KJ method, KJ chart, Affinity Diagram

1. KJ Method
in 60 seconds

2. KJ Method
is a Creative Problem Solving
methodology.

3. How to increase
our company
profit?
Step 0. Define your problem

4. Step 1. Label making
Write down one thought/fact/idea/concept
related to problem per label
until all issues are captured.

5. Step 2. Label Grouping
“Free yourself of prejudice and listen carefully what the
labels are trying to say.”
Notice that some labels seem to belong
together, Put them as a group.

6. Step 3. Group Naming
Make a one line header that describe essence of
all labels in the group.

7. Step 4. Chart Making
Make a stable spatial arrangement based on your
understanding.
Cause & Effect Interdependence Connection Contradiction

8. In conclusion, Let’s
should do new
marketing campaign
instead of new design
Step 5. Explanation
Describe the chart verbally. Revise it many times
until it is smooth and concise.

9. Benefits
 Every resource is limited, the KJ
method helps us to discover the top
priority parts of problem which allow
us to use our resource to solve that
problem efficiently.
 It allows free and creative thinking.
The KJ method free us from our
dogma (bias) toward problem so that
we can pursue creative thinking
based on facts (not feeling) without
any constraint.