1. Study of Media Science- Scopes and
Advantages
Media Science is the study of Mass Media that
ranges everything from print media (newspaper)
to audio/audio-visual media (radio, television,
internet) etc. Students pursuing degrees in
Media Science have large scopes in different job
sectors. Moreover, industry stakeholders get a
number of advantages by hiring candidates
having Media Science background.
2. • The study of Media Science covers everything from print
media (newspaper) to audio/audio-visual media (radio,
television, internet) etc. as well as public relations,
advertisement, public relations etc. Students can get a lot
of career options such as, journalists, media planner,
programme researcher, public relations officer, copy writer,
news anchor, freelancer etc. after completing bachelor’s or
master’s degree in the field.
• While students get kinds of advantages reading this course,
industry stakeholders can also get different benefits hiring
media science graduates or post-graduates. Students
become efficient with the ever updating media platform
and knowledge and they can add value to the growth of the
field.
3. • As the sector of media and communication is becoming
more diverse and dynamic day by day, the demand for
the degrees in the media and communication studies is
also becoming popular. Media Science is the study in
the field of Mass Media that contains everything from
print media like newspaper to audio/audio-visual
media like radio, television, internet etc.
• Since 1980s, the degree has gained momentum in
leaps and bounds as it covers ranges of topics like
advertisement, public relations, event management
etc. Apart from this, the course varies significantly in
content and approach towards the subject area.
4. Scopes of Studying Media Science
• After earning degrees in Media Science, students
can get opportunity for jobs in the following
positions-
• Media Reporter
• Media Planner
• Public Relations Officer
• Programme Researcher
• Social Media Manager
• Television/video/film Producer
• Web Content Manager
5. Advantages of Studying Media Science:
• A degree in Media Science, whether bachelor’s or master’s, unlocks new
avenues in job sectors for people coming from all walks of life.
• Students get practically preparation for different media careers.
• Students get practical skills like film production, copy writing etc.
• They become able to represent issues like gender, race, conflict, politics
etc. through media platform.
• Students always remain efficient with updated knowledge in various fields
like social media, recent technological developments, industry knowledge
etc.
• While pursuing degree, students get to interact with different
personalities across the fields. They get scopes for learning, travelling,
writing, interviewing and many such.
• Students study through a combination of both theoretical knowledge and
practical approach like classroom lectures, screenings, seminars, practical
activities, assessments etc. All this enhances students’ understanding of
the media world.