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1. How does your media
product represent particular
social groups?

2. Class andWealth
• University students: features a sleek color scheme with a neat finish, also features reference to young artists and upcoming
events such as festivals- whom are often aimed at the university age group
• Working Class: Links to different artists struggling in their working background but appreciate where they come from,
creates an association as something that the members of the working class can relate to.This links to O’Sullivan and
keeping a sense of reality.
• Really wealthy: mentions expensive events such as festivals- which not everybody can afford to go to and also features a
collection column- showing the really wealthy what items of music memorabilia they can afford to own- once again difficult
for some lower wealth families to afford.
• Less Wealthy: reference to clothing- low priced, affordable clothing that are available to the mass market, hence making
the clothing accessible to a large variety of people, this could also be seen as creating a link between the less wealthy
people and the more wealthy people.

3. Location
• Towns: reference to shopping in the high street- along with living in a town creates shopping perks- this therefore makes
the magazine more relatable for people living in the high street as they are able to visit the shops easily due to how close
the locations are.
• Rural: lots of reference to rural settings- all the images within my magazine are taking in quite rural settings- however I still
tried to create variety in my rural setting, such as one of my images was taken at a reservoir, however this could be
perceived as a seaside setting- making links to people who live near the seaside. I also took some images near hilly areas-
making reference to your stereotypical country side- this means that my magazine would be accessible to your
stereotypical people who live in the countryside. I then also took pictures in a garden, the use of a garden could create links
between rural people- whom have a garden- but they are often bigger and more wooded, as well as towns people- who
could have a garden but they are often smaller. This therefore creates a subtle link to the two- making it relatable for both
social groups.The use of stereotypes therefore links to Perkins as the stereotype makes the magazine more accessible to a
wider audience.

4. Communities and Fan Bases
• Fan bases: I have used simple clothing for my main artists, this is because I wanted to make the clothing relatable and easy
to replicate- by doing this it means that many fan bases can replicate the looks of their favorite artists which they quite
often want to do as they want to look and feel like their favorite artists.
• Housewives and single parents: I have featured lifestyle columns such as fashion- this is because fashion columns are quite
often aimed at the primarily female market- this means that by aiming at housewives- these columns feature a range of
clothing that are aimed at a variety of people- hence creating a type of fashion for everyone. I have also featured quizzes
and horoscopes- which are typical of lifestyle magazines- due to the fact that many people do quizzes for the sheer
humorous element- this also makes my magazine more relatable.
• Children:Quizzes and horoscopes are also aimed at children, this is because they are interactive and “fun”- by using quizzes
and horoscopes, the magazine also becomes interactive- and can therefore be done by a large group of people, not just one
individual.

5. Continued …
• Teens: I have mentioned current artists in my magazine, by using current artists (such as ed sheeran) the articles become more interesting for
teenagers who want to find out everything about their favorite artist, this also makes the magazine more attractive to teenagers. I have also
featured “new music” by doing this, the magazine becomes more attractive as teenagers often get bored of one type of music, this therefore means
that teenagers can get an insight into new music and what they want to listen to next.
• Homosexuality and heterosexuality: I have tried to feature a gender neutral color scheme of green, this is because it meant that I wasn’t being
gender bias to one particular gender, the gender neutral color scheme also meant that I widened my target market as it was more accessible to
more genders.
• Both the old and young: I have featured a mixture of both new and slightly older artists- such as Ed sheeran compared with Oasis- by doing this, the
magazine becomes more accessible as it appeals to a wider group of people and widens the music genres featured.
• Cultural Groups and ethnicities: In my magazine, I have tried to make it quite generic in terms of cultural groups and ethnicities, this is because I
wouldn’t want the magazine to be seen as offensive to anyone- this once again widens my target market and audience for my magazine.
• Males and Females: I have used a gender neutral color scheme, this is because it meant that the magazine isn't gender bias and would therefore
appeal to a larger group of people. I also used both male and female models to reinforce this, particularly with my female model, I tried to use
Mulvey’s male gaze effect- this is as eye contact meant that the magazine was more attractive and would therefore appeal more within the text.