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Questionnaire designing in a research process

Questionnaire designing in a research process

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Questionnaire designing in a research process

  1. 1. A PRESENTATION ON QUESTIONNAIR
  2. 2. Designing, Validating & Pre-Testing A Questionnaire
  3. 3. A questionnaire is a set of questions for gathering information from individuals. You can administer questionnaires by mail, telephone, using face-to-face interviews, as handouts, or electronically (i.e., by e- mail or through Web-based questionnaires). A questionnaire is a series of questions asked to individuals to obtain statistically useful information about a given topic. When properly constructed and responsibly administered, questionnaires become a vital instrument by which statements can be made about specific groups or people or entire populations. DEFINING A QUESTIONNAIRE
  4. 4. TYPES OF QUESTIONS Open format Ask for unprompted opinions (free to answer) Solicit objective data Closed format Multiple Choice Questions Logical ‘yes’ or ‘no’ type Structured Unstructured
  5. 5. ADVANTAGE DISADVANTAGE
  6. 6. ADVANTAGE DISADVANTAGE No place for expression Hardly any thinking Not much involvement Easy to compute results Quick and not boring Easy to answer
  7. 7. Questionnaires are an inexpensive tool for data collection Questionnaires are generally sent through mail or through investigators to respondents But the responder remains incognito And the method is very slow Also non-response becomes a major problem as responders either do not return answered questionnaires or do not answer them at all!
  8. 8. Questionnaires can be paper-based, or electronic STRUCTURED QUESTIONNAIRES (CLOSED ENDED QUESTIONS) are based predominantly on closed questions which produce data that can be analyzed quantitatively for patterns and trends. The agenda is entirely predetermined by the evaluator and provides little flexibility for respondents to qualify their answers. A closed question can be answered with either 'yes' or 'no'. Yes/No Questions Do you have a library membership card? Yes ( ) No ( ) TYPES OF QUESTIONNAIRE AND QUESTIONS
  9. 9. What purpose do you visit the library? (Multiple choices) ( ) To read news papers ( ) To refer books ( ) To borrow and return books ( ) To brows Internet Scaled questions - Responses are graded on a continuum (example: rate the appearance of the product on a scale from 1 to 10, with 10 being the most preferred appearance). MULTIPLE CHOICE QUESTIONS
  10. 10. Non-structured questions, or open-ended questions, are questions where there is no list of answer choices from which to choose. Respondents are simply asked to write their response to a question. Here is an example: An open question is likely to receive a long answer. Example of a Non-structured Question 1. What are the facilities and services do you expect from your library? _______________________________________ _______________________________________ UNSTRUCTURED OPEN ENDED QUESTIONNAIRE
  11. 11. 2.What are the benefits for automating a library housekeeping functions? ______________________________________________ ______________________________________________ ______________________________________________ It is best to use non-structured questions when you are exploring new ideas and you don't really know what to expect from the respondents.
  12. 12. take a mixed approach. In some situations, you may have a partial list of answer choices, but you may still have some doubt or uncertainty about other possible responses. You can create a partially structured question such as the following: Example of a Partially Structured Question What purpose do you use web based resources? •For research work •To write assignments •To improve subject knowledge •For the purpose of seminar presentation Any other (Please specify): 1.________________ 2. ________________ SEMI-STRUCTURED QUESTIONNAIRES (PARTIALLY STRUCTURED QUESTION)
  13. 13. A question that is answered only if the respondent gives a particular response to a previous question. This avoids asking questions of people that do not apply to them. 1. Do you have computer knowledge? Yes ( ) No ( ) 2. If ‘yes’ how long have you been using? •From last 6 months ( ) •From last 1 year ( ) •From last 2 years ( ) •From last 3-4 years ( ) CONTINGENCY QUESTIONS
  14. 14. I • Define the objectives of the survey II • Determine the sampling group III • Write the questionnaire (language and item- writing) IV • Administer the questionnaire V • Interpret the results
  15. 15. Ask only necessary background questions Avoid sensitive and embarrassing questions Keep questions simple and straightforward Do not ask questions that turn off the participants’ spirits
  16. 16. 1. Question number 2. Order of Questions 3. Check the spellings of the question statements 4. Do not use offensive language 5. Avoid double-meaning Questions 6. If there are any difficult terms in the questionnaire than do explain them 7. Avoid unnecessary questions 8. Know the academic and mental capacities of the target population 9. If there are certain personal or emotional questions ask them in the middle or at the end 10.Don't ask for elaborate answers 11.Use polite language 12.Don't write questions that already contain the answer to the question 13.Let the respondents know that their privacy will be ensured CAUTIONS REGARDING QUESTIONS AND QUESTIONNAIRE CONSTRUCTION
  17. 17. Good questionnaire design is a key to obtaining good survey results. Questionnaires should be designed to Appear as brief and small as possible. A questionnaire is Relevant if no unnecessary for solving the business problems is obtained . Accuracy means that the information is valid and reliable . Question sequence is very important to the success of the survey. The opening Questions should be designed to interests respondents And keep them involved.
  18. 18. 1 ) RESEARCH METHODS FOR BUSINESS – UMA SEKARAN 2) BUSINESS RESEARCH METHODS – WILLIAM G.ZIKMUND
  19. 19. 21 questions ??????
  20. 20. BABA SAHEB BHIMRAO AMBEDKAR CENTRAL UNIVERSITY LUCKNOW

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