Hoe virtual en augmented reality in te zetten voor marketing en communicatie.

1. Travelling without moving

2. I hear and I forget. I see and I remember.
I do and I understand. Conficius.
Detlef La Grand | Founder VRmaster

3. Opgroeien met VR

4. VRmaster geschiedenis

5. VRmaster hoogtepunt

6. It’s about sharing experiences

7. What the VR AR MR?

8. Virtual Reality places the user
in a virtual environment
Augmented Reality brings
information to the user
Mixed/Extended Reality combines
VR and AR
MR/XR
AR
VR
Image from Graeme Devine’s Magic Leap Presentations @zaphodgjd
VR AR MX XR

9. Vrijheidsgraden
3 DoF 3 DoF
controller
6 DoF
controllers

11. Augmented Reality

12. Albert Heijn

13. Google Maps

14. Google Search

15. Google lens

16. Measure

17. Nike

18. Hold the world in your hand

19. apps.apple.com/be/app/tweespron
g/id1498911085?l=nl
play.google.com/store/apps/details
?id=com.dutchrosemedia.clouseau
&hl=nl&gl=US

20. Virtual Reality

21. Brewster 1839

22. Brewster 1839

23. View-master 1962

24. Panorama Mesdag
Hendrik Willem Mesdag (1881)

25. Google Cardboard
(2014)

27. Snooker champion Ronnie O'Sullivan

28. YouTube 360o

29. Problem
Virtual reality releaves pain
http://med.stanford.edu/news/all-news/2017/09/virtual-reality-alleviates-pain-anxiety-for-pediatric-patients.html

30. Face your fears

31. Relax

32. Architecture | Quadrant4

33. https://rovc.vrdeck.co/koeltechniek/

34. Virtual Future Visions

35. “ Your focus determines your reality.” – Qui-Gon Jinn

37. Mixed Reality

38. Magic Leap

39. Hololens 2

41. thefabricant.com/iridescence

43. appherenow.com/appherenow/oerol/#projecten

45. Extended Reality

47. https://kingsdayvr.com/

48. https://kingsdayvr.com/

49. https://framevr.io/fontysforsociety
FrameVR

51. XR Tools

52. XR DIY Tools

54. Augmented Sticky Notes

56. Hold the world in your hand arcu.be

57. https://support.google.com/youtube/answer/6178631?hl=nl

59. Maak je beleving interactief met VRdeck, WondaVR of 360dgrees

60. glitch.com/glimmer/post/an-intro-to-webvr/
Programmeer zelf met Aframe.io

62. Maak een VR game met co-spaces

63. VR/AR tools
VRdeck No code/code VR photo/video tour with 3D (WondaVR 360dgrees
Aframe HTML-coding AR and VR framework
Co-Spaces No-code/code VR/AR game platform
Holome No code Create holographic projection
Just a Line No code AR
Embody Digital Create responding avatar with AI
PlugXR/Zappar No-code AR platform
Mozilla Hubs/Spoke No-code 3D VR demo
3D Avatar Create an avatar fot Hubs
Or use Marvelapp or Miro to create an online MVP (https://blog.fluidui.com/how-to-
quickly-create-a-design-for-you-mvp/)

64. VRdeck

65. Hotspots editor

66. 360 content
360 cities
Flickr equirectangular of
Flickr 360
Shutterstock of
Shutterstock spherical
Or our sample files

68. Hotspots editor

69. VRdeck editor

70. Filter effects

71. Metrics and analytics

72. VRmaster makes interactive VR easy
and affordable for your business
Web based
No download needed
Any platform, website and device
Track engagement and behaviour
Detlef La Grand | Founder VRmaster | detlef@vrmaster.co