The key technical features of an effective poster include layout, titles, text, images, and logo. The layout organizes the poster neatly and gives viewers a clear understanding. Titles catch the eye in bold colors with brief impactful text. Text provides facts and information in varying fonts, sizes, and column arrangements. Images visualize what the poster is about and prevent it from being dull. The logo acts as the face of the poster and needs to be uniquely catchy for the audience.
2. Layout
The layout is one of the key technical features of a poster. This keeps the
poster nicely organised and tidily presented. By doing this it gives the
viewer a clear understanding of your poster and enables it to attract
audiences.
3. Titles
These normally tend to be bold in a poster to catch the eye of what the
reader is about to view in the poster. This can be in any colour and it is
normally a brief amount of words to have an impact on the audience.
4. Text
Text is used in a poster to either give facts of information and or
speeches. Text comes in different fonts, and also in a variety of different
sizes. This could scale from 1-72. It also could be in columns just so it is
visualised differently.
5. Images
This is seen very often in all sorts of posters. This is the visual for what the poster
campaign is about. Without images the poster could become very dull and boring.
6. Logo
Logo is an essential thing as it is the face of the whole entire poster. Due to this it
has to be a very catchy to the audience and to do this is just to make a unique piece
of logo.
