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Results	for:	AS	Media
Music	Questionaire
1)			What	is	your	age?
Response	(%) Responses
13	or	Under 0.00 0
14-25 73.91 17
26-38 26.09 6
39+ 0.00 0
	 Answered	Question 23
	 Skipped	Question 0
2)			Are	you	male	or	female?
Response	(%) Responses
Male 30.43 7
Female 69.57 16
	 Answered	Question 23
	 Skipped	Question 0
3)			What	is	your	ethnicity?	
Response	(%) Responses
White	British,	White	Irish	or	any	other
white	background
95.65 22
White	and	Black	Caribbean,	White	and
Black	African	or	any	other	Mixed
backgorund
0.00 0
Asian,	Asian	British	or	any	other	Asian
background
0.00 0
Black	British,	Black	African,	Black
Caribbean	or	any	other	Black	background
4.35 1
Arab	or	any	other	ethnic	group 0.00 0
	 Answered	Question 23
	 Skipped	Question 0
4)			What	is	your	favourite	genre	of	music?
Response	(%) Responses
Indie 13.04 3
Rock 17.39 4
Heavy	Metal 0.00 0
Pop 17.39 4
Pop	Rock 30.43 7
Classical 0.00 0
R&B 4.35 1
Hip/Hop 4.35 1
Rap 8.70 2
Reggae 0.00 0
Reggae 0.00 0
Other 4.35 1
	 Answered	Question 23
	 Skipped	Question 0
Other
Musical
5)			Do	you	play	an	insrument?
Response	(%) Responses
No 86.96 20
Yes 13.04 3
	 Answered	Question 23
	 Skipped	Question 0
Yes
Drums
Tenor	Horn
Guitar
*6)			What	is	the	name	of	your	favourite	pop/rock	band?
Responses	(23)
One	direction
Mcfly
Foo	fighters
Five
Arctic	monkeys
Foo	fighters
5	seconds	of	summer
All	Time	Low
The	Tide
Little	mix
Nothing	But	Thieves
All	time	low
Green	day
The	killers
Mcfly
Fall	out	boy
FOI	fighters
Little	Mix
Coldplay
Panic!	At	the	disco
5	seconds	of	summer
Nirvana
The	who
7)			Please	select	the	bands	below	which	you	have	listened	to/heard	of.
Response	(%) Responses
Green	Day 19.05 20
Foo	Fighters 19.05 20
One	Direction 18.10 19
The	Killers 16.19 17
All	TIme	Low 13.33 14
5	Seconds	of	Summer 14.29 15
	 Answered	Question 23
	 Skipped	Question 0
8)			Where	do	you	find	out	about	new	and	upcoming	bands?
Response	(%) Responses
Online 39.13 9
Music	Magazines 0.00 0
Radio 34.78 8
Friends 17.39 4
None	of	the	above 8.70 2
	 Answered	Question 23
	 Skipped	Question 0
9)			Would	you	like	to	hear	about	new	and	upcoming	bands?
Response	(%) Responses
Yes 73.91 17
No 26.09 6
	 Answered	Question 23
	 Skipped	Question 0
10)			How	often	do	you	buy	music	magazines?
Response	(%) Responses
Never 69.57 16
1-3	times	a	month 26.09 6
4-5	times	a	month 4.35 1
6+	times	a	month 0.00 0
	 Answered	Question 23
	 Skipped	Question 0
11)			Have	you	ever	purchased	a	pop/rock	music	magazine?If	yes,	please	state	the	name).
Response	(%) Responses
No 73.91 17
Yes: 26.09 6
	 Answered	Question 23
	 Skipped	Question 0
Yes:
Kerrang
Kerrang
Q	magazine
Kerrang
Kerrang
Kerrang
12)			How	often	would	you	prefer	a	pop/rock	magazine	to	be	published?
