, sex sells" (para 3). This is an important note,
because we see ads, such as the above, every day. Even though this is not a new marketing strategy
it is becoming more widely used, the more society buys in.
"'We're all in on the gender–reversal joke,' explains Lisa Wade, associate professor of sociology at
Occidental College" (para 4). Ms. Wade's observation on current advertising ploys is more than
accurate. We are all aware that these ads exist, yet we continue to fall for the "hot guy" trick, and
buy a product, whether we need it or not.
Through the depiction of the shirtless model in a soft black and white poster has created an
advertisement that will cause the money to rain down on the Calvin Klein headquarters. The brand's
powerful pathos appeals, and its use of the window effect, has created a product, in which men and
women alike, will buy in order to achieve the "life" the model

Influences On Musical Notation In The Middle Ages
A brief essay on two influences on musical notation in the middle ages
Modern musical notation as we know it can be directly credited to the Catholic Church. The
Catholic church being a primary influence in Western history, the church had many resources and
was source of education. While there are a variety of rudimentary music notations pre 9th century
the foundation of music notation as we know it is due to an Italian Benedictine monk, Guido de'
Azzero, who invented solfege, a vocal scale we know as do, re, mi, fa, so, la, ti, do but was
introduced as ut, re, mi, fa, sol, la. This scale was a huge breakthrough for vocalists that were
struggling to learn new chants in the late 900's but has had a lasting effect as this is the same scale
vocalists use today. Along with this he introduced the four line staff, a fifth would be added as music
became more complex. Now vocalists could read the pitch, and learning new pieces of chant
became a much easier task. But how long should those notes be held? We have the pitch and scale,
but when does the vocalist move on to the next note without guessing or being prompted? ... Show
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This treatise had a wide influence on composers for it clarity and logic, specifically in regards to
note duration which is that a notes shape could indicate its length. Franco of Cologne introduced the
longa, brevis, and the semibrevis, the semibreve becoming the modern whole note. With this
composers could write music with rhythmic variety. Thus we are introduced to the foundation of
mensural notation, that would become the modern bar notation. Although there are no known
surviving pieces of music by Franco of Cologne, a form of motet was named after him, the
Franconian Motet, an example of this is Amours mi font/En mai/Flos filius

Statistical Analysis : Determining The Market Value Of New...
Statistical Analysis in determining the Market Value of New Fragrance
Name –(Jatin Kalchuri)
Due date–(14/04/2015) Lecturer and Tutor–( Dr Zhiming Cheng) Word count – 3000 words (
excluding the tables )
Table of Contents
Contents Page Number
1. Executive Summary 3
2. Business Problem 3
3. Statistical Problem 3
4. Analysis 4
4.a) Confidence Interval 5
4.b) Hypothesis Testing 7
5. General Conclusion 14
6. Implications 14
7. References 15
Executive Summary
The aim of this study is to determine the market value for the new fragrances so the company can
properly price its proposed new product. For the ... Show more content on Helpwriting.net ...
This study makes use of simple random sampling. Simple random sampling selects the individuals
randomly and every single individual must have an equal probability (Hughes and Sharrock, 2007;
Powell and Connaway, 2010).Thus, each and every product chosen from the market for the survey
has equal probability. The sampling unit of this study is Sanitary Product sector in Australia. The
target population in this research for the quantitative study is the sanitary products in Australia. The
sample size for the quantitative study is for 95 products in the market.
This research makes use of both the primary and secondary data. The primary data for this research
is collected with the help of surveys. This particular research makes use of closed ended questions in
order to collect primary data. According to Loewy and Guffey (2009), secondary data is the one
which is already available and it is accessed through the external materials. The data analysis and
interpretation process identifies solution to the research problem. This study makes use of the
statistical technique independent sample t test, F test for testing equality of variances and one way
ANOVA to test the proposed hypothesis. In this research, descriptive research design makes use of

the independent sample t test. Ethics in this study is strictly followed by the researcher and also data
is maintained in

