How to work it? I try to describe this in presentation

1. Welcome To Our
Presentation

2. Introduction
Yellow
Type Private
Industry Apparel/Clothing/Fashion
Founded 2004; 15 years ago
Founder Salman F Rahman
Headquarters Beximco Industrial Park, Dhaka, Bangladesh
Key people Salman F Rahman
Products Men's, Women's, Children's Apparel &
Accessories
Parent Beximco
Website yellowclothing.net

3. From to Now
NOW
2013

4. History

5. Marketing Mix or 4P
According to marketing author Philip Kotler
and Gary Armstrong, Marketing Mix is the
set of controllable tactical marketing tools –
Product, Price, Place and Promotion – that the
firm blends to produce the response it wants in
the target market.

6. Design Variety
Qualit
y
Features Brand Packaging
Product Developing

7. Particulars Strongly
agree
Agree Neutral Disagree Strongly
disagree
1. Fabrics of Yellow are good. 60% 15% 15% 10% 0%
2. Yellows fabric is comparatively
batter then other brands in the
market.
20% 10% 40% 20% 10%
3. Yellow should extend its brand
and introduce new product.
20% 20% 30% 20% 10%
4. You are satisfied with the
finishing, swing style & also
packaging of Yellow.
5% 10% 35% 20% 30%
5. The Price of Yellow products are
reasonable.
40% 10% 30% 10% 10%
6. All lines of products are available
in every showroom of Yellow.
0% 10% 30% 40% 20%
7. You purchase Yellow products for
keeping upgraded styles.
60% 10% 20% 5% 5%
Data
Analysis of
Product
YELLOW

8. Price
The price of the product is
basically the amount that
customer pays for to enjoy it.
According to David J. Schwartz,
“Price is the money which you pay
for any product or service.”

9. 1299/-
1450/-
1650/-
Prices of
Polo_Shirts
Yellow

10. PLACE
Place has To do With How The
Product Will Be Provided To The
Customer .

11. LOCATION
GULSHAN
BANANI
MOHAMMADPUR
WARI

12. TRANSPORT

13. Promotion
Promotion includes all of
the tools available to the
marketer for marketing
communication.

14. How YELLOW brands use
Promotional Clothing