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Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
1
WOLFGANG WEICHT
Open Innovation & Imagineering
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
2
Who is Wolfgang?
Open Innovation Manager & Imagineer
A...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
3
General Thoughts
There are those who surf the web,
and...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
4
What I do?
Brand
Marketing
Community
Building
Innovati...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
5
My work process
research. ideate. prototype. learn.
De...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
6
My skills
85%
Observing
95%
Experimenting
76%
Networki...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
7
Wolfgangs info chart
♂
He is a trained life guard 84%
...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
8
Accenture
Showcase: Innovation Management
As data is e...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
9
Honda
Showcase: Community Building
„Are You ready for ...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
10
20th Century Fox
Showcase: Brand Marketing
I was resp...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
11
An Eco-System for Curiosity
Bringing people form Zero...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
12
My clients
Over 25 years of experience in digital tra...
Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
! "#
13
THANK YOU
basislager@kzwei.org
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Open Innovation Manager - Wolfgang Weicht

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There are those who surf the web, and there are those who make the waves. Meet Wolfgang Weicht; open innovation manager and imagineer.

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Open Innovation Manager - Wolfgang Weicht

  1. 1. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 1 WOLFGANG WEICHT Open Innovation & Imagineering
  2. 2. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 2 Who is Wolfgang? Open Innovation Manager & Imagineer After two mindless semesters at the university Wolfgang founded the multimedia studio D.A.V.E., where he began to develop online marketing concepts to promote blockbusters movies in Germany in the late 90s. As a consultant he has been developing broadband entertainment applications for Deutsche Telekom. Being involved in several start-up projects with all ups and downs he took a break from the new-economy hype, running an art house cinema and working as a chef. Since 2009 he is actively involved in building up a vivid local tech community. He is the executive producer of TEDxRheinMain and loves to host hackathons. For over 25years Wolfgang is now helping global brands, enterprises and institutes to see beyond the tellerrand. Wolfgang Weicht $ % & ' ( ) Wolfgang Weicht 16 / 02 / 1971 Wolfgang / GERMANY basislager@kzwei.org +49 174 40 252 64 www.kzwei.org +
  3. 3. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 3 General Thoughts There are those who surf the web, and there those who make the waves. Ideas into Action * 2 I am an imagineer, I implement creative ideas into practical forms.
  4. 4. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 4 What I do? Brand Marketing Community Building Innovation Management You can‘t hurry love. Relationships take time to deliver their full potential, but I believe the returns become more sustainable then a short term ROI. Say hi! To a stranger. I am a curator. I connect people who have something in common. I build bridges for discoveries and help them to feel empowered. Fighting Gravity@ +, - Step into the unknown. I help to develop the big picture for the future, but also ensure that there is a plan for the first small steps into manifestation.
  5. 5. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 5 My work process research. ideate. prototype. learn. Delivering Non-Artificial Intelligencef . - / 0 Developing a deep understanding of the situation and defining the problem. Looking outside the box for potential solutions, ranging from improvements to transformations. Making the solution more tangible in an iterative process, to get from thinking to doing. Using analytics to get from a gut feeling to a verified fact, ensuring that knowledge is created.
  6. 6. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 6 My skills 85% Observing 95% Experimenting 76% Networking 99% Questioning The mindset of an exploreró
  7. 7. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 7 Wolfgangs info chart ♂ He is a trained life guard 84% His first job was working as a film operator 89% He circled around scotland with a three-speed bike 93% He played the onlince character of Tyler Durden from the movie fightclub. 99% As one of the earliest HTML programmers he was paid per webpage 92% Had lunch with Sergey Bin and Larry Page when they were students. Unknown facts & figuresô 2 3 4 5 6 7
  8. 8. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 8 Accenture Showcase: Innovation Management As data is everywhere, data analytics is a key topic to generate new knowledge and solve problems. As part of the Analytics Business team in ASG I was responsible for setting up the open innovation strategy and develop new perspectives into the future. A set of public events, like data science meetups, hackathons and maker fairs, have been organized and sponsored as well as partnerships with technical suppliers and research institutes established. Furthermore I developed a systematic approach to offer data-driven innovation as a service to clients & partners. _
  9. 9. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 9 Honda Showcase: Community Building „Are You ready for Honda?“ was the task of the Facebook channel with the same name to make this brand message more concrete for German motorcyclists and to ensure their brand loyalty. I was responsible for the constant strategic development and the community management, as well as the connection of on- and offline activities. This success story was then applied to the car portfolio as well. A holistic view on the fan base as well as the brand demand was key to success for the community management. _
  10. 10. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 10 20th Century Fox Showcase: Brand Marketing I was responsible for the first launch of the German homepage in 1997. The German site stood out because it was different from the American offers with a broad offer of information in order to satisfy the German market requirements. A consistent positive feedback from press, cinema owners, and fans confirmed this concept. More than 40 microsites to movies e.g. Star Wars, Braveheart, Titanic, Alien, Independence Day, etc. were created by the end of the year 2000. Foxfilm.de was considered a “classic” in the German-speaking internet offering for the longest time and included new formats like digital storytelling, interactive premiere coverage and alternated reality games. _
  11. 11. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 11 An Eco-System for Curiosity Bringing people form Zero to Hero TEDxRheinMain NASA Space Apps Frankfurt Open Data Day Frankfurt 6 TEDxRheinMain is a world-class conference about Innovation, Creativity and Ideas. Its main goal is to develop and leverage the TED experience at a regional level, uniting innovators, thinkers, inspirational speakers, shakers, makers and breakers. For 48-72 hours across the world, problem solvers like you join us for NASA’s International Space Apps Challenge, one of the largest hackathons in the universe. Empowered by open data, you collaborate with strangers, colleagues, friends, and family to solve perplexing challenges in new and unexpected ways. Open Data Day is a gathering of citizens around the world to write applications, liberate data, create visualizations and publish analyses using open public data. The goal is to support and encourage the adoption of open data policies by the world's local, regional and national governments.
  12. 12. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 12 My clients Over 25 years of experience in digital transformation,
  13. 13. Wolfgang Weicht - Personal CV Open Innovation - Imagineering ! "# 13 THANK YOU basislager@kzwei.org

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