Maria Eckhart Dbq Essay
The church establishment of the early fourteenth century got its power mostly from religious
authority over the masses. Relying on the poor and uneducated to need the church for guidance and
salvation. Meister Eckhart's teachings were a direct affront to that authority (document 1). He
asserted that the church was not necessary to worship or even find God, claiming "if the soul is to
know God, it must know him outside time and place, since God is neither in this or that, but One
and above them" (book 342). He went a step further claiming that the well–established Christian
ideology of performing good deeds in hopes of receiving religious favor was in fact all wrong and a
waste of time. Eckhart's views threatened to dramatically undermine everything the church
depended on. With the church's authority under attack Archbishop Heinrich of Cologne began an
investigation into Eckhart's teachings in 1327 in an attempt to repress the so called heretic. Cologne
branded forty–nine articles from Eckhart's works heretical to which the Meister forcefully rebutted
in defense. In his ... Show more content on Helpwriting.net ...
Eventually though the rigors of taking on the papacy and the whole of the church got to the Meister
and sometime into his ordeal he renounced his arguments against heresy. Perhaps a bit of mercy for
Eckhart though, he apparently died before the charges were able to be enforced. The pope wasted no
time nor the opportunity to diminish Eckhart further. John Paul XXII writes a document in 1329
condemning the Meister's teachings and using this platform to reiterate multiple times how Eckhart
revoked his own teachings (document 3). The popes document came at a time of political and
religious power struggle through out Europe. It was the pope's intent to use the defeat of a rival
(Eckhart) to publically and vociferously assert his dominance over the religious realm and as a
warning to any who might

The Advertising Campaign For Dolce And Gabbana
1. About the advertiser The advertising campaign was produced for Dolce & Gabbana. It is an
Italian company and fashion house that has been founded in 1985 by Domenico Dolce and Stefano
Gabbana (Dolce & Gabbana Corporate, n.d.). Since then, it has been delving into the world of
fashion and beauty; the brand produces various clothing articles, handbags, jewellery and watches,
glasses, perfumes and fragrances, as well as cosmetics (Dolce & Gabbana, 2017). It develops
products both for women and men; since 1999, Dolce & Gabbana also carries out children
collections (Reinach, n.d.). While Dolce & Gabbana's brand is not nearly as old as other brands such
as Armani or Versace, it is well–known and well–established (FragranceX, 2017). Its products have
been worn and used by Madonna, Whitney Houston, Demi Moore, and Nicole Kidman, among
others (FragranceX, 2017). 2. Their product The product the chosen advertisement aims to sell is the
women fragrance The One Eau de Toilette (Dolce & Gabbana, n.d.). In 2006, Dolce & Gabbana had
released an "oriental flower fragrance" named The One Eau de Parfum ("The One Eau de Toilette",
2017). Compared to an eau de parfum, which is highly concentrated, an eau de toilette tends to be
lighter ("The One Eau de Toilette", 2017). Overall, the Eau de Toilette fragrance is similar to the
original The One, but it was created by the perfumer Michel Girard to freshen and reinvent the
product ("The One Eau de Toilette", 2017). Dolce & Gabbana describes

Tom Ford Santal Blush Cologne
Ever wonder how to attract women? Wait no longer Tom Ford's new cologne met those wants and
need of yours. This Cologne would definitely put you in a place you never thought you'd see
yourself. This ad consists of a cologne being held by a man and a lady but her hand is around his,
which centralizes the cologne in the picture. The cologne stands out in the ad from the light skin
tones of the models, the vague black background and the appearance barely of a classic suit; The
design of the perfume has a sleek and unique look that attracts men and stand out in the ad.
promotes it a lot as well. The Tom Ford (Santal Blush) cologne ad, paints a hidden message that men
should purchase this product to attract women. The ad's main focus is to attract ... Show more
A purchase that you would never regret it would do nothing but benefit you and enlighten your
prestige. From the regular pass by daily to the stare and shy hello is something you wouldn't mind
witnessing on a day– to–day basis. Imagine feeling like a star when you are on your way to work, all
you have to do is make the right decision and make this cologne apart of your morning routine while
getting dressed to take you through the day. Definitely, with a new and improved touch to your
mornings the ladies will not allow you to pass straight without blessing you with a good morning or
that long stare with a pleasant smile when that pungent scent hits their

