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 Architaba Gohil
 M.A Sem 4
 Paper. 15 Mass Media and
Communication
 Department of English MKBU
 Batch 2016-18
Usually television is known as a
medium of entertainment and
also considered as ‘idiot box’
Entertainment
Instruction
Education
 Major educational projects in India
 Secondary School television project (1961)
 This project was designed for the secondary school
students of Delhi. With an aim to improve the standard of
teaching in view of shortage of laboratories, space,
equipment and dearth of qualified teachers in Delhi this
project started on experimental basis in October 1961 for
teaching of Physics, Chemistry, English and Hindi for
students of Class XI.
 Delhi Agriculture Television (DATV) Project
(Krishi Darshan) (1966)
 The project named Krishi Darshan was initiated on
January 26, 1966 for communicating agricultural
information to the farmers on experimental basis for the
80 selected villages of Union territory of Delhi through
Community viewing of television and further discussions
among themselves
 Satellite Instructional Television Experiment (SITE) (1975)
 This project, one of the largest techno-social experiments in human
communication, was commissioned for the villagers and their
Primary School going children of selected 2330 villages in six states
of India. It started on August 1, 1975 for a period of one year in six
states Rajasthan, Karnataka, Orissa, Bihar, Andhra Pradesh and
Madhya Pradesh. The main objectives of this experiment, were to
study the process of existing rural communications, the role of
television as new medium of education.
 Tatasky Learning Channels : Provides Learning monthly Packages through
which you can learn Maths, English,Cooking, yoga, dancing and m
 Travelxp: Travel guide( Tv as Medium of instruction)
 Discovery Science: Programs like Science of Stupid And How it’s Made,
Factory Made and many more
 History And Epic Channel
 FOOD FOOD (Tv as a Mdium of Instruction ) Well known Chef teaches
reciepes and many other channels
 Indian TV Programs like Savdhan India and Gumrah teach us to become
aware.
 Animal Planet and discovery Channel makes us Familiar with Wildlife
Animal, Programs like Man Vs. Wild gives us guidance on how to survive in
difficult situations with less or no Equipment .
 Works Cited
 Africa, National geographic. "Nat Geo Africa Science of Stupid - Premiere Promo."
16 April 2014. Youtube. video File.
<https://www.youtube.com/watch?v=P8TzKRXbdt4>.
 Biswas, Ashish. "TATA SKY ACTVE ENGLISH." 12 January 2017. Youtube.
Tatasky. Video File. <https://www.youtube.com/watch?v=ht79kHL1OrI>.
 Tatasky. "Tata Sky Learning Channels: Eggs." 8 july 2014. Youtube. Video File.
<https://youtu.be/A9bErWRuglk>.
 —
"Tata Sky Learning Channels: Orange." 8 July 2014. Youtube.
<https://www.youtube.com/watch?v=0uhWKas1YSM>.
travelxp. "travelxp HD New Promo 2015." 16 May 2016. Youtube. video File.
<https://youtu.be/6gb5A8R3dkg>.
Vyas, R V, Dr R C Sharma and Ashwini Kumar. "Educational Television in India."
Turkish Online Journal of Distance Education-TOJDE volume 3, number 4 (2002):
9. <http://tojde.anadolu.edu.tr/yonetim/icerik/makaleler/72-published.pdf>.

Thank you

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Television as a medium of Education

  • 1.  Architaba Gohil  M.A Sem 4  Paper. 15 Mass Media and Communication  Department of English MKBU  Batch 2016-18
  • 2. Usually television is known as a medium of entertainment and also considered as ‘idiot box’
  • 4.  Major educational projects in India  Secondary School television project (1961)  This project was designed for the secondary school students of Delhi. With an aim to improve the standard of teaching in view of shortage of laboratories, space, equipment and dearth of qualified teachers in Delhi this project started on experimental basis in October 1961 for teaching of Physics, Chemistry, English and Hindi for students of Class XI.
  • 5.  Delhi Agriculture Television (DATV) Project (Krishi Darshan) (1966)  The project named Krishi Darshan was initiated on January 26, 1966 for communicating agricultural information to the farmers on experimental basis for the 80 selected villages of Union territory of Delhi through Community viewing of television and further discussions among themselves
  • 6.  Satellite Instructional Television Experiment (SITE) (1975)  This project, one of the largest techno-social experiments in human communication, was commissioned for the villagers and their Primary School going children of selected 2330 villages in six states of India. It started on August 1, 1975 for a period of one year in six states Rajasthan, Karnataka, Orissa, Bihar, Andhra Pradesh and Madhya Pradesh. The main objectives of this experiment, were to study the process of existing rural communications, the role of television as new medium of education.
  • 7.
  • 8.  Tatasky Learning Channels : Provides Learning monthly Packages through which you can learn Maths, English,Cooking, yoga, dancing and m  Travelxp: Travel guide( Tv as Medium of instruction)  Discovery Science: Programs like Science of Stupid And How it’s Made, Factory Made and many more  History And Epic Channel  FOOD FOOD (Tv as a Mdium of Instruction ) Well known Chef teaches reciepes and many other channels  Indian TV Programs like Savdhan India and Gumrah teach us to become aware.  Animal Planet and discovery Channel makes us Familiar with Wildlife Animal, Programs like Man Vs. Wild gives us guidance on how to survive in difficult situations with less or no Equipment .
  • 9.  Works Cited  Africa, National geographic. "Nat Geo Africa Science of Stupid - Premiere Promo." 16 April 2014. Youtube. video File. <https://www.youtube.com/watch?v=P8TzKRXbdt4>.  Biswas, Ashish. "TATA SKY ACTVE ENGLISH." 12 January 2017. Youtube. Tatasky. Video File. <https://www.youtube.com/watch?v=ht79kHL1OrI>.  Tatasky. "Tata Sky Learning Channels: Eggs." 8 july 2014. Youtube. Video File. <https://youtu.be/A9bErWRuglk>.  — "Tata Sky Learning Channels: Orange." 8 July 2014. Youtube. <https://www.youtube.com/watch?v=0uhWKas1YSM>. travelxp. "travelxp HD New Promo 2015." 16 May 2016. Youtube. video File. <https://youtu.be/6gb5A8R3dkg>. Vyas, R V, Dr R C Sharma and Ashwini Kumar. "Educational Television in India." Turkish Online Journal of Distance Education-TOJDE volume 3, number 4 (2002): 9. <http://tojde.anadolu.edu.tr/yonetim/icerik/makaleler/72-published.pdf>. 