The magazine used specific language and images in its design to attract its target audience. Bold text on the front cover and key images of appealing but natural-looking models throughout aimed to draw in both male and female readers. It also covered cultural events significant to its audience, making the magazine a source of information beyond just music. Unconventional design choices like the color scheme and layout helped widen the audience reach beyond the target demographic.

1. MAGAZINE EVALUATION
5. How did you attract your audeince?

2. When it comes to attracting my audience it was essential for me
to incorporate certain aspects as I had a specific target
audience. There is the use of language techniques boldly used
on the front cover of the magazine ‘Bajans R De best’ this as a
technique again allows the magazine to relate to my audience
again allowing them to see my magazine as something they
would want. There are also key images throughout the
magazine that appeal to both male and female audiences, this
can be said due to the fact that the model is pretty and
appealing whilst at the same time looking natural and not to
overdone. My magazine also documents on cultural events
that have significance to my audience allowing my magazine
to be seen as not only a music magazine but a source of
information.
However I wanted to challenge some of the normal conventions
in order to attract a wider audience range i believe my design
choices such as the colour scheme and layout choices enabled
this.