This magazine targets youth aged 16-25 interested in pop and R&B music. The content focuses on gossip about artists currently in the charts in order to appeal to younger audiences. The target demographic includes two new social classes - New Affluent Workers who are young, active, and have medium economic capital but higher cultural and social capital, and Emergent Service Workers who are also young, often urban, and have low economic capital but high cultural and social capital. The magazine features aim to attract this young audience through bold designs, bright colors, and photos of young people represented in the magazine.
How does my media product represent particular social groups
1.
2. My magazines social group is for both
genders, but more of a push towards
females because a lot of the information is
‘gossip’ information, the age is for people
aged 16-25, who are interested in the
current up to date music, possibly people in
the charts that’s very R&B and pop.
The reason for the young age is because
the people mentioned inside appeal to the
younger generation, as the music is aimed
at them.
3. New Affluent Workers: This class has
medium levels of economic capital and
higher levels of cultural and social capital.
They are a young and active group.
Emergent Service Workers: This new
class has low economic capital but has
high levels of 'emerging' cultural capital
and high social capital. This group are
young and often found in urban areas.
4. Feature article photograph
My feature article photograph appeals to my social group
as it represents a young girl, posing right in the middle,
with it being black and white with the one red part of the
image, her lips. Which looks fun and more for the younger
generation.
Colour Scheme
My colour scheme is red black and white, this appeals to
my target audience because the red and white looks
bright and red is associated with a young person,
misterious. So therefore would appeal to younger people.
Masthead
My masthead is red and white which are young
rebellious colours that go well with a black and white
photograph. I have made the opacity higher so that it
stands out more as it is placed behind my photograph
5. Headline
My headline attracts my target audience because it is
quite big and bold and takes up most of the width the
top of the page. By it being a black box with red and
white writing inside it makes it stand out, and by this,
attracts my audience who would be attracted by bold
titles.
Photographs
My photographs represent young people and are all
single person photographs, this appeals to my
demographic because if they see young people
represented in the magazine, then it would encourage
younger people to read it, rather than older. By all of
the photos being in colour and bright, it looks fun and
entertaining.
Layout
i chose to do the page in two halfs so that I can get more information and photographs
on to the page, I done this because photos attract people more and look more fun. By
doing this I could vary my font and do two different types of information
Where page
splits
6. Headline
my headline consists of two different parts,
the ‘UK’ and ‘sell out tour’ this is effective
as it attract people to reading it as it looks
fun, it attracts my target audience as it
looks more for young people, as it doesn’t
look full on serious.
Photograph
My photo shows a young girl: that is
shown as young in the article, posing. This
article with the photograph would
attract mainly young women, as men
wouldn’t be to interested in a young girls
experience in the music career.
Background
the background of my double page spread
is the english flag, I used this to cover
negative space. This could be interpreted
that my target audience is english people,
so could therefore encourage these people
to read it.
Drop cap
i used two drop caps, and used ‘ed
sheeran’ I one of them, as he appeals to
young girls, and both sex’s young adults
due to the songs he sings.