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Destroy PowerPoint Zombies! by @EricPesik
Have you ever felt trapped in a bad PowerPoint presentation? Ever listen to a speaker drone on like a zombie? Do boring
uninspiring slides leave you feeling like the walking dead? Don’t be a PowerPoint zombie! Here are 6 tips to avoid Death by
PowerPoint!
Have you ever felt trapped in a bad PowerPoint presentation?
What makes PowerPoint so unpleasant?
Audience Complaints: (1) reading the slide, (2) text too small, (3) too many words, (4) overly complex diagrams, (5) poor color
choice, (6) no clear purpose, (7) no flow of ideas; Data source: www.ThinkOutsideTheSlide.com
The experience is so common there is a word for it “Death by Powerpoint”
Are you a PowerPoint Zombie?
Braaains!
Are you a PowerPoint Zombie? (1) unclear purpose, (2) mind numbing wall of text and bullets, (3) ugly design, (4) unintelligible
charts and graphs, (5) boring clipart and stock photos, (6) mindless rambling
Are you a PowerPoint Zombie? (1) unclear purpose, (2) mind numbing wall of text and bullets, (3) ugly design, (4) unintelligible
charts and graphs, (5) boring clipart and stock photos, (6) mindless rambling
Don’t be a PowerPoint zombie!
6 tips to cure bad PowerPoint
Zombie PowerPoint Symptom #1: Unclear purpose
The Disease: Zombies have no purpose
The Cure: Know your purpose - your presentation should have a clear flow and purpose
Your purpose is not what you want to say
Focus on your audience: (1) what do the want to hear? (2) what do they need to hear? (3) what is entertaining
What is your one key takeaway point? Prepare you call to action!
Audiences really want you to craft a clear message that has a flow and purpose. - Dave Paradi, ThinkOutsideTheSlide.com
If you can’t clearly state what you want to accomplish, you are not ready. Postpone or cancel
Once you know your purpose and key points, start planning in analog
Turn off the computer. Don’t plan in PowerPoint
Working in analog helps keep you focused and on point
Why are audiences bored? Because they don’t understand the message and feel they are wasting their time. - Dave Paradi,
ThinkOutsideTheSlide.com
Anti-Zombie Tip No. 1 : Your presentation should have a clear flow and purpose
Zombie PowerPoint Symptom #2: Mind numbing wall of text and bullets
The Disease: Zombies vomit text and bullet points
Bad PowerPoint slide example
Bad PowerPoint slide example
Bad PowerPoint slide example
The Cure: B.L.U.F. - Bottom Line Up Front
Place communications and recommendations at the beginning of each slide
Then delete everything else on the slide
Example: Bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, bla,
bla, bla, bla, bla, bla, bla, bla, bla, bla, bla, . . . therefore, we should vaccinate against zombies
Don’t do this
Bottom line up front
Vaccinate or Die!
