This article discusses the importance of strong project governance through 10 questions for project sponsors and managers to consider. Effective governance ensures that organizational and project objectives are aligned, performance is monitored, and value is delivered. Key aspects that should be governed include defining success, aligning stakeholder interests, identifying supportive sponsors, ensuring the project manager can lead the project effectively, having a capable project team, understanding formal and informal communication routes, assessing risk from an organizational perspective, implementing rigorous but not excessive monitoring and controls, providing timely and relevant reports, and considering independent verification if issues arise. Ultimately, both sponsors and project managers should strive to embed governance within the project delivery process.