2. Facebook Largest Social Networking in the world. Opportunity for advertisers to rich target markets. Allows users to connect, interact, and search for new and old friends trough messaging, groups, photo sharing and apps. Its interface is simple and clean. Over 300 million worldwide users.
3. Business tools News Feeds which can be edited to the user preferences Join Groups related to the user business interest Profiles Facebook Pages Promote their products Keep in touch with customers
4. Disadvantages Maintaining and transmitting vast amounts of data requires huge expenditures. Loosing money expends more than the sales (sales reached $265 million in 2008) Banner adds sell for a very small amount. (15 cents per 1000 clicks) which leads to overcrowding information. Privacy and user controls are a large concern due to large concerns with stalking, not being able to delete your profile, etc.
5. Gaining Money Facebook's Dilemma: Lack of privacy, information can be shared very easily with someone you don’t want to, also brands can take your information from your profile. Increasing revenues using the information its user voluntarily provided. Failed at this