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Driving Profits with Purpose:
How HR and Finance Can Collaborate and Inspire
67.3%of US employees are disengaged
$550 billion
Cost to companies:
​ Kelly McGill
​ CPO, Avvo
Talent Strategy
​ Monica Williams
​ CFO, Avvo
Finance Strategy
Law
Desktop
Social
Mobile
+
+
+
Avvo helps consumers get the
legal help they need.
•  Avvo Legal Services
•  Free Legal Forms
•  Free Q&A Forum
•  Lawyer Directory
•  Avvo Advisor
What
we’ll
discuss
•  Why do team members
disengage and what’s the cost?
•  How data uncovered trouble
spots at Avvo
•  How we were able to get
employees back on purpose
“I was disengaged
when…”
59%
Don’t know
their company’s
value prop
57%
Don’t find
their company’s
mission statement
motivating
44%
Like their company’s
culture
45%
Trust their company’s
leadership
A Case Study.
100%headcount growth in one year
Changing Dynamics:
Managers and Teams
Changing Dynamics:
Culture
From Start-up
to High Growth
33%
Image courtesy of Britt Andreatta
HR + Finance = BFF
Data
•  Traditional HR Data
•  McClean Engagement Survey
•  Talent Review
•  Competency Multi-Rater
Hypothesis
Optimistic!!!
Reality
41% of our talent
was either mildly
or wildly disengaged
The Plan
Team Readiness
Enable and Empower
Inspire and Motivate
Team
Readiness
•  Deliberate WFP and HC
Management
•  Manager Training
•  Employer Brand
•  Conscious Business
•  Yoga and Meditation
Enable
and
Empower
•  Action Planning for Engagement
Survey
•  WIGs
•  DUHBs - Decision Making
Framework
•  Brown bag sessions
Inspire
and
Motivate
•  Collaboration Cup / Bathroom DJ
•  Biz & Beers
•  Avvo Star
•  Avvo Accelerator
Fun Motivators
Inspire
and
Motivate
•  Compensation (ranges + bonus)
•  Custom performance management
& goal setting
Performance and
compensation motivators
Initial Results
How you can implement and
Make HR + Finance = BFF
Q&A
Get Your Talent on Purpose
•  Talk to your CFO
•  Understand your situation through
data and research
•  Create an actionable plan
•  Train and support the team; create a
continual learning loop
Thank You
Driving profits with purpose: How HR and finance can collaborate and inspire | Talent Connect 2016

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Driving profits with purpose: How HR and finance can collaborate and inspire | Talent Connect 2016