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Suffragette:
Marketing
Ideas
By Alana Querino-Busby
What is
distribution? • Digital distribution
(also called content
delivery, online
distribution, or
electronic software
distribution (ESD),
among others) is the
delivery or distribution
of media content such
as audio, video,
software and video
games.
Tentpole Release movies
Marketing
techniques:
- Quad poster
- Banners
- Posters on
transports
- Social media
- Star interviews
- Anything
relating to the
real life events of
suffragettes.
- Promo trailers
and spoilers
- Official HD
trailer (2015)
Target Audience
Primary Target
Audience
- Mainly aimed at
women, and girls
aged 15 and older.
Secondary Target
Audience
- Anyone else who
knows of the history
and was an interest
in the film. Older
Research Screening Results
• Premiere in the united kingdom, October 12TH 2015
• 6.9/10 on IMDB
• 73% Rotten tomatoes
Awards and Nominations
• British Independent Film Award
for Best supporting actor
(winner)
Unique Selling Points
• Historians – Real life
suffragette experts
• Two Oscar winners:
Meryl Streep
Helena Bonham-Carter
Carey Mulligan –
Nominee only
Film release and budget
Official Sites: Official site | Official Twitter
Country: UK
Language: English
Release Date: 12 October 2015 (UK) See more »
Also Known As: The Fury See more »
Filming Locations: Chatham, Kent, England, UK See more »
Box Office
Budget: $14,000,000 (estimated)
Opening Weekend: $76,244 (USA) (23 October 2015)
Gross: $4,693,356 (USA) (8 January 2016)
Runtime: 106 min

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Suffragette

  • 2. What is distribution? • Digital distribution (also called content delivery, online distribution, or electronic software distribution (ESD), among others) is the delivery or distribution of media content such as audio, video, software and video games.
  • 4. Marketing techniques: - Quad poster - Banners - Posters on transports - Social media - Star interviews - Anything relating to the real life events of suffragettes. - Promo trailers and spoilers - Official HD trailer (2015)
  • 5. Target Audience Primary Target Audience - Mainly aimed at women, and girls aged 15 and older. Secondary Target Audience - Anyone else who knows of the history and was an interest in the film. Older
  • 6. Research Screening Results • Premiere in the united kingdom, October 12TH 2015 • 6.9/10 on IMDB • 73% Rotten tomatoes
  