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Presenters

 ANKISH MAURYA (19)
 DHARMISTH PADIA (20)
 KISHAN PANCHAL (21)
 NIYATI PANDYA(22)
 ANISHA PATEL (23)
 KINJAL PATEL (24)
Topic’s

 Introduction
 History
 Auction
 Owners
 Sponsors
 Franchisees
 Broadcasters
 Public voice
 Conclusion
Brand IPL

 Brand is the "name, term, design, symbol, or
  any other feature that identifies one seller's good
  or service as distinct from those of other sellers.“

 The Indian Premier League (IPL) is a
  professional league for Twenty20 cricket
  championship in India. It was initiated by the
  Board of Control for Cricket in India
  (BCCI), headquartered in Mumbai, Maharashtra
  and is supervised by BCCI Vice President
  Rajeev Shukla, who serves as the
  league's Chairman and Commissioner.
HISTORY

 The inaugural season of the tournament started on
 18 April 2008 and lasted for 96 days with 99
 matches scheduled.
Team    2008     2009     2010    2011     2012    2013
      CSK     R        SF       W       W        R
      DD      SF       SF       GS      GS       SF
      KXIP    SF       GS       GS      GS       GS
      KKR     GS       GS       GS      SF       W
      MI      GS       GS       R       SF       SF
      RR      W        GS       GS      GS       GS
      RCB     GS       R        SF      R        GS
      PWI     N/A      N/A      N/A     GS       GS
      SRH     N/A      N/A      N/A     N/A      N/A
      DC      GS       W        SF      GS       GS      N/A
      KTK     N/A      N/A      N/A     GS       N/A     N/A




W = Winner; R = Runner ; SF = Semi Finalist; GS = Group stage; N/A = Not
Played
AUCATION

 IPL conduct cricket matches every year during April
 and may month for entertainment for public, before
 IPL matches they have auction of players were they
 are sold which are purchase by any one IPL franchise
 for which they are paid to players. this year IPL
 auction will conduct by Pepsi company.
Team price(In millions)(2012)

                              6076
Mumbai Indians
                              6060
Bangalore Royal Challengers
                              5851
Hyderabad Deccan Chargers
                              4941
Chennai Super Kings
                              4552
Delhi DareDevils
                              4130
Punjab Kings XI Punjab
                              4308
Kolkata Knight Riders
                              3638
Rajasthan Royals
Franchisees

 Franchising is the practice of using another firm's
 successful business model.
Broadcasters


    Broadcasting is the distribution of audio and video
    content to a dispersed audience via any audio or
    visual mass communications medium, but usually
    one using electromagnetic radiation (radio waves).
Broadcasters             Territory


ITV                      United Kingdom
Rogers                   Canada
Setanta                  Ireland
NEO                      United States
Echostar                 United States
Astro                    Malaysia
Super Sport              South Africa & Sub-Saharan territories
Pehla Platform           Middle East
PCCW                     Hong Kong
Star Hub                 Singapore
Set Max                  Indian sub-continent
GEO SUPER                Pakistan
Sports Max               Caribbean Islands
Carlton Sports Network   Sri Lanka
Public voice

DO you like IPL ?

                25%



                             75%   yes
                                   no
Do you think to watch an IPL is waste of
           time and money?



                      20%



                                           yes
         80%                               no
Do you think it has an negative effect on
         Indian Cricket team?



                       40%


         60%
                                            yes
                                            no
Bibliography

 http://en.wikipedia.org/wiki/IPL
 http://ipl2013.indialist.org/tag/ipl-2013-official-
  broadcasters/
 http://www.iplt20.com/
 Googel-IPL 2013
 http://ipl.india.cricketworld4u.com/teams/index.ph
  p
THANK YOU……..!!

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Brand IPL

  • 1.
  • 2.
  • 3.
  • 4. Presenters  ANKISH MAURYA (19)  DHARMISTH PADIA (20)  KISHAN PANCHAL (21)  NIYATI PANDYA(22)  ANISHA PATEL (23)  KINJAL PATEL (24)
  • 5. Topic’s  Introduction  History  Auction  Owners  Sponsors  Franchisees  Broadcasters  Public voice  Conclusion
  • 6. Brand IPL  Brand is the "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers.“  The Indian Premier League (IPL) is a professional league for Twenty20 cricket championship in India. It was initiated by the Board of Control for Cricket in India (BCCI), headquartered in Mumbai, Maharashtra and is supervised by BCCI Vice President Rajeev Shukla, who serves as the league's Chairman and Commissioner.
  • 7. HISTORY  The inaugural season of the tournament started on 18 April 2008 and lasted for 96 days with 99 matches scheduled.
  • 8. Team 2008 2009 2010 2011 2012 2013 CSK R SF W W R DD SF SF GS GS SF KXIP SF GS GS GS GS KKR GS GS GS SF W MI GS GS R SF SF RR W GS GS GS GS RCB GS R SF R GS PWI N/A N/A N/A GS GS SRH N/A N/A N/A N/A N/A DC GS W SF GS GS N/A KTK N/A N/A N/A GS N/A N/A W = Winner; R = Runner ; SF = Semi Finalist; GS = Group stage; N/A = Not Played
  • 9. AUCATION  IPL conduct cricket matches every year during April and may month for entertainment for public, before IPL matches they have auction of players were they are sold which are purchase by any one IPL franchise for which they are paid to players. this year IPL auction will conduct by Pepsi company.
  • 10.
  • 11. Team price(In millions)(2012) 6076 Mumbai Indians 6060 Bangalore Royal Challengers 5851 Hyderabad Deccan Chargers 4941 Chennai Super Kings 4552 Delhi DareDevils 4130 Punjab Kings XI Punjab 4308 Kolkata Knight Riders 3638 Rajasthan Royals
  • 12.
  • 13.
  • 14.
  • 15. Franchisees  Franchising is the practice of using another firm's successful business model.
  • 16. Broadcasters  Broadcasting is the distribution of audio and video content to a dispersed audience via any audio or visual mass communications medium, but usually one using electromagnetic radiation (radio waves).
  • 17.
  • 18. Broadcasters Territory ITV United Kingdom Rogers Canada Setanta Ireland NEO United States Echostar United States Astro Malaysia Super Sport South Africa & Sub-Saharan territories Pehla Platform Middle East PCCW Hong Kong Star Hub Singapore Set Max Indian sub-continent GEO SUPER Pakistan Sports Max Caribbean Islands Carlton Sports Network Sri Lanka
  • 19.
  • 20. Public voice DO you like IPL ? 25% 75% yes no
  • 21. Do you think to watch an IPL is waste of time and money? 20% yes 80% no
  • 22. Do you think it has an negative effect on Indian Cricket team? 40% 60% yes no
  • 23.
  • 24. Bibliography  http://en.wikipedia.org/wiki/IPL  http://ipl2013.indialist.org/tag/ipl-2013-official- broadcasters/  http://www.iplt20.com/  Googel-IPL 2013  http://ipl.india.cricketworld4u.com/teams/index.ph p