According to a survey of 15 people aged 16-24: - Black music was the most popular genre at 40%, followed by rock at 20% and pop at 6.7%. - YouTube was the most visited music website at 93.3%. - 60% of respondents said their favorite artist or band was not from the UK. - 85.7% of respondents spend under £20 per month on music. - While 50% read music magazines occasionally, 71.4% spend nothing on music magazines per month. - The most common source of music was internet downloads at 64.3%.

1. MAGAZINE TARGET AUDIENCE These answers have been given by 15 survey takers between the age of 16-24.

2. What is your favourite genre of music? house 13.3% Oldies 13.3% Trance 0.0 % Dubstep 6.7% Black music 40.0% Pop 6.7% Rock 20.0% Metal 6.7% Chill out 6.7% Other 26.7%

3. WHAT MUSIC WEBSIDES DO YOU USUALLY VISIT? Youtube.com 93.3% msn.com 13.3% Launch.com 6.7% Itunes.com 26.7% Mtv.com 6.7%

4. IS YOUR FAVORITE ARTIST OR BAND FROM THE UK? YES 20.0% NO 60.0% DON’T KNOW 20%

5. HOW MUCH DO YOU SPEND MONTHLY ON MUSIC? Under £20 85.7% £20 to £30 7.1% £30 to £50 0.0% Over £50 7.1%

6. DO YOU READ MUSIC MAGAZINES? Yes 7.1% No 42.9% Ocacionally 50.0%

7. DO YOU PREFER MONTLY OR WEEKLY MAGAZINES? Monthly 15.4% Weekly 23.1% Both 15.4% None 23.1% Which ever is free 30.8%

8. HOW MUCH DO YOU SPEND MONTHLY ON MUSIC MAGAZINES? Nothing 71.4% Under £10 14.3% £10 to £20 7.1% Over £20 7.1%

9. WHERE DO YOU GET YOUR MUSIC FROM? Internet downloads 64.3% Music stores 14.3% Free CD’s from magazines 0.0% CD rips from friends 21.4%

10. DO YOU DOWNLOAD ILLEGALLY? YES 64.3% NO 35.7%

11. DO YOU PREFER TO LISTEN TO MUSIC WITH A VIDEO TO IT? YES 35.7% NO 64.3%