Maryna Sokyrko & Oleksandr Chugui: Building Product Passion: Developing AI ch...
Сергій Караванець "Презентація стартапу Bonuswall"
1.
2. Bonuswall is a web-based software which lets
employees recognise colleagues for the
awesome stuff they do to make work more
satisfying place to be
3. Only peak performers are recognized
Low employees engagement
Managers have incomplete picture
Absence of dissatisfaction – is not satisfaction
Problem
6. Target Market
1. IT Companies
2. Digital, PR, Advertising Agencies
3. Telecommunications, Media
4. Banking
5. National and Multinational Corporations
Gartner reports of Aug 2012: penetration between 1-5% of the target market.
Rewards make up 1-3% of total compensations. $174 billion potential
expenditure in the US only.
7. Direct sales
Automated sales and onboarding
Social Media Marketing
HR communities collaboration
HR conferences participation
Marketing
8. Revenue Model
Option 1 - commission covered by customer per redemption
Option 2 - monthly fee per user
Option 3 - combination
9. Competition
Globoforce Achievers Pryaniky bonuswall
Integration
with business
application
- - ± +
Automated
sales and
onboarding
- - - +
Size of
customers
500 + 500 + Small,
Medium, Large
Small,
Medium, Large
Fin model Large margin
on redemption
Large margin
on redemption
Fee per user Free. Only
charged on
points
redemption.
Small margin
10. SUPERTEAM
CMO – Eric Rogness (Ca)
CEO Global – Russell Taylor (Au)
CEO EMEA – Sergio Karavanets (Ua)
CTO – Vitaliy Koziy (Ua)
Co-founder – Ihor Pidruchny (Ua)