1 BLUF per slide - 1 short line summarizing each conclusion or recommendations
Think of you slides as a series of billboards
One message per sign
Make it big enough to be read from the back of the room
Save the wordy details for your spoken delivery
Or put it in backup slides
If you ever hear yourself say, “I know you can’t read this,” just turn off the projector. - Dave Paradi, ThinkOutsideTheSlide.com
Anti-Zombie Tip No. 2: BLUF Bottom Line Up Front
Zombie PowerPoint Symptom No. 3: Ugly Design
The Disease: Zombies don’t care about design
The Cure: Blend text and images to illustrate your point - put creative thought into your design
Look at other presentations for inspiration: Source: http://www.slideshare.net/featured/category/presentations-public-speaking
Use “blank” page layout to create your own pages
Use text creatively
95% of design is typography. Source: https://ia.net/know-how/the-web-is-all-about-typography-period
This is Calibri; This is Times Roman; This is Arial; This is Comic Sans
This is Face Your Fears; This is Troika; This is Berlin Sans
This is also Troika
This is also Troika
This is also Face Your Fears
Typical typeface, but color and size variation adds interest. From Asia’s Increased Competitive Landscape - HR Implications on
Talent Attraction and Retention http://www.slideshare.net/ericpesik/asias-increased-competitive-landscape-hr-implications-on-
talent-attraction-and-retention
More typical typefaces with color and weight variation. From Effective Internal Controls by @EricPesik
http://www.slideshare.net/ericpesik/effective-internal-controls-14459584
Multiple typefaces. From Fighting Global Corruption by @EricPesik
http://www.slideshare.net/ericpesik/fighting-global-corruption
Multiple typefaces. From J.P. Morgan and the Princelings of China by @ericpesik http://www.slideshare.net/ericpesik/jp-morgan-
and-the-princelings-of-china-by-ericpesik
Unusual typefaces plus variation. From this presentation Zombie Powerpoint http://www.slideshare.net/ericpesik/zombie-
powerpoint-by-ericpesik
But don’t over-do it with too much variation. Stick to 2-3 fonts and colors
According to Microsoft... at least 30 million PowerPoint presentations are made each day. Source: Alexei Kapterev, Death by
PowerPoint http://www.slideshare.net/thecroaker/death-by-powerpoint/
Most use the same default templates, fonts, and colors
Anti Zombie Tip No. 3: Use textual variation to enhance your message
Zombie PowerPoint Symptom #3: Unintelligible charts and graphs
The Disease: Zombies can’t communicate data
Bad PowerPoint slide example
Bad PowerPoint slide example
Bad PowerPoint slide example
The Cure: It’s not the numbers - it’s what the numbers mean - your data should support your message
Use data to support your message. (1) Actual slide from a presentation, (2) The real message of all those numbers. Source:
http://www.slideshare.net/thinkoutsidetheslide/the-state-of-financial-presentations-2014-survey-results
Don’t read the numbers on the slide. Explain why the numbers are important. - Dave Paradi, ThinkOutsideTheSlide.com
Case Study No. 1
How often is executive management involved in bribery?
Raw data from http://www.oecd.org/corruption/oecd-foreign-bribery-report-9789264226616-en.htm
Typical default chart
Re-colored to emphasize relevant data
Do the math for the audience
Info-Graphic Style
Case Study No. 2
Is internet usage associated with bribery?
Raw data from http://www.acfe.com/rttn-archive.aspx
Typical default chart
Simplify
Remove unnecessary elements
Remove unnecessary elements
Make it bigger
Make it bolder
I prefer sorting large to small
Use color to emphasize relevant data
Do the math for the audience
Don’t tell the audience. Show the audience
PowerPoint slides crammed with data in tiny, unreadable font... The result? Slides from Hell. - Prof. Stanley Ridgley, Drexel
University, LeBow College of Business
Anti Zombie Tip No. 4: It’s not the numbers. It’s what the numbers mean
Zombie PowerPoint Symptom No. 5: Boring clipart and stock photos
The Disease: Zombies don’t appreciate images
Bad PowerPoint slide example
Bad PowerPoint slide example
Bad PowerPoint slide example
Braaains!
The Cure: Look for unusual images from alternative sources - use images that support your message
https://www.flickr.com/creativecommons/by-2.0/
http://www.morguefile.com/
http://picography.co/
http://getrefe.tumblr.com/
http://publicdomainarchive.com/
Fill your full screen with action!
...or leave blank space for drama
If you feel tempted to use a picture of two hands shaking in front of a globe, put the pencil down, step away from the desk, and
think about taking a vacation... - Nancy Duarte, Source: Presentation Zen: Simple Ideas on Presentation Design and Delivery
http://www.amazon.com/Presentation-Zen-Simple-Delivery-Edition/dp/0321811984
Anti Zombie Tip No. 5: Look for unusual images from alternative sources
Zombie PowerPoint Symptom No. 6: Mindless Rambling
Braaains!
