The document summarizes the key design elements of a music magazine front cover. It discusses the placement and design of the masthead, sell lines, footer, main image, barcode/issue number/date, main cover line, and header. The purpose of each element is explained, such as using prominent placement and bold colors/fonts to attract attention and match the overall color scheme of red, black, and white. The target audience is identified as males aged 18-25 who enjoy music and partying.
2. The masthead
The masthead is shown to be in the first
third of the magazine. It is in a large
amount with the colour inside being red so
that it will stand out to the target audience
when they see it on the magazine stand.
They have also put the masthead in the
colour red so that it matches the colour
scheme that is shown throughout the front
cover. As well as this, the masthead is
shown to a white and black line surrounding
the masthead. This is used to also match the
colour scheme as the selline, main cover
line, puff of air, header and footer all have
black and white coloured writing. The
magazine is shown to be done in capital
letters rather than lower case. This is so that
the design is more bold and will therefore
stand out to the target audience.
3. Sell lines
The sell lines have been used to show what some
of the subjects are inside and to show what they
can expect from the articles that are inside the
magazine. This sell lines have also been used to
show the kind of musical artists that are in the
magazine so that it attracts the attention of
people who would not normally buy the
magazine but may since their favourite music
artists are inside the magazine. The sell lines are
also shown to match the masthead as well as the
colour scheme of the magazine by using the same
font and by using the colours red, black and
white. The sell lines are also used to show the
niche market that the genre of the magazine is
music, but is mainly used to show musical artists
of different musical types. While blur has its own
sell line, showing that it has been done this way
as blur is more well known and more iconic,
whereas many other artists shown are newer and
therefore less well known, meaning they are
given less attention.
4. footer
The footer has been used to display some of the
more bigger musical artists and to show a
mixture of different musical genres from around
the world that can be seen in the magazine. This
is shown by how the footer displays rap(jay-z),
electronic(the big pink), brit pop(the stone
roses/Ian brown) and pop punk (paramore) and
artists from both England and u.s.a. The footer
is also used to grab the target audiences
attention due to the bigger and more well
known names that are included on the inside of
the magazine.
5. Main image
The Image is shown to be shot from a lower angle
so that it makes dizzee rascal look bigger. The
image conveys the media conventions by
showing dazzee rascal giving direct address to
the audience. The main image also suggest that
the target audience will males from the age of 18
to 25 who are middle class, who live a lad like
lifestyle drinking, partying, smoking etc.). This is
due to the playfulness of the image and how the
image does not take itself so seriously and is
therefore seen as fun. However, the image does
not suggest the ethnicity of the target audience as
dizzee rascal has diverse supporters when it
comes to race. The image is also shows a messy
mise en scene, with graffiti plastering the walls,
also portraying the image in the lad lifestyle.
6. Barcode, issue number and date.
The front is shown to have a barcode, price
and issue date. The price is shown so that the
viewer is able to decide whether they would
want to purchase the magazine based on the
price the magazine has. The issue date is
shown so that a first time viewer is able to see
how long the magazine has been going on for,
as well as showing regular readers whether
this is the new issue they were expecting to
get. Whereas the barcode is used so that the
magazine can be scanned into a database
where the price of the magazine will be added
up along with the rest of the items.
7. Main cover line
The main cover line is shown to be diagonal in
big white writing. This is used so that it
matches the colour scheme and so that it will
grab the readers attention. The main cover line
also possesses a grab quote alongside it,
denoting happiness by saying he is going to
spread joy around the world. This further
denoted by having the image of dizzee rascal
with a large smile on the cover, further
perpetuating how he wants to spread
happiness through his music. meanwhile the
main cover line is large and spread across the
whole page, showing how the cover line is in
each third of the magazine, showing that it has
been made large so that it grabs people
attention.
8. header
The header is shown to be saying what is
inside the magazine and what kind of
artists are available inside. This is used so
that the target audiences interests are met
with the magazine. The header also puts
autumn tour special in bold. This is due to
the magazine wanting to grab peoples
attention, so they put the most important
part of the sentence in bold.