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CMN 212 
Introduction to Organizational 
Communication
Why Study Organizations? 
 Great Variety of Organizations 
 Private – banks, IBM, Walmart 
 Public – government organizations 
 NGOs – Non-Governmental Organizations: Red Cross, 
Churches, Charity Hospitals, Habitat for Humanity 
 INGOs – International Non-Governmental 
Organizations: Doctors without Borders, UNESCO
Why Study Organizations? 
 Large Organizations Are As Significant 
As the Nation-State 
 Multinational Corporations & Globalization 
 EXXON-Mobil: Gross Earnings Larger Than Many 
National Economies 
 GM: Is it a U.S. company? 
 Toyota: Is it a Japanese company?
Why Study Organizations? 
 Organizations Support Vibrant Civil 
Society 
 NGOs 
 Clubs, Community Groups
Why Study Organizations? 
 Organizations Underlie Many of the 
Challenges We Face 
 Terrorism 
 Financial meltdown
Why Study Organizational 
Communication? 
 Communication is a Critical Process in 
Organizations 
 Some Scholars Argue Organizations Are 
Communication Processes 
 Organizations Form and Project Their 
Identities Through Communication
Overview of the Class 
 Goals 
 To enhance your understanding of the role of 
communication in modern organizations 
 To explore different theories of organizational 
communication and the insights they can provide 
 To identify common organizational communication 
problems and their solutions 
 To develop attitudes and analytical abilities that can 
enhance your ability to navigate modern 
organizations in a creative and effective way
Overview of Class 
 Required Material 
 Miller, K. (2012) Organizational 
Communication: Approaches and Processes. 
7th edition. 
 Copies on Reserve in Undergrad Library
Overview of Course 
 This is a “flipped” class. You are expected to 
complete lessons and take the quiz prior to the 
class it is assigned for 
 Course materials posted in our course 
MOODLE: 
https://learn.illinois.edu 
 Slides of lessons posted in MOODLE that you 
can print to take notes on 
 Handouts, review sheets, etc. will be posted in 
MOODLE
Overview of Class 
 Standard Operating Procedure 
Before the date on which we start the topic in class: 
1. Read the assigned pages in the Miller text (take notes) 
2. Take the lesson on the topic in the MOODLE (take notes) 
3. Complete the lesson quiz in the MOODLE 
[2 Hours Per Topic] 
In class: 
4. Come ready to talk and participate in activities 
5. Take notes 
Outside of class: 
6. Participate in forums to earn engagement points
Overview of Class 
 Requirements/Grading 
 Tests 
 Lesson Quizzes (Best 10 of 13) 200 pts 
 Exams (3) 300 pts 
 Engagement 
 Online Engagement 100 pts 
 In-Class Activities 100 pts 
 In-Class Exercises (60 points) 
 Class Discussion (40 points) 
 Total 700 pts
Overview of Course 
 Engagement (200 points total) 
 Online: 
 Online forum participation (100 points) 
 In Class: 
 Worksheets for class exercises (60 points) 
 Class Discussions (40 points) 
We will judge what is a substantive contribution using rubric in 
syllabus 
Spaced out over the term by quarters: 
 50 points possible per quarter (see syllabus for 
beginning/end of quarters): 25 points for online forums; 15 
points for worksheets; 10 points for discussion 
contributions 
 Minimum for full credit: 5 high quality posts, 3 high quality 
in-class activities, and 2 meaningful discussion 
contributions per quarter
Overview of Course 
 MOODLE 
Register for the class on the MOODLE site 
https://learn.illinois.edu
Overview of Class 
How to do badly in this class: 
 You will not do well in this class if you simply skim 
through the slides in the Powerpoints and skim the 
text without listening to the lessons. 
 You will not do well in this class if you don’t take 
notes. 
 You will not do well in this class if you put off doing 
all the lessons until right before the exam. 
 You will not do well in this class if you do not 
participate in online activities.
Overview of Course 
 Announcements 
 Etiquette: 
 Respect 
 Pay attention 
 Accommodation

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Organizational Communication-CMN 212-Overview of Course

  • 1. CMN 212 Introduction to Organizational Communication
  • 2. Why Study Organizations?  Great Variety of Organizations  Private – banks, IBM, Walmart  Public – government organizations  NGOs – Non-Governmental Organizations: Red Cross, Churches, Charity Hospitals, Habitat for Humanity  INGOs – International Non-Governmental Organizations: Doctors without Borders, UNESCO
  • 3. Why Study Organizations?  Large Organizations Are As Significant As the Nation-State  Multinational Corporations & Globalization  EXXON-Mobil: Gross Earnings Larger Than Many National Economies  GM: Is it a U.S. company?  Toyota: Is it a Japanese company?
  • 4. Why Study Organizations?  Organizations Support Vibrant Civil Society  NGOs  Clubs, Community Groups
  • 5. Why Study Organizations?  Organizations Underlie Many of the Challenges We Face  Terrorism  Financial meltdown
  • 6. Why Study Organizational Communication?  Communication is a Critical Process in Organizations  Some Scholars Argue Organizations Are Communication Processes  Organizations Form and Project Their Identities Through Communication
  • 7. Overview of the Class  Goals  To enhance your understanding of the role of communication in modern organizations  To explore different theories of organizational communication and the insights they can provide  To identify common organizational communication problems and their solutions  To develop attitudes and analytical abilities that can enhance your ability to navigate modern organizations in a creative and effective way
  • 8. Overview of Class  Required Material  Miller, K. (2012) Organizational Communication: Approaches and Processes. 7th edition.  Copies on Reserve in Undergrad Library
  • 9. Overview of Course  This is a “flipped” class. You are expected to complete lessons and take the quiz prior to the class it is assigned for  Course materials posted in our course MOODLE: https://learn.illinois.edu  Slides of lessons posted in MOODLE that you can print to take notes on  Handouts, review sheets, etc. will be posted in MOODLE
  • 10. Overview of Class  Standard Operating Procedure Before the date on which we start the topic in class: 1. Read the assigned pages in the Miller text (take notes) 2. Take the lesson on the topic in the MOODLE (take notes) 3. Complete the lesson quiz in the MOODLE [2 Hours Per Topic] In class: 4. Come ready to talk and participate in activities 5. Take notes Outside of class: 6. Participate in forums to earn engagement points
  • 11. Overview of Class  Requirements/Grading  Tests  Lesson Quizzes (Best 10 of 13) 200 pts  Exams (3) 300 pts  Engagement  Online Engagement 100 pts  In-Class Activities 100 pts  In-Class Exercises (60 points)  Class Discussion (40 points)  Total 700 pts
  • 12. Overview of Course  Engagement (200 points total)  Online:  Online forum participation (100 points)  In Class:  Worksheets for class exercises (60 points)  Class Discussions (40 points) We will judge what is a substantive contribution using rubric in syllabus Spaced out over the term by quarters:  50 points possible per quarter (see syllabus for beginning/end of quarters): 25 points for online forums; 15 points for worksheets; 10 points for discussion contributions  Minimum for full credit: 5 high quality posts, 3 high quality in-class activities, and 2 meaningful discussion contributions per quarter
  • 13. Overview of Course  MOODLE Register for the class on the MOODLE site https://learn.illinois.edu
  • 14. Overview of Class How to do badly in this class:  You will not do well in this class if you simply skim through the slides in the Powerpoints and skim the text without listening to the lessons.  You will not do well in this class if you don’t take notes.  You will not do well in this class if you put off doing all the lessons until right before the exam.  You will not do well in this class if you do not participate in online activities.
  • 15. Overview of Course  Announcements  Etiquette:  Respect  Pay attention  Accommodation