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Joan DeRoche<br />244 Riverside Drive Apt. 3B    New York, NY 10025    (860) 729-2811<br />j.deroche@comcast.net<br />SENIOR PRODUCT DEVELOPMENT/SOURCING EXECUTIVE <br />Top performing Product Development and Sourcing Executive with 20+ years experience for women’s specialty retailers and manufacturers.  Consistently delivering gross margin profit across a wide range of product, from denim, casual bottoms, shirts, silks, dresses, knits, and career sportswear.  Excellent relationship with overseas factories. Skilled in relationship building, presentations, negotiations with vendors, buyers, strategic partners, and senior management.  Travelled extensively to Asia, India, Europe, and Central America.<br />,[object Object],PROFESSIONAL EXPERIENCE<br />CHICO’S FAS, Fort Myers, FL 2008 – 2010<br />$1.6 B Women’s Apparel Specialty Retailer with 660 stores, including catalogue and web sales serving 35-year+ women.<br />Director of Sourcing, Woven’s Division<br />Responsible for $750M production and sourcing of the Chico’s woven product.  Responsible for the strategic sourcing, production plans, and vendor matrix to achieve company initiatives, mitigate risks, and achieve planned IMU goals set by SVP. <br />Increased IMU% by 2% by breaking down the cost components by raw materials and cross costing with suppliers to achieve more competitive pricing.  <br />Developed costing matrix for Product Development and Fabric to use as a guideline to develop into price points.<br />Programmed out fabric buys to maximize flexibility, shorten lead times, and manage costs and efficiencies. Resulting in a 150% increase over LY sales for woven shirts.<br />Partnered with cross functional team to improve the quality of the denim fabric, washes, fits, and turn time which resulted in a 45% increase in sales and the best performing department in the company.<br />Developed time and action calendars and reduced production lead times from 120 days to 75 days. <br />Implemented a WIP, tracking process for corporate visibility and elimination of risk.<br />Reduced air freight from 60% to 20% within one year, for a $2.5 million savings.<br />Negotiated key item programs with factories and mills. Saving of $2.3 million in one year on 1 pant program.<br />Responsible for managing relationships between merchants, product development and vendors.  <br />COLDWATER CREEK, Sandpoint, ID2006 – 2008<br />$1 B women’s apparel specialty retailer with 300 stores, including catalogue and web sales servicing the 45-60 year old women.  (Downsized due to financial reasons)<br />Divisional Vice President Sourcing<br />Built a woven production team to increase the penetration of direct sourced product from overseas.<br />,[object Object]
Streamlined the vendor matrix introducing 10 + top notch factories which have become key vendors.Developed direct woven shirt business increasing the business 145% equally 50% of the direct business. <br />Increased penetration of jackets from 10% to 35% to meet the corporate sourcing strategy.<br />Initiated and built a working fabric library from Asian mills leading to consolidation of fabrics across factories and countries that resulted in increased purchasing power.  Set up fabric standards and processes for the R&D of the fabric.<br />Analyzed company business and built a sourcing strategy with overseas factories to increase the direct penetration, breaking the plan down by country and factory which helped to build company partnerships with overseas offices, vendors and agents.<br />Mentored a team of 4 production managers, and 4 technical designers  <br />Introduced qualified factories in Vietnam and Sri Lanka.<br />RETAIL BRAND ALLIANCE/CASUAL CORNER GROUP, Enfield, CT1994 – 2005<br />$1.2 B Retail Specialty Group; Brooks Brothers, Casual Corner Group, Adrienne Vittadini, and Carol Lee. Selling to the 35-55 year old customer. Stores included Casual Corner, Petite Sophisticates, August Max, and Annex Stores (outlets).  1000 Retail stores (casual corner stores closed) Reported directly to the CMO.<br />Senior Director Product Development/Sourcing, Casual Corner Group (2000–2005) <br />Director Product Development/Sourcing, Casual Corner Group, NY (1996–2000) <br />Product Development Sourcing Manager, Suits and Outerwear, Casual Corner Group, CT (1994–1996)<br />Responsible for managing a team of 23 product development and production managers across all brands.<br />Researched fabrics and yarns with mills from Asia, made seasonal presentations to the merchant team and design team.  Worked mills to develop fabrics at affordable pricing.<br />Introduced new countries and factories in Vietnam, Cambodia, Sri Lanka, and Jordan. <br />Hired Director of Technical Services, to improve the fit, and construction of the garments and reduced the turn time for fit approvals.<br />Revamped the QA/QC responsibilities, instituted the Human Rights and social compliance policy to make sure all factories were compliant. <br />Responsible for all costs breakdowns with bill of materials and negotiated and set up CM matrix for production managers which agreed upon with factory owners. <br />Responsible for 100% direct sourcing for Brooks Brothers Women division during the transition period leading to a 20% savings in COG.<br />Managed the direct sourcing of Adrienne Vittadini and aligned qualified factories to meet their product assortment.<br />Set up corporate time and action to ensure deadlines were met to shorten the lead times of each product within the factories allowing the merchant team time to react to the business needs.<br />Responsible for department’s budget and made sure all products met or exceeded company IMU plans. <br />Implemented with company MIS department Blue Cherry PLM System, along with an import purchase order system giving members financial visibility to on orders.   <br />Initiated first sale concept, and partnered with the CFO, and VP of logistic saving the $2.5 million in duty.<br />DANIEL CARON, INC., New York, NY 1993 – 1994<br />$200M Private label company that sold to the Limited Group, Victoria Secret, Weathervane, Lerner’s and Lane Bryant.<br />Account Executive <br />Generated sales of $50M across 4 customers.<br />Interfaced with key accounts daily.<br />JORDACHE ENTERPRISES, INC., New York, NY 1990 – 1993 <br />$350M Wholesaler of Denim Jeans and Apparel selling to specialty stores, department stores, and mass merchants. <br />Product Development Director, Denim<br />Directed a team of designers, graphic artists and a sample room located in Hong Kong for the development of denim products for juniors and kids that led to an increase in 65% in the kids division, 27% in Missy, and 23% in juniors.<br />Shopped Europe, trade shows, and trend services for color direction, fabrics and design ideas.<br />Worked with the sales manager to manage inventory levels, selling costs, and maintained markup.<br />LOLLY TOGS, New York, NY<br />Production Manager<br />$50M Children’s Clothes Manufacturer, Domestic Importer.  Children’s Wholesale Division selling to specialty retailers, and mass market.<br />BUYING POSITIONS<br />Federated DepartmenT Stores, 10.0 M private label, Product Developer/Buyer<br />Howland Steinbach’s, 10.0 M, Buyer, Outerwear<br />EDUCATION<br />Bachelor of Science (B.S.), Business, Retailing, Rochester Institute of Technology, Rochester, NY<br />

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De Roche Joan Formatted Resume 4 7 10

  • 1.
  • 2. Streamlined the vendor matrix introducing 10 + top notch factories which have become key vendors.Developed direct woven shirt business increasing the business 145% equally 50% of the direct business. <br />Increased penetration of jackets from 10% to 35% to meet the corporate sourcing strategy.<br />Initiated and built a working fabric library from Asian mills leading to consolidation of fabrics across factories and countries that resulted in increased purchasing power. Set up fabric standards and processes for the R&D of the fabric.<br />Analyzed company business and built a sourcing strategy with overseas factories to increase the direct penetration, breaking the plan down by country and factory which helped to build company partnerships with overseas offices, vendors and agents.<br />Mentored a team of 4 production managers, and 4 technical designers <br />Introduced qualified factories in Vietnam and Sri Lanka.<br />RETAIL BRAND ALLIANCE/CASUAL CORNER GROUP, Enfield, CT1994 – 2005<br />$1.2 B Retail Specialty Group; Brooks Brothers, Casual Corner Group, Adrienne Vittadini, and Carol Lee. Selling to the 35-55 year old customer. Stores included Casual Corner, Petite Sophisticates, August Max, and Annex Stores (outlets). 1000 Retail stores (casual corner stores closed) Reported directly to the CMO.<br />Senior Director Product Development/Sourcing, Casual Corner Group (2000–2005) <br />Director Product Development/Sourcing, Casual Corner Group, NY (1996–2000) <br />Product Development Sourcing Manager, Suits and Outerwear, Casual Corner Group, CT (1994–1996)<br />Responsible for managing a team of 23 product development and production managers across all brands.<br />Researched fabrics and yarns with mills from Asia, made seasonal presentations to the merchant team and design team. Worked mills to develop fabrics at affordable pricing.<br />Introduced new countries and factories in Vietnam, Cambodia, Sri Lanka, and Jordan. <br />Hired Director of Technical Services, to improve the fit, and construction of the garments and reduced the turn time for fit approvals.<br />Revamped the QA/QC responsibilities, instituted the Human Rights and social compliance policy to make sure all factories were compliant. <br />Responsible for all costs breakdowns with bill of materials and negotiated and set up CM matrix for production managers which agreed upon with factory owners. <br />Responsible for 100% direct sourcing for Brooks Brothers Women division during the transition period leading to a 20% savings in COG.<br />Managed the direct sourcing of Adrienne Vittadini and aligned qualified factories to meet their product assortment.<br />Set up corporate time and action to ensure deadlines were met to shorten the lead times of each product within the factories allowing the merchant team time to react to the business needs.<br />Responsible for department’s budget and made sure all products met or exceeded company IMU plans. <br />Implemented with company MIS department Blue Cherry PLM System, along with an import purchase order system giving members financial visibility to on orders. <br />Initiated first sale concept, and partnered with the CFO, and VP of logistic saving the $2.5 million in duty.<br />DANIEL CARON, INC., New York, NY 1993 – 1994<br />$200M Private label company that sold to the Limited Group, Victoria Secret, Weathervane, Lerner’s and Lane Bryant.<br />Account Executive <br />Generated sales of $50M across 4 customers.<br />Interfaced with key accounts daily.<br />JORDACHE ENTERPRISES, INC., New York, NY 1990 – 1993 <br />$350M Wholesaler of Denim Jeans and Apparel selling to specialty stores, department stores, and mass merchants. <br />Product Development Director, Denim<br />Directed a team of designers, graphic artists and a sample room located in Hong Kong for the development of denim products for juniors and kids that led to an increase in 65% in the kids division, 27% in Missy, and 23% in juniors.<br />Shopped Europe, trade shows, and trend services for color direction, fabrics and design ideas.<br />Worked with the sales manager to manage inventory levels, selling costs, and maintained markup.<br />LOLLY TOGS, New York, NY<br />Production Manager<br />$50M Children’s Clothes Manufacturer, Domestic Importer. Children’s Wholesale Division selling to specialty retailers, and mass market.<br />BUYING POSITIONS<br />Federated DepartmenT Stores, 10.0 M private label, Product Developer/Buyer<br />Howland Steinbach’s, 10.0 M, Buyer, Outerwear<br />EDUCATION<br />Bachelor of Science (B.S.), Business, Retailing, Rochester Institute of Technology, Rochester, NY<br />