Armani Code Analysis
The advertisement that I have decided to describe and analyze is one from Armani Code, a cologne
producing company. When I first glanced at the advertisement, there were a few things that jumped
out to me. The first of those things was an attractive white female with a lot of skin showing kissing
and hugging an attractive white male who is professionally dressed. The next thing that caught my
eye was the fact that the male was staring off somewhere into the distance while this beautiful
female was trying to kiss him. He is portraying himself as if he is disinterested in the female. The
third and final thing that caught my eye before actual analysis of the advertisement was the fact that
the picture is all black and white. The girl, with her skin showing, is mainly all white. The male in
his suit is mainly all black, with the exception of his face and white undershirt. Additionally, the
bottle the cologne is held in, which is placed in the bottom right hand corner, is all black as well,
with the words Armani Code printed on the bottom of the bottle is small print. While the ad itself is
quite simple in design, it's the meaning behind the picture that provides the most power. The
message behind this advertisement is if Armani Code cologne is worn by any man that so many girls
will like that man wearing the cologne in a sexual way that the man will eventually become sick of
the females and focus on other things. This particular ad targets males while chasing the

Persuasive Essay On Guilty Opening Statement
Advertising in today's society plays a pivotal role in today's consumer culture. With many different
products out there, and variations on said products, advertising is a necessary element in selling a
product. According to TIME magazine, there is a paradox built into fragrance advertising, as the
seller has to persuade the consumer into buying a product whose function cannot be explicitly
portrayed. More often than not, a company who are trying to sell a fragrance will use a familiar face
to their audience. Actors and Actresses, as well as famed models, have been used in fragrance ads
for decades. This still reigns true in today's time. The ad I will be analyzing comes from the designer
Gucci, in particular their "Guilty" line. This ad has ... Show more content on Helpwriting.net ...
Sex appeal captures the attention of a consumer, and includes an association with different things.
One association is that people want to be as attractive as these models and have the sex appeal that
they do. The models in this ad are significantly attractive. Gucci uses a very popular actor that is
known for his attractiveness, this alone can draw someone into the ad. In today's society there is a
strive to be attractive to the opposite sex, more specifically, be fit. The stigma around fitness is
significant throughout social media culture. So many people have accounts dedicated to being fit for
the sake of wanting to be like the pictures that portray muscle clad men. With women respectively
they want to be skinny and toned as well. There is an entire culture revolving around this stigma that
is commonly referred to as "goals", people want to strive to be like them. With the models that are in
this advertisement, they can be seen as "goals" to others. Another association is with straight sex
appeal. With the audience striving to look like the male model in this ad, they also would want to
have what he has. They want to be in an embrace with a similarly attractive woman. The target
audience would wish to have a relationship similar to what is portrayed in this advertisement. The
narrative set up is appealing to the audience in a way that would convince them to buy this

Stockhausen Life and Works
Composer Karlheinz Stockhausen was born August 22, 1928 in the small town of Mödrath located
just west of Cologne Germany. He was the first child of three born to Simon and Gertrud
Stockhausen. Early in his life, the Stockhausen family struggled financially. Germany was in a low
point of stability after WWI and most people had trouble making ends meet. Simon Stockhausen, a
teacher at the time, was forced to move from one temporary post to another on average twice a year.
Unfortunately in 1932 when he was four years old, Stockhausen's mother Gertrud was committed
into a sanatorium. This was likely due to the depression she encountered associated with the
instability, poverty, and having three children so close to one another. In 1935 Shortly after his wife
became ill, Simon Stockhausen was promoted to head teacher at a small village school located in
Altenburg. The newly formed Third Reich led by Adolf Hitler used him in this position to influence
the local community by spreading propaganda and organizing fundraisers for the new movement.
Karlheinz Stockhausen showed an early interest in music and the family piano. The family also
owned a radio that young Stockhausen listened to and attempted to imitate. When he was seven,
Karlheinz was enrolled in school and began his first piano lessons with the organist of the local
Protestant church. He practiced often and learned to play back music he heard on the radio.
In 1939 Karlheinz was refused admission to an elite high

