1. Strap at top caters for change in audience habits.
Masthead extends
Website nestled in “FREEVIEW” in red draws eye of older, loyal beyond image and
masthead gives audience has a shadow
audience another behind it, so it
way to access the stands out from
brand. This the page
encourages brand
loyalty
Dates info is valid
Simple, restrained for. This magazine
colour scheme is published weekly
creates a high
quality product.
Red draws reader’s
eye as it stands out
Oldest brand on
from the white the market
All text except strap is in Trusted by a wide
lower case- grammatically audience
correct. More mature
mode of address. Produced by the
BBC

2. Three features Star’s eye is in centre of the
arranged down side page, breaking the rule of
of page in negative thirds, and part of his face is
space next to star. obscured.
The star is famous enough to
attract audiences even when
he is hidden from view.
Headings in bold, sub- headings
same font, black
Main feature: “Doctor Caption anchored on star’s
Who” is largest text on lapel. Name of programme,
page, anchoring the star. day and channel. Gives
audience easy access
“Is there life after...”
creates a story for the
audience to follow
Barcode, price, region.
Region is given because
times and programmes
change

3. Strap at top caters for change in audience habits.
Masthead extends
“SKY and VIRGIN” in red draws eye of older, loyal beyond image and
audience has a shadow
behind it, so it
stands out from
the page
Website nestled in
masthead gives
Simple, restrained audience another
colour scheme way to access the
creates a high brand. This
quality product. encourages brand
Red draws reader’s loyalty
eye as it stands out
from the white
All text except strap is in
lower case- grammatically
correct. More mature
mode of address.

4. Wide banner at top
SIX images gives
catches audience’s reader value for
eye on news stand money
as it is different to
other soap mags.
EIGHT colours make this
publication bright, cheap
Wide banner, “2 and cheerful.
weeks revealed”
implies value for
money Ripped paper makes this look
like it was constructed in a
rush- this news is fresh
Punctuation creates “organised chaos” by using
rhetorical questions boxes then manipulating
and excitement?! features and images so they
extend beyond the edge
All CANTED text is
tilted in the same
direction and to the
same degree.
Nothing is random.

5. Wide Masthead at
SIX images gives
top catches reader value for
audience’s eye on money
news stand as it is
different to other
soap mags. EIGHT colours make this
publication bright, cheap
and cheerful.
Super bright
headline to catch
audiences eye
Punctuation creates
rhetorical questions
and excitement?!
All CANTED text is
tilted in the same
direction and to the
same degree.
Nothing is random.