Bridging the Gap between Traditional PR and Social Media

SOCIAL MEDIA How to bridge the gap between traditional public relations with the use of social media/marketing tools Presented by Vicki Soares @SmileyVegas Soaring New Media

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A condensed look at the recent past in Public Relations: ,[object Object],[object Object],[object Object],[object Object]

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Public Relations Today: Our toolkit expanded and traditional tools got digitized Our toolkit expanded and traditional tools got digitized ,[object Object],[object Object],[object Object]

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Crisis Communications Today: You must have a plan(s) in place! ,[object Object],[object Object],[object Object]

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Where do most people get their news?

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Bridging the Gap between Traditional PR and Social Media

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Bridging the Gap between Traditional PR and Social Media