The secrets of some women I know @ﬁnalbullet @kbordwell
The secrets of some women I know @ﬁnalbullet @kbordwell @ohrworm
The secrets of some women I know @ﬁnalbullet @kbordwell @ohrworm @farrahbostic
Leila Johnston,writer, hacker, strategist "There is no formula for a good idea, but they arise naturally out of the right combinations of personalities, rather than "skills" in the employment sense of the word. Without everyone involved feeling positive about the process and goal -- and each other -- its very difficult to get to anything of real resonance."
Kate Bordwell,strategist, blogger "Good ideas come from intelligent creative people working together. The brief just sets the parameters of the direction and records the thinking."
Cath Richardson,strategist, maker, digital what-sit "Working with potential users introduces an element of chaos into the creative process. By bringing in this foreign element you set the scene for serendipitous discovery."
Farrah Bostic,strategist, lean planner, entrepreneur "Good ideas come from an almost delusional optimism about the problem to be solved, an openness to seemingly unrelated analogies, and a playfulness with both the sublime and the ridiculous. Good ideas also come from people telling stories over a drink or after watching a video of a hamster on a piano eating popcorn."
A sociologists view"An idea is nothing more or less than a new combination of old elements." Vilfredo Pareto
Ideas as a production line“The production of ideas is just as definite a process as theproduction of Fords; [...] the production of ideas, too, runs on an assembly line.”
Creatives as magicians “The creative people - the ones who have to come up with the magic.” Hegarty