2. In my magazine I have chosen to use
teenagers/young adults of middle/
working class background, purposefully
to tie in with my target audience
research. I done this because I wanted
them to relate to my magazine. All my
images are off female models, I choose
to do this because I want my magazine
to appeal to both male and females, and
as the layout and colours used are
mainly related to males by using female
models I would hope I would attract
both genders. Also by using females it
relates to Mulveyโs male gaze and that
men might pick this magazine up
because it has a young, attractive
woman on the front. So this then falls
into the typical audience of magazines
aiming at males, even though the image
would appeal to both genders. I also
used an image I captured at a concert I
attended, the artist was Drake, which
might attract males a bit more.
3. The female on the front is conforming to the stereotypical view of
women in the media. The subject is wearing clothing that we relate to
a stereotypical female teenager a bomber jacket and jeans. This
reflects the target audience allowing them to relate to the subject and
maybe see her as aspirational. Her facial expression is unclear and
therefore might create a mystery in the audience which then might
make them question what the magazine is about, so they buy it. From
my research I found that there are a lot more women on the front of
magazines then men. They mostly seem to be sexualised, so I
followed this convention and made my model place her jacket
Front Cover
off her shoulder and
therefore follows Mulveyโs
Male Gaze theory. This may
also be supported with the
fact that she is using direct
mode of address, this could
create a relationship with the
reader (uses and
gratification). This is shown
on the three real life
magazines below.
4. Shot Types
In all my images I have used eye line shots, the subject is
looking into the camera. This creates a direct mode of
address which means the audience can create a direct
personal relationship with themselves and the artist (uses and
grats).
The direct mode of address also makes the female more of an
subject than an object as there facial expressions are visual
and therefore not objectified. As I am making my magazine
for both male and females I wanted to make sure the pictures
weren't too objectifying that females wouldn't read it all.
I used a mixture of mid shots and long
mid shots in my magazine. As the two
main pictures in the magazine are both
mid shots and the same model, this
enables the reader to make a
connection between the both pictures.
The other two are both long mid shots
these both appear on the contents
page, this then separates them both
from the main two.
5. Other Images
In the double page spread a like the front cover I am representing a British
female teenager/young adult. I have done this by using mise-en-scene that
would represent a stereotypical teenager. With casual typical clothing with
a jacket and roll neck jumper. She has a passive expression on her face
however the direct mode of address prevents her being seen as an object
rather than an subject. Also the expression
and mise en scene could be a stereotype of a teenager as it
presents her as a mature female and a positive role model to
the target audience.
This picture is on the contents page, this image is
off Drake, a real artist, as I attended his concert I
took this picture. I decided to use to reach a wider
audience of male readers. It represents an
American, male audience who likes either rap,
hip-hop or R&B audience. It also might create a
relationship with any reader who either likes his
music or went to the concert as well.
This picture also appears on the double page spread, it shows a female
teenager/young adult who is in mid laugh that is represented on an
album cover. Her clothes are also seen as casual and therefore might
be able to relate to the target audience creating a personal relationship
between them both (uses and grats).
6. Layout
The layout is representative of if the
teenagers/young adult target audience because
there is lots of images and it is not heavily
filled with text which if it was might be seen to
be aimed at an older audience. The structure is
organised so that nothing can be easily missed.
By using a structured layout I have eliminated
crowding of images meaning that any
discomfort that it might cause the reader has
also been eliminated. The text is informative
and grabs the audiences attention. Also on my
contents page I have included social media
links which is different too most other
magazines. I choose to do this because my
target audience is teenagers/young adults and
by including this feature I have instantly
grabbed the audiences attention and its also a
way of representing their cognitive needs.