Consumer Behaviour Essay
Selective Perception, Perceived Quality and Perceived Risk in Relation to Two Premium Male
Colognes
Student Names: Leslie Munir Osman Tamara Mostagousul Haque
Unit Code: MKW2402
Tutor's Name: Ms. Ghazala Khan
Lecturer's Name: Ms. Ghazala Khan
Date of Submission: 09.04.2008
Word Count: 1009
Contents Page number
Table of Contents 1
Abstract 2
1.1 Introduction 3
1.2 Selective Perception 3
1.3 Perceived Quality 4
1.4 Perceived Risk 5
1.5 Conclusion 6
References 7
Appendix I– Picture of Christian Dior Fahrenheit 9
Appendix II– Advertisement of Christian Dior Fahrenheit 10
Appendix III– Advertisement ... Show more content on Helpwriting.net ...
Red symbolises 'hotness', which is striking to men. Furthermore, as can be seen from the Fahrenheit
advertisement, which is also a variable of stimuli (Appendix II), it is connoting the sunset where the
cologne blends in, with a man looking on. It can thus also be recognized as a cologne for the
evening for an 'outdoorsy' man. Christian Dior is an established and renowned brand from which
consumers expect high end colognes with fragrant scents. Thereby consumers would expect
Fahrenheit to meet their expectations, and have looking at the figure of sale in the first quarter of its
introduction. If consumers were seeking a cologne for the outdoors, as well as seeming attractive to
the opposite sex, they would opt for this cologne. Often, earlier experience with the cologne could
also stimulate consumers to repeat the purchase, especially if the cologne seemed to meet
expectations. Experience can affect both the qualities which are perceived when an odour is smelled
and, relatedly, its judged similarity and discriminability from other odours (Case, Stevenson &
Dempsey, 2004).

As for Boss by Hugo Boss, scrutinizing the advertisement (Appendix III), the bottle and hence the
cologne is perceived to be of a masculine temperament, especially from the image of a male model
in a suit. If the needs of the customer are a masculine scent as well as a cologne representing an
elegant, manly nature,

Vacation : Cologne, Germany Vs. Kingston, Jamaica
Vacation: Cologne, Germany vs. Kingston, Jamaica Each and every person has their own idea of
paradise. Millions of vacations are taken on every continent each year, and each country, state, and
town holds an entire different world of adventure. For some, a beach with a calm breeze maximizes
relaxation, for others, it may be a frigid mountain top. I, on the other hand, enjoy all sorts of
vacation types. I enjoy fast pace adventure just as much as I enjoy slow pace admiration. Both
Cologne and Kingston will most definitely provide me with the vacation of a life time, but my
overall experience with each will differ in the way that I will travel, the excursions I will take, and
the food that I will eat. Traveling to Cologne is the same as traveling to Kingston, but upon entering
the towns, transportation takes a very different turn. Cologne is a more modernized area, and many
well organized bus routes are driven every hour on the hour. Bus Passes in Cologne are offered for
only $11.99 a day; this price is far more inexpensive than renting a car or calling five taxis a day.
Travel with a bus pass is very simple, and there is most definitely a bus route that will take one
wherever they wish to go ("Transportation"). Kingston, on the other hand, is at a far faster pace. Bus
stops are overcrowded, and one could possibly be forced to wait up to an hour to even catch a ride.
Kingston offers taxis and rental cars just as every other place, but if one is on a tight budget,

