7 Figure Counseling Practice 3 of 3
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A presentation on growing a high quality counseling practice.
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7 Figure Counseling Practice 3 of 3
- 1. 4) YOUR CLINICAL STAFF
- 8. NO TRACKING
- 9. “Only half of my advertising is working.”
- 10. “The problem is I don’t know which half!”
- 12. BAD HEADSHOT
- 18. TECHNICAL BIO
- 19. SPAMMING
- 20. GUEST BLOGGING
- 21. BAD WEBSITE
- 22. BAD WEBSITE “Counseling for individuels, couples, and Families”
- 23. DINGY OFFICE
- 24. DINGY OFFICE “You can tell whether a business cares about its customers by how nice the bathrooms are.”
- 25. DINGY OFFICE “You can tell whether a business cares about its customers by how nice the bathrooms are.” How are your bathrooms? How are your waiting rooms?
- 26. NO ADVERTISING AT ALL
- 27. I’M ABOUT TO BLOW YOUR MIND
- 29. THE FINAL 10%
- 32. THE LAST 10% IS THE HARDEST
- 33. ODYSSEUS
- 34. WHAT’S YOUR 10%?
- 35. ARE YOU QUITTING AT 90%?
- 36. ARE YOU QUITTING AT 90%? “Clients don’t need wi-fi in the waiting room”
- 37. ARE YOU QUITTING AT 90%? “Clients don’t need wi-fi in the waiting room” “We don’t answer the phone, but most clients will leave a message”
- 38. ARE YOU QUITTING AT 90%? “Clients don’t need wi-fi in the waiting room” “We don’t answer the phone, but most clients will leave a message” “My notes are for me. My records don’t need to be great.”
- 39. ARE YOU QUITTING AT 90%? “Clients don’t need wi-fi in the waiting room” “We don’t answer the phone, but most clients will leave a message” “My notes are for me. My records don’t need to be great.” “I don’t want to accept credit cards. Clients can write a check”
- 40. ARE YOU QUITTING AT 90%? “Clients don’t need wi-fi in the waiting room” “We don’t answer the phone, but most clients will leave a message” “My notes are for me. My records don’t need to be great.” “I don’t want to accept credit cards. Clients can write a check” “That old armchair was my great aunts. I don’t have time to refurbish it”
- 41. ARE YOU QUITTING AT 90%? “Clients don’t need wi-fi in the waiting room” “We don’t answer the phone, but most clients will leave a message” “My notes are for me. My records don’t need to be great.” “I don’t want to accept credit cards. Clients can write a check” “That old armchair was my great aunts. I don’t have time to refurbish it” “I haven’t dug into new research in years. The most important thing is the relationships with my clients”
- 42. OBSESSION
- 43. BE 10% OBSESSED
- 44. SPACE
- 45. SPACE White glove clean and organized
- 46. SPACE White glove clean and organized No more Poland Spring
- 47. SPACE White glove clean and organized No more Poland Spring Hallway should smell better
- 48. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING
- 49. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler
- 50. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours
- 51. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book
- 52. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL
- 53. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training
- 54. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training Professional development program
- 55. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training Professional development program Measure treatment outcomes
- 56. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training Professional development program Measure treatment outcomes VALUE
- 57. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training Professional development program Measure treatment outcomes VALUE More value to clients
- 58. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training Professional development program Measure treatment outcomes VALUE More value to clients 1st/10th appointment gifts
- 59. SPACE White glove clean and organized No more Poland Spring Hallway should smell better SCHEDULING Intake process simpler Sessions in 24 hours Never double book CLINICAL More positive psychology training Professional development program Measure treatment outcomes VALUE More value to clients 1st/10th appointment gifts Most desirable place
- 60. 10% IS 100%
- 61. THE END