http://bit.ly/bigassmozinar The time for content marketing is now, but investing in the resources for community building requires both time and talent. However, producing extraordinary content that *must* be shared leads to more traffic, mentions, links, and conversions, and with Google's undeniable focus on quality content, we as smart marketers have no choice but to take the leap. But what can businesses without big ass budgets do to compete on a level playing field? Did you know you can build a content marketing strategy without having to produce the content yourself? TOTALLY!
For more information, check out http://www.seomoz.org/webinars
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Building a Community Without a Big Ass Budget - SEOmoz Mozinar
1. Building a Community !
Without a Big Ass Budget!
!
by Monique Pouget, Director of Content Marketing, @MoniqueTheGeek !
Tweet with Mozinar attendees: #mozinar!
!
Technical problems or feedback:!
Please email team@seomoz.org!
www.ThunderSEO.com @MoniqueTheGeek #mozinar
2. FIRST
OFF
–
Who
am
I?
Monique Pouget
Director of Content Marketing
@moniquethegeek
gplus.to/moniquepouget
linkd.in/mpouget
thunderseo.com/blog
www.ThunderSEO.com @MoniqueTheGeek #mozinar
13. Use Pinterest to research content that is performing well in
your competitive space, and inform your future content.
LINK
www.ThunderSEO.com @MoniqueTheGeek #mozinar
37. More
Resources
a) Ultimate Resource to Blogger Outreach
and Guest Blogging
b) Why You Ought to Build An Online Brand
Through Guest Blogging
c) 9 Essential Tips for Warm Blogger
Outreach Pitches
www.ThunderSEO.com @MoniqueTheGeek #mozinar
63. +50 Million +16 Million Acquired by
Unique Visitors Registered LinkedIn in May
a Month Users 2012
64. Follow, Favorite and get Featured.
Invest in good design.
Embed presentations on your site.
Repurpose existing content.
Experiment with presentation length.
www.ThunderSEO.com @MoniqueTheGeek #mozinar
http://www.johnfdoherty.com/guest-blogging-guidelines/ Use: inurl:submit OR inurl:write OR inurl:suggest “ seo ” “ guest post ” OR “ guest blog ”
http://blog.iacquire.com/2013/01/02/invest-the-time-in-innovation/ http://kaiserthesage.com/seo-to-cro/ Others are less obvious about taking guest posts.