The Disease: Zombies don’t plan or rehearse
The Cure: Plan and rehearse your presentation - audiences expect better delivery skills
Good presentations take time to prepare
86% of top executives say that communicating with clarity directly impacts their career and income. Yet only 25% spend more
than 2 hours on ‘high-stakes’ presentations. - Jim Endicott, President of Distinction Communication, Inc. Source:
http://www.distinction-services.com/dcoach/2012/02/23/insight-from-distinctions-2012-presentation-impact-survey/
55% of presenters spend little or no time practicing the delivery. - Jim Endicott, President of Distinction Communication, Inc.
Source: http://www.distinction-services.com/dcoach/2012/02/23/insight-from-distinctions-2012-presentation-impact-survey/
Braaains!
The number one annoyance has not changed... The speaker read the slides to us. - Dave Paradi, ThinkOutsideTheSlide.com
Presentations are becoming more popular, but they aren’t getting much better
Be prepared
Edit your slides
Practice your speaking skills
Watch http://www.ted.com/talks
Send us people who can stand up and make a real presentation. We are tired of PowerPoint junkies... they need to also make
great old fashioned presentations. - Prof. Farrokh Langdana, Rutgers Business School
Anti Zombie Tip No. 6: Plan and rehearse your presentation
Audiences deserve better
Audiences expect better
Escape the zombie horde!
Don’t be a PowerPoint zombie!
Review
Anti-Zombie Tip No. 1 : Your presentation should have a clear flow and purpose
Anti-Zombie Tip No. 2: BLUF Bottom Line Up Front
Anti Zombie Tip No. 3: Use textual variation to enhance your message
Anti Zombie Tip No. 4: It’s not the numbers. It’s what the numbers mean
Anti Zombie Tip No. 5: Look for unusual images from alternative sources
Anti Zombie Tip No. 6: Plan and rehearse your presentation
Don’t be a PowerPoint zombie!
If you like, please share
About the Author:
Eric Pesik is the Associate General Counsel and Compliance Officer for Seagate Singapore International Headquarters Pte Ltd. He is
also a former Adjunct Assistant Professor with the University at Buffalo School of Management, State University of New York,
where he taught International Business Law, Politics, & Ethics in their international Executive MBA program at the SIM campus in
Singapore.
He has been a lawyer since 1997 and is admitted to the State Bar in California, the US Court of International Trade in New York,
and the US Supreme Court in Washington, DC. He is a sought-after speaker on legal and compliance issues. You can find many of
his recent presentations on http://www.slideshare.net/ericpesik/presentations/
Disclaimer:
This work represents the opinions of the author alone, and is not the opinion his employer or clients.
Source Acknowledgments:
Each slide contains source attributions and URL. The images have been modified to match the size, fit, and color of each slide.
Before reusing any images, you must obtain the original images from the original sources, and you must comply with any
applicable license restrictions imposed by the original source.
Creative Commons Attribution License:
You are free to share, copy, distribute, and transmit this work; to remix or adapt this work; and to make commercial use of this
work, under the condition that you must attribute this work to me (but not in any way that suggests that I endorse you or your
use of this work). http://creativecommons.org/licenses/by/4.0/
Congratulations ericpesik! Your presentation is the Top Presentation of the Day on SlideShare. Kudos from our editorial team for
your effort. Your presentation was chosen from thousands uploaded to SlideShare every day from around the world.

