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Be a part of history

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Nick Adamisen
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Be A Part of History Nick Adamisen
Idea • Be A Part of History campaign • Engage audience • Make them feel part of something • Increase ticket sales
Be A Part of History Campaign • Engage fans of all ages • Come to more baseball games • Make lasting memories • Share pastime with younger generation
Target Audience - Baseball fans of all ages
Performance Indicators • 10% increase in ticket sales. • 10% increase in social media traffic (posts, shares, likes, etc..)
Tactics • Blog and Social Media to gain awareness • Google AdWord campaigns
Blog/Social Media • Share stories • Moments in baseball history • Link users to ticket purchase
AdWord Campaign • Focus on keywords • Draw attention • Increase Traffic
Budget Google AdWord campaign: $40,000
Summary The ‘Be A Part of History’ campaign will allow baseball fans to engage with baseball on a whole new level by seeing, reading, and talking about the games past, while becoming a part of it’s future.

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Be a part of history

  • 1. Be A Part of History Nick Adamisen
  • 2. Idea • Be A Part of History campaign • Engage audience • Make them feel part of something • Increase ticket sales
  • 3. Be A Part of History Campaign • Engage fans of all ages • Come to more baseball games • Make lasting memories • Share pastime with younger generation
  • 4. Target Audience - Baseball fans of all ages
  • 5. Performance Indicators • 10% increase in ticket sales. • 10% increase in social media traffic (posts, shares, likes, etc..)
  • 6. Tactics • Blog and Social Media to gain awareness • Google AdWord campaigns
  • 7. Blog/Social Media • Share stories • Moments in baseball history • Link users to ticket purchase
  • 8. AdWord Campaign • Focus on keywords • Draw attention • Increase Traffic
  • 9. Budget Google AdWord campaign: $40,000
  • 10. Summary The ‘Be A Part of History’ campaign will allow baseball fans to engage with baseball on a whole new level by seeing, reading, and talking about the games past, while becoming a part of it’s future.