Response	(%) Responses
Weekly 42.86 9
Monthly 52.38 11
Every	Fortnight 0.00 0
Twice	a	Month 0.00 0
Other 4.76 1
	 Answered	Question 21
	 Skipped	Question 2
Other
NA
13)			Which	of	the	below	is	your	favourite	music	magazine?
Response	(%) Responses
Kerrang	Magazine 42.11 8
MOJO	Magazine 5.26 1
Q	Magazine 26.32 5
Other 26.32 5
	 Answered	Question 19
	 Skipped	Question 4
Other
None
None
None
NA
None
14)			What	are	your	hobbies/interests?
Response	(%) Responses
Listening	to	music 69.57 16
Playing	an	instrument 0.00 0
Going	to	concerts 26.09 6
Write	music 0.00 0
Being	part	of	a	band 0.00 0
Other 4.35 1
	 Answered	Question 23
	 Skipped	Question 0
Other
Ice	skating
15)			Do	you	attend	music	events	in	your	spare	time?	If	so	coment	below	which.
Response	(%) Responses
No 40.00 8
Yes: 60.00 12
	 Answered	Question 20
	 Skipped	Question 3
Yes:
Concerts
Any	I	can
Concerts
Concerts/shows
Nothing	But	Thieves,	All	Time	Low,	Beartooth,	Two	Door	Cinema	Club,	5sos,	Little	Comets,	Yellow	Card
Concerts
Concerts
Concerts
Concerts
Concerts
Concerts
Concerts
16)			How	do	you	listen	to	music?
Response	(%) Responses
Buy	the	cd 13.04 3
Listen	on	youtube/spotify/other	online
source
56.52 13
Radio 17.39 4
Download 13.04 3
	 Answered	Question 23
	 Skipped	Question 0
17)			How	often	do	you	buy	music	albums?
Response	(%) Responses
Once	a	month 21.74 5
2-4	times	a	month 0.00 0
5+	times	a	month 4.35 1
2-3	times	a	year 39.13 9
Once	a	year 8.70 2
Never 26.09 6
	 Answered	Question 23
	 Skipped	Question 0
18)			What	area	do	you	live	in?
Responses	(17)
North	West
Wigan
Manchester
Golborne
Wigan
Wigan
Wigan
North	west
London
Liverpool
North	west
Wigan
North	west
Warrington
Wigan
Watrington
Wigan
19)			How	do	you	buy	music	magazines?
Response	(%) Responses
In-store 40.91 9
Online 45.45 10
Other 13.64 3
	 Answered	Question 22
	 Skipped	Question 1
20)			How	much	would	you	pay	for	a	music	magazine?
Response	(%) Responses
Under	£1 4.55 1
£1.50-£3 81.82 18
Over	£3 13.64 3
	 Answered	Question 22
	 Skipped	Question 1
21)			What	content	do	you	expect	to	be	in	a	music	magazine?(You	can	select	more	than	one	option)
Response	(%) Responses
Articles 16.19 17
Music	Charts 19.05 20
Reviews	(bands/artists	and	albums) 16.19 17
Reviews	(concerts) 16.19 17
Posters/photoshoots 13.33 14
Questions	and	answers 9.52 10
Quizzes 9.52 10
	 Answered	Question 22
	 Skipped	Question 1
22)			How	many	pages	would	you	expect	there	to	be	in	a	pop/rock	music	magazine?
Response	(%) Responses
30+ 45.45 10
60+ 54.55 12
90+ 0.00 0
	 Answered	Question 22
	 Skipped	Question 1
23)			What	colours	would	you	like	to	be	included	in	the	colour	scheme	of	the	magazine?	(Select	more	than	one).
Response	(%) Responses
Black&White 27.27 18
Blue 13.64 9
Red 19.70 13
Orange 3.03 2
Green 6.06 4
Yellow 3.03 2
Brown 0.00 0
Pink 3.03 2
Purple 9.09 6
Grey 15.15 10
	 Answered	Question 22
	 Skipped	Question 1
Other
All	of	them
24)			Would	you	prefer	formal/informal	style	of	writing?