The Characteristics Of Allusions In Frankenstein
There are many allusions used to help develop traits of ambition, intelligence and vengeful for
Victor Frankenstein and his creature. Victor as a young boy is interested in the natural philosophers
such as Cornelius Agrippa, Paracelsus and Albertus Magnus. Agrippa first sparked his interest and
even though his father told him that "it is sad trash." (Shelley 24) he continued to research and read
his books. Victor mainly ignored his father's comment as his father just glanced at the book and
made that remark, if he had explained his reasoning about why he thought it was a waste of time
Victor would have listened. When the Frankensteins return from their trip from Thonon he
immersed himself in Paracelsus and Albertus Magnus and spent all of ... Show more content on
Helpwriting.net ...
Hence, this reflects a similar dilemma as the one God and Satan have in Paradise Lost, Satan can be
comparable to Victor's creature since he can also speak rationally and persuasively and Victor can be
comparable to god as he is the creator of his creature. The creature and Victor to have one common
trait of both being ambitious, but the creature is vengeful. The creature wants revenge on Victor
because he asked him to make him a partner so he is not alone anymore, but Victor denied him of
that so in return the creature planned to make Victor feel as lonely as he felt. Though this was a
gradual plan which he proposed as concepts of family, love, and care the creature understood
overtime. When the creature comes to life Victor leaves it alone as he is disgusted by it, "breathless
horror and disgust filled my heart." (Shelley 42). The creature at the time had little idea of what was
happening around him and was just searching for basic necessities of shelter, food and clothing, but
his interactions with others he was able to understand how he was perceived. The creature main
education came from observing the De Lacey family and the village that they lived in especially
from the books that he finds in the hut. The books are significant as they help him recognize the
world around him and his feelings. In Plutarch's Lives he learns about "higher thought" and of
kingdoms, seas and large countries which are all very confusing to him as he has only known the
village that he

Essay on Cologne Haefren Baum Case
Marketing analysis: Located in downtown Cologne Haefren Baum is a high end retailer, which
recently expanded its operations by opening three retail outlet stores in nearby Rhineland suburban
areas. The company carries Wiegandt's high–end furniture whose furniture is heavily advertised and
carries a much recognized name. Due to the economic conditions and new competitors entering the
market Haefren Baum had to decrease its prices in order to maintain sales volume. The new
competition and economic conditions caused sales to decline by –19% and –5% between 1993 and
1995 which portrays cyclical demand, rather than seasonal since different seasons have insignificant
sales on furniture sales. The German recession has recently been ... Show more content on
Helpwriting.net ...
Significant insider selling is typically a sign of potential trouble ahead.
Financial analysis:
The company's cash has been decreasing over the 2 years however its current and quick ratio has
gone up, from 2.26 to 2.53 and 1.06 to 1.26 respectively, due to its increase in accounts receivable
and inventory, the company may need to minimize amount of sales based on credit or require
however down payment on its installment sales. Haefren must also be offering more lenient credit
terms to its customers since its average collection period has also gone up significantly, this could be
correlated to the lax credit terms Wiegandt currently offers Haefren. Haefren's return on equity is
also declining, using the DuPont method, as a result of our low net profit margin and our decreasing
asset turnover (as a result of lower sales and higher assets). The company currently finances itself
with bank loans which have decreased while cash is decreasing, the increase in debt may be growing
to an unsustainable rate as our debt to equity ratio has almost doubled from 5.84 to 9.37 between
1993 and 1994. This poses a major a problem for the corporation as cash and sales are decreasing
and loans are increasing, the company may need to liquidate the warehouses. The warehouses could
be a major factor in another problem: low profitability. Low operating profit margins of 1.6%
suggests high operating expenses. The company may need to cut operating expenses by reducing by

Playing A Flat Cheltenham Where Roast Chicken And Garlic...
Inside a flat Cheltenham where roast chicken and garlic wafts through the air like a new eau de
cologne, I 'm asked to grab the deck of cards as Derick fixes up Bee's Knees cocktails.
On the bookshelf I spy a pack of '52 ' regular cards and a pack of '40 ' Karma Sutra cards. Now, me
being me, bet you can't guess which ones I pick up. . .
Sat at his rustic oak table where a candle dribblles wax over the bottle is the 52 cards stacked up
ready to be shuffled along side the pack of 40 cards which I 've split into two, solitair rows of twenty
and all faced down.
I suggest poker, yet with each hand won, a card must be chosen from one of the two rows of twenty.
– Then, after, one by one, each card must be turned up to see who has done the ... Show more
This card was put to the side of creativity along with a few others.
Soon, the eau de cologne of chicken and garlic suggests dinner isn 't far from being put on a plate.
"We should give that funny one a go" Derek suggests.
"Chance will be a fine thing," I say. "Although for a laugh, maybe with our clothes on."
I inform him I need the bathroom and points to where it is, giving me a list of directions. He call 's
up the stairs – "I'll start dishing up, so don't be long as I'll be getting cold.
I thought he said It 'll, but I clealy miss heard and called back, "Oh, okay then!"
Now I can honestly tell you I never would never have guessed what was to happen next. I really
thought we were just jokey mates who had not found 'The One ' yet, and this was just a meal and
drinks out in the town.
Food was cerainly dished out. On my return from the bathroom on the second floor, it wasn 't the
edu du toilette of garlic and chicken on a plate, but it was him, naked in an abstract sort of Abreham
Lincoln sat on a chair waiting for me without the arm rests
"Oh my god Derrrrick!" With a clutched mouth and a quick jerk reaction spinning on my heels