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Zombie PowerPoint by @ericpesik

Editor's Notes

  1. Image: Zombie Walk 2012 by Gianluca Ramalho Misiti https://www.flickr.com/photos/grmisiti/sets/72157631916103768
  2. Image: Zombies 033 by Thierry Ehrmann https://www.flickr.com/photos/home_of_chaos/4754601442/
  3. Tetanus Shot Tim by Blake Patterson https://www.flickr.com/photos/blakespot/4919795171/
  4. Data source: www.ThinkOutsideTheSlide.com
  5. Image: Zombie attack DDC8696 by Thierry Ehrmann https://www.flickr.com/photos/home_of_chaos/4738283570/
  6. Image: Memphis Zombie Massacre by Lindsey Turner https://www.flickr.com/photos/theogeo/514384986/
  7. Image: GiardinaKARLSRUHE - Death by Powerpoint by alice_c Beate http://www.flickr.com/photos/alice_c/2264195999/
  8. Image: Zombie by Daniel Hollister https://www.flickr.com/photos/dhollister/2596483147/
  9. Image: Zombie by Daniel Hollister https://www.flickr.com/photos/dhollister/2596483147/
  10. Image: Zombie by Daniel Hollister https://www.flickr.com/photos/dhollister/2596483147/
  11. Image: Zombie Walk 2012 by Gianluca Ramalho Misiti https://www.flickr.com/photos/grmisiti/sets/72157631916103768
  12. Image: Zombie by Daniel Hollister https://www.flickr.com/photos/dhollister/2596483147/
  13. Image: Keep on With the Force by AndYaDontStop http://www.flickr.com/photos/thenovys/3661893873/
  14. Image: LCD Soundsystem au Zénith de Parisby Sunny Ripert (Some rights reserved - Attribution-ShareAlike) https://www.flickr.com/photos/sunfox/5638532172/
  15. Image: Arkan Madrid 2 by Teresa Lomas http://www.flickr.com/photos/12290250@N08/6348496861/
  16. Source: Dave Paradi www.ThinkOutsideTheSlide.com
  17. Image: The Empty Stage by Photo Cindy https://www.flickr.com/photos/photocindy/4946114680/
  18. Image: Homework Ritual by Woodleywonderworks https://www.flickr.com/photos/wwworks/5119120679/
  19. Image: Research by Nicola https://www.flickr.com/photos/15216811@N06/6067028560/
  20. Image: Post-its by Doug Belshaw https://www.flickr.com/photos/dougbelshaw/19008385500/
  21. Source: Dave Paradi www.ThinkOutsideTheSlide.com
  22. Life Size Lego Syringe - Blood - Trans Red https://www.flickr.com/photos/seanmichaelragan/5224385684/
  23. Image: Zombie by Daniel Hollister https://www.flickr.com/photos/dhollister/2596483147/
  24. Image: http://www.computerworlduk.com/galleries/applications/the-worlds-worst-powerpoint-presentations-3236618/ Image: Blood Splatter 3 by fizzy122 https://www.flickr.com/photos/97278479@N06/9007757304/
  25. Image: http://www.computerworlduk.com/galleries/applications/the-worlds-worst-powerpoint-presentations-3236618/ Image: Blood Splatter by fizzy122 https://www.flickr.com/photos/97278479@N06/9007757266/
  26. Image: GiardinaKARLSRUHE - Death by Powerpoint by alice_c Beate http://www.flickr.com/photos/alice_c/2264195999/ Image: Blood Splatter 3 by fizzy122 https://www.flickr.com/photos/97278479@N06/9007757304/
  27. Image: US Army Nurse by Expert Infantry https://www.flickr.com/photos/expertinfantry/5466972503/
  28. Image: Cydcor Conference Main Stage by Cydcor https://www.flickr.com/photos/cydcor/9323706562/
  29. Image by the author https://drive.google.com/file/d/1YcZzZCswYnLvSoOwNgM5K24tP3uQWzV-DQ/view?usp=sharing
  30. Image: Doctor No 2 by Andrew Kuznetsov https://www.flickr.com/photos/-cavin-/416263158/ Image: Blood Splatter by fizzy122 https://www.flickr.com/photos/97278479@N06/9007757266/
  31. Image: Billboard Study 10 by David Evers https://www.flickr.com/photos/31216636@N00/3253842434/
