1. Strap at top caters for change in audience habits. “FREEVIEW”
Oldest brand in red draws the eye of older, loyal audience. Dates info is valid
on the market. for. This magazine
is published
weekly.
Website nestled
in masthead gives
audience another Masthead extends
way to access the beyond image and
brand. This has a shadow behind
encourages brand it, so it stands out
loyalty. from the page.
Simple, restrained Produced by the BBC.
colour scheme
creates a high Three features arranged
quality product. down side of the page in
Red draws the negative space next to
readers eye as it star.
stands out from
the white.
Headings in bold, sub-
headings same font, black
All text except strap in Caption anchored on star’s lapel.
lower-case- Name of programme, day and
gramatically correct. channel. Gives audience easy
More mature mode of access.
address.

2. Star’s eyes is in the centre of
the page, breaking the rule of
thirds, and part of his face is
obscured.
The star is famous enough to
attract audiences even when
he is hidden from view.
Main feature: “Doctor Who” is largest
text on page, anchoring the star.
“Is there life after...” creates a story
for the audience to follow.
Barcode, price, region.
Region is given because
times and programmes
change.
Trusted by a wide audience.

3. Wide banner at
top catches Punctuation creates
audiences eye on rhetorical questions
news stand as it is and excitement?!
different to other
soap magazines.
Wide banner “2
weeks revealed” Screenshots of
implies value for scenes from the TV
money. show itself.
SIX images gives
reader value for
money. ‘Organised chaos’ by
using boxes and then
EIGHT colours make manipulating
this publication features and images
bright, cheap and so they extend
cheerful. beyond the edge.
ALL CANTED
text is tilted in
the same Ripped paper makes this
direction and to look like it was constructed
the same in a rush-this news is fresh.
degree. Nothing
is random.

4. “Soap fortnightly”
keeps reminding the Main part in
audience that this subheadings are in a
magazine is valid for red background.
2 weeks, which is Draws audiences
showing value for attention to the
money. most important part
of sentence e.g.
KILLS.
Masthead in lower case
whilst all subheadings are Website address
in capitals.
Main feature:
“WHO WILL BE
DADDY?” Is the
largest text on
the page (after
the masthead)
this informs the
audience that
this is the
biggest storyline.