facing the oposite way...
"Oh c'mon Daise. I know you want this more than the chicken... I've not stopped thinking about you
like this since seeing this card I 'm half imitiating and I want you to join me without the clothes."
"Errr. No

Process Essay
It is the week before a high school dance and, as a boy, you have no idea what to do. You want to
look your best. in order to make a great first impression on your friends and to the ladies. In order to
look "frosh," you have to plan ahead of time and make sure that you are already looking your best.
What you wear to the dance and how you act determines your total outlook and how you want to be
perceived as. It is critical that you know where to shop for clothes.
First, is to go to the Westfield Valley Fair mall one week in advance. Find something that is
appropriate and modest, but avoid buying clothes that you would normally wear to school or on the
weekends. One store that sells quality clothes for a fairly decent price is American Eagle. ... Show
more content on Helpwriting.net ...
Ask your parents or a friend's parent to drive you 15 minutes before the event starts, depending how
far you live from the school. When entering into the venue, be sure to find any classmates you know
and join them. Try not to stick to one group of friends. Instead, make conversations with people you
usually don't talk to. Be proactive, and try not to limit yourself to one activity. Don't be the person
who stands near the food tables, but be that person who stands up and dances. There's no need to be
a great dancer, but just groove to the music. However, don't do it excessively. No freak or
inappropriate dancing while on the dance floor. Most school dances have some slow dances, where
you have your hands around a girl's waist. Just try to sway back and forth and make conversation
with the girl. As important as any other step, you need to be confident in yourself. Don't psyche
yourself out. Feeling apprehensive can give off a bad vibe to everyone else around you. Be yourself
and not the person that you think you should be. Through all this, make the most of the dance, as it
should be a night to

The Importance Of The Bombing Of Cologne
Bombings of Cologne and Dresden
The bombings that took place in the 1940's caused grave destruction for not only families but
significant amounts of Cologne and Dresden themselves. Each bombing had reasonings and that
resulted in drastic effects for Germany.
Before Cologne was bombed it had much significance in the eyes of the people that made a living in
the city and had lived there their whole life. Back in the Battle of Bulge the Germans were forced
out of France and in turn they used up all their reserves. Although the British and the Americans
were closing in on the Rhine River, the Germans were not about to let them take yet another piece of
land from them. This was how the city of Cologne came to be, Cologne stretched on ... Show more
Too many it signified the alliance the Germans had with many others individual kingdoms and
countries. Another piece of significance the building provides is from its architecture, the
architecture of the Cathedral represents the unification of Germany. The background information
and the significance of the cathedral itself and what it meant to many did not stop the Allies from
dropping a great number of aerial bombs on and all around the cathedral trying to create terror and
destruction. May 30, 1942 was the last day the city of Cologne was going to see their home and their
city in its normal state before it fell in the hands of the British. At approximately twelve fifteen the
bombs started falling from overhead. The sirens and the alarms startled the home owners and the
families living in Cologne. The planes above were not only dropping bombs but utilizing machine
guns to ensure extra destruction. Not long after the attack started did many apartment buildings and
department stores become engulfed with flames. This was also when military targets became
irrelevant to the british bombers and they started to target not only the heart of the city but the main
parts of the city that

Aristotelian Rhetoric

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