Response	(%) Responses
Formal 22.73 5
Informal 77.27 17
	 Answered	Question 22
	 Skipped	Question 1
25)			What	free	item	would	you	like	to	receive	with	your	pop/rock	magazine?
Response	(%) Responses
Newest	Album 36.36 8
Discount	on	gig	tickets 50.00 11
Posters 13.64 3
	 Answered	Question 22
	 Skipped	Question 1
26)			What	do	you	dislike	about	pop/rock	music	magazines?
Responses	(9)
Being	too	crowded
Adverts	for	non	music	related	products
Doesn't	advertise	new	artists	as	well	as	they	could
Nothing
They	make	things	up
Not	enough	information	about	gigs
Too	much	drama
When	they	include	boring	information
Too	many	adverts
©	eSurv.org	2001	-	2016	|	Last	update:	22nd	September	2016	23:21
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Audience Research Questionnaire Results

  • 1. Results for: AS Media Music Questionaire 1) What is your age? Response (%) Responses 13 or Under 0.00 0 14-25 73.91 17 26-38 26.09 6 39+ 0.00 0 Answered Question 23 Skipped Question 0 2) Are you male or female? Response (%) Responses Male 30.43 7 Female 69.57 16 Answered Question 23 Skipped Question 0 3) What is your ethnicity? Response (%) Responses White British, White Irish or any other white background 95.65 22 White and Black Caribbean, White and Black African or any other Mixed backgorund 0.00 0 Asian, Asian British or any other Asian background 0.00 0 Black British, Black African, Black Caribbean or any other Black background 4.35 1 Arab or any other ethnic group 0.00 0 Answered Question 23 Skipped Question 0 4) What is your favourite genre of music? Response (%) Responses Indie 13.04 3 Rock 17.39 4 Heavy Metal 0.00 0 Pop 17.39 4 Pop Rock 30.43 7 Classical 0.00 0 R&B 4.35 1 Hip/Hop 4.35 1 Rap 8.70 2 Reggae 0.00 0
  • 2. Reggae 0.00 0 Other 4.35 1 Answered Question 23 Skipped Question 0 Other Musical 5) Do you play an insrument? Response (%) Responses No 86.96 20 Yes 13.04 3 Answered Question 23 Skipped Question 0 Yes Drums Tenor Horn Guitar *6) What is the name of your favourite pop/rock band? Responses (23) One direction Mcfly Foo fighters Five Arctic monkeys Foo fighters 5 seconds of summer All Time Low The Tide Little mix Nothing But Thieves All time low Green day The killers Mcfly Fall out boy FOI fighters Little Mix Coldplay Panic! At the disco 5 seconds of summer Nirvana The who
  • 3. 7) Please select the bands below which you have listened to/heard of. Response (%) Responses Green Day 19.05 20 Foo Fighters 19.05 20 One Direction 18.10 19 The Killers 16.19 17 All TIme Low 13.33 14 5 Seconds of Summer 14.29 15 Answered Question 23 Skipped Question 0 8) Where do you find out about new and upcoming bands? Response (%) Responses Online 39.13 9 Music Magazines 0.00 0 Radio 34.78 8 Friends 17.39 4 None of the above 8.70 2 Answered Question 23 Skipped Question 0 9) Would you like to hear about new and upcoming bands? Response (%) Responses Yes 73.91 17 No 26.09 6 Answered Question 23 Skipped Question 0 10) How often do you buy music magazines? Response (%) Responses Never 69.57 16 1-3 times a month 26.09 6 4-5 times a month 4.35 1 6+ times a month 0.00 0 Answered Question 23 Skipped Question 0 11) Have you ever purchased a pop/rock music magazine?If yes, please state the name). Response (%) Responses No 73.91 17 Yes: 26.09 6 Answered Question 23 Skipped Question 0 Yes: Kerrang Kerrang
  • 4. Q magazine Kerrang Kerrang Kerrang 12) How often would you prefer a pop/rock magazine to be published? Response (%) Responses Weekly 42.86 9 Monthly 52.38 11 Every Fortnight 0.00 0 Twice a Month 0.00 0 Other 4.76 1 Answered Question 21 Skipped Question 2 Other NA 13) Which of the below is your favourite music magazine? Response (%) Responses Kerrang Magazine 42.11 8 MOJO Magazine 5.26 1 Q Magazine 26.32 5 Other 26.32 5 Answered Question 19 Skipped Question 4 Other None None None NA None 14) What are your hobbies/interests? Response (%) Responses Listening to music 69.57 16 Playing an instrument 0.00 0 Going to concerts 26.09 6 Write music 0.00 0 Being part of a band 0.00 0 Other 4.35 1 Answered Question 23 Skipped Question 0 Other Ice skating
  • 5. 15) Do you attend music events in your spare time? If so coment below which. Response (%) Responses No 40.00 8 Yes: 60.00 12 Answered Question 20 Skipped Question 3 Yes: Concerts Any I can Concerts Concerts/shows Nothing But Thieves, All Time Low, Beartooth, Two Door Cinema Club, 5sos, Little Comets, Yellow Card Concerts Concerts Concerts Concerts Concerts Concerts Concerts 16) How do you listen to music? Response (%) Responses Buy the cd 13.04 3 Listen on youtube/spotify/other online source 56.52 13 Radio 17.39 4 Download 13.04 3 Answered Question 23 Skipped Question 0 17) How often do you buy music albums? Response (%) Responses Once a month 21.74 5 2-4 times a month 0.00 0 5+ times a month 4.35 1 2-3 times a year 39.13 9 Once a year 8.70 2 Never 26.09 6 Answered Question 23 Skipped Question 0 18) What area do you live in?
  • 6. Responses (17) North West Wigan Manchester Golborne Wigan Wigan Wigan North west London Liverpool North west Wigan North west Warrington Wigan Watrington Wigan 19) How do you buy music magazines? Response (%) Responses In-store 40.91 9 Online 45.45 10 Other 13.64 3 Answered Question 22 Skipped Question 1 20) How much would you pay for a music magazine? Response (%) Responses Under £1 4.55 1 £1.50-£3 81.82 18 Over £3 13.64 3 Answered Question 22 Skipped Question 1 21) What content do you expect to be in a music magazine?(You can select more than one option) Response (%) Responses Articles 16.19 17 Music Charts 19.05 20 Reviews (bands/artists and albums) 16.19 17 Reviews (concerts) 16.19 17 Posters/photoshoots 13.33 14 Questions and answers 9.52 10 Quizzes 9.52 10 Answered Question 22 Skipped Question 1
  • 7. 22) How many pages would you expect there to be in a pop/rock music magazine? Response (%) Responses 30+ 45.45 10 60+ 54.55 12 90+ 0.00 0 Answered Question 22 Skipped Question 1 23) What colours would you like to be included in the colour scheme of the magazine? (Select more than one). Response (%) Responses Black&White 27.27 18 Blue 13.64 9 Red 19.70 13 Orange 3.03 2 Green 6.06 4 Yellow 3.03 2 Brown 0.00 0 Pink 3.03 2 Purple 9.09 6 Grey 15.15 10 Answered Question 22 Skipped Question 1 Other All of them 24) Would you prefer formal/informal style of writing? Response (%) Responses Formal 22.73 5 Informal 77.27 17 Answered Question 22 Skipped Question 1 25) What free item would you like to receive with your pop/rock magazine? Response (%) Responses Newest Album 36.36 8 Discount on gig tickets 50.00 11 Posters 13.64 3 Answered Question 22 Skipped Question 1 26) What do you dislike about pop/rock music magazines?