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Crowdfunding in the insurance industry - LIMRA Europe conference

What are the main trends in the crowdfunding industry and how can the Insurance industry use crowdfunding?

Presentation given at LIMRA Europe conference in Paris

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Crowdfunding in the insurance industry - LIMRA Europe conference

  1. 1. @kleverlaan | Crowdfunding strategy | Founder CrowdfundingHub – European Crowdfunding Consultancy & Research Crowdfunding trends in Insurance Industry Crowdfunding Consultancy
  2. 2. Ronald Kleverlaan Crowdfunding strategy Founder Crowdfunding Hub & co-founder European Crowdfunding Network Advisor European Commission “Crowd Investing” Horizon2020 @kleverlaan
  3. 3. Crowdfunding Crowdfunding Consultancy
  4. 4. Code of Hammurabi (2100 BC) Crowdfunding Consultancy
  5. 5. Kickstarter - Reward-based crowdfunding $2 billion || 10 million backers || >90K projecten Crowdfunding Consultancy
  6. 6. Funding Circle – CrowdLending £790M - > 40.000 investeerders Crowdfunding Consultancy
  7. 7. Crowdfunding / Alternative Finance EU Bron: Moving Mainstream - The European Alternative Finance Benchmarking Report ( Crowdfunding Consultancy
  8. 8. Crowdfunding trends Community funding, Market research, co-ownership Crowdfunding Consultancy
  9. 9. Crowdfunding = Community Funding Not an anonymous crowd, but involved community Crowdfunding Consultancy
  10. 10. Community of loyal customers 1 million euro growth funding in 2 campaigns Crowdfunding Consultancy
  11. 11. Community Funding & Ownership - Windfarm 1400 members - 18,5 million euro Crowdfunding Consultancy
  12. 12. Crowdfunding more than money Market research Co-creation Marketing Crowdfunding Consultancy
  13. 13. Market research 18.000 subscribers - >1 million euro raised Crowdfunding Consultancy
  14. 14. Co-creation with customers/investors Crowdfunding Consultancy
  15. 15. Use community as marketing team Crowdfunding Consultancy
  16. 16. Opportunities insurance industry Crowdfunding Consultancy
  17. 17. Insurance of crowdfunding campaigns Guaranteed delivery of rewards Crowdfunding Consultancy
  18. 18. Marketplace lending Investment opportunities for (pension) funds Crowdfunding Consultancy
  19. 19. DIY Pension Co-ownership by members Crowdfunding Consultancy
  20. 20. DIY insurance for sick leave >150 collectives - 5.900 members Crowdfunding Consultancy
  21. 21. Renewed interest in co-operative models Crowdfunding Consultancy
  22. 22. Use crowdfunding to test new services Market research, marketing & build a community around new services Create insurance services for crowdfunding Delivery of products, repayment of loans, etc Whitelabel infrastructure technology Small co-operatives & communities build on your API Marketplace Lending Alternative investment platform for (pension) funds spreading risks New business models Use marketing teams of fans & ambassadors R&D: Co-creation and co-funding of innovation by community New model of micro co-ownership – Clients will become owners Key take-aways Crowdfunding Consultancy
  23. 23. Let’s talk crowdfunding! +31 628 254 452 Ronald Kleverlaan Crowdfunding strategy Founder CrowdfundingHub & co-founder European Crowdfunding Network Advisor European Commission “Crowd Investing” Horizon2020 @kleverlaan European Crowdfunding Consultancy