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Presentation on
Search Engine Optimization
(SEO)
5 Effective SEO Techniques
That Bring Results
Important Tips To Increase
Website Traffic
•Improve user experience across your entire site
•Optimize for voice search
•Conquer video with YouTube SEO services phoenix
•Build a variety of backlinks
•Get a grip over technical optimization
1.Improve user experience across your entire site
Some search engine optimization phoenix techniques that can improve user
experience and boost your website ranking in search engine:
•Use white space.
•Optimize your page speed.
•Use attractive calls to action.
•Use hyperlink differentiation.
•Segment key information with bullet points.
•Use images (wisely).
•Include well-designed and written headlines.
•Keep your website pages consistent.
•Catch your 404s.
•Be responsive and mobile-friendly.
2. Optimize for voice search
The way people search for information online is changing. Increasingly,
people are using voice search on their smartphones, tablets or voice
assistants (like the Amazon Echo or Google Home devices) to search for
information on the internet. Siri is your best friend if you’re using an Apple
device, Google voice search is popular on Android devices and Microsoft’s
Cortana is useful on your PC and smartphone using their app
5 Ways to optimize your website for voice search
Step 1: Get Listed Online (if You’re a Local Business)
Step 2: Reduce Page Loading Time
Step 3: Use Long-Tail SEO
Step 4: Write More Local Content
Step 5: Use Structured Data Markup
3. Conquer video with YouTube SEO
With the rise of other content formats comes the need to optimize them
for search. One increasingly important place to do that is on YouTube, a
video distribution website used by the masses. Following are the steps to
optimise your content for search on Youtube.
1. Rename your video file using a target keyword.
2. Insert your keyword naturally in the video title.
3. Optimize your video description.
4. Tag your video with popular keywords that relate to your
topic.
5. Categorize your video.
6. Upload a custom thumbnail image for your video's result link.
7. Use an SRT file to add subtitles & closed captions.
8. Add Cards and End Screens to increase your YouTube
channel's viewership.
4.Build a variety of backlinks
• Backlinks earned by promoting your best content
• Backlinks earned with infographics
• Backlinks from bloggers
• Backlinks from guest blogging on quality sites
• Internal links
• Backlinks from influencers
• Backlinks from blog commenting done right
• Backlinks from quality directories
• Backlinks received by writing about news or latest trends
• Backlinks earned by creating quality videos
• Backlinks from forum posts
• Backlinks from Q&A platforms
5.Get a grip over technical optimization
We need a grip over technical SEO in order to rank well.
A) Enable AMP for Mobile:
AMP, or Accelerated Mobile Page, began as a Google-backed open
initiative to allow publishers to easily create responsive, mobile-
optimized content. It takes information from website pages and
display them in an easy-to-view format for mobile devices
B) Correct Your Semantic Markups:
To help Google understand your data, or to show your website,
you need to ensure that your semantic markups are correct.
5 Effective SEO Techniques That Bring Results

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5 Effective SEO Techniques That Bring Results

  • 1. Presentation on Search Engine Optimization (SEO) 5 Effective SEO Techniques That Bring Results
  • 2. Important Tips To Increase Website Traffic •Improve user experience across your entire site •Optimize for voice search •Conquer video with YouTube SEO services phoenix •Build a variety of backlinks •Get a grip over technical optimization
  • 3. 1.Improve user experience across your entire site Some search engine optimization phoenix techniques that can improve user experience and boost your website ranking in search engine: •Use white space. •Optimize your page speed. •Use attractive calls to action. •Use hyperlink differentiation. •Segment key information with bullet points. •Use images (wisely). •Include well-designed and written headlines. •Keep your website pages consistent. •Catch your 404s. •Be responsive and mobile-friendly.
  • 4. 2. Optimize for voice search The way people search for information online is changing. Increasingly, people are using voice search on their smartphones, tablets or voice assistants (like the Amazon Echo or Google Home devices) to search for information on the internet. Siri is your best friend if you’re using an Apple device, Google voice search is popular on Android devices and Microsoft’s Cortana is useful on your PC and smartphone using their app 5 Ways to optimize your website for voice search Step 1: Get Listed Online (if You’re a Local Business) Step 2: Reduce Page Loading Time Step 3: Use Long-Tail SEO Step 4: Write More Local Content Step 5: Use Structured Data Markup
  • 5. 3. Conquer video with YouTube SEO With the rise of other content formats comes the need to optimize them for search. One increasingly important place to do that is on YouTube, a video distribution website used by the masses. Following are the steps to optimise your content for search on Youtube. 1. Rename your video file using a target keyword. 2. Insert your keyword naturally in the video title. 3. Optimize your video description. 4. Tag your video with popular keywords that relate to your topic. 5. Categorize your video. 6. Upload a custom thumbnail image for your video's result link. 7. Use an SRT file to add subtitles & closed captions. 8. Add Cards and End Screens to increase your YouTube channel's viewership.
  • 6. 4.Build a variety of backlinks • Backlinks earned by promoting your best content • Backlinks earned with infographics • Backlinks from bloggers • Backlinks from guest blogging on quality sites • Internal links • Backlinks from influencers • Backlinks from blog commenting done right • Backlinks from quality directories • Backlinks received by writing about news or latest trends • Backlinks earned by creating quality videos • Backlinks from forum posts • Backlinks from Q&A platforms
  • 7. 5.Get a grip over technical optimization We need a grip over technical SEO in order to rank well. A) Enable AMP for Mobile: AMP, or Accelerated Mobile Page, began as a Google-backed open initiative to allow publishers to easily create responsive, mobile- optimized content. It takes information from website pages and display them in an easy-to-view format for mobile devices B) Correct Your Semantic Markups: To help Google understand your data, or to show your website, you need to ensure that your semantic markups are correct.