  32. Image: Electronic Advertising by Oatsy40 https://www.flickr.com/photos/oatsy40/12618854953/
  33. Image: Audience at LeWeb 11 Les Docks-9308 http://www.flickr.com/photos/leweb3/6498806141/
  34. Image: Poetry Slam by Elleinad http://www.flickr.com/photos/-elleinad-/6932570398/
  35. Image: Powerpoint-Karaoke by republica 2011 https://www.flickr.com/photos/re-publica/5617526018/
  36. Source: Dave Paradi www.ThinkOutsideTheSlide.com
  37. Life Size Lego Syringe - Blood - Trans Red https://www.flickr.com/photos/seanmichaelragan/5224385684/
  38. Image: Zombie by Daniel Hollister https://www.flickr.com/photos/dhollister/2596483147/
  39. Image: US Army Nurse by Expert Infantry https://www.flickr.com/photos/expertinfantry/5466972503/
  40. Source: http://www.slideshare.net/featured/category/presentations-public-speaking
  41. Image: http://www.indezine.com/products/powerpoint/learn/chartsdiagrams/insertingchartin2007.html
  42. Image: Keyboard by Shane Pope http://www.flickr.com/photos/shanepope/2375499336/
  43. Source: https://ia.net/know-how/the-web-is-all-about-typography-period
  44. Image: Zombie Walk 2012 by Gianluca Ramalho Misiti (3) https://www.flickr.com/photos/grmisiti/sets/72157631916103768
  45. Image: Zombie Walk 2012 by Gianluca Ramalho Misiti (3) https://www.flickr.com/photos/grmisiti/sets/72157631916103768
  46. Asia’s Increased Competitive Landscape - HR Implications on Talent Attraction and Retention http://www.slideshare.net/ericpesik/asias-increased-competitive-landscape-hr-implications-on-talent-attraction-and-retention
  47. Effective Internal Controls by @EricPesik http://www.slideshare.net/ericpesik/effective-internal-controls-14459584 Image: Microsoft Office Online. Used with permission from Microsoft http://office.microsoft.com/en-us/images/
  48. Fighting Global Corruption by @EricPesik http://www.slideshare.net/ericpesik/fighting-global-corruption No Pictures by Dplanet http://www.flickr.com/photos/dplanet/94442623/
  49. J.P. Morgan and the Princelings of China by @ericpesik http://www.slideshare.net/ericpesik/jp-morgan-and-the-princelings-of-china-by-ericpesik Image: Eat Slugs by Ninidu Fan Art based on Harry Potter created by J.K. Rowling http://ninidu.deviantart.com/art/Eat-Slugs-175365149 Image: Professor Severus Snape by LeksaArt Fan Art based on Harry Potter created by J.K. Rowling http://brosa.deviantart.com/art/Professor-Severus-Snape-281983243
  50. Images from this presentation Zombie Powerpoint http://www.slideshare.net/ericpesik/zombie-powerpoint-by-ericpesik
  51. Source: http://www.slideshare.net/thecroaker/death-by-powerpoint/
  52. Life Size Lego Syringe - Blood - Trans Red https://www.flickr.com/photos/seanmichaelragan/5224385684/
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  86. Image: GDC Online 2011 by Official GDC https://www.flickr.com/photos/officialgdc/6233589660/
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  90. Source: Dave Paradi www.ThinkOutsideTheSlide.com
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  110. http://twitter.com/home/?status=Stop+%23Zombie+%23PowerPoint+@ericpesik+http://www.slideshare.net/ericpesik/zombie-powerpoint-by-ericpesik http://www.facebook.com/sharer/sharer.php?u=http://www.slideshare.net/ericpesik/zombie-powerpoint-by-ericpesik http://www.linkedin.com/cws/share?url=http://www.slideshare.net/ericpesik/zombie-powerpoint-by-ericpesik https://plus.google.com/share?url=http://www.slideshare.net/ericpesik/zombie-powerpoint-by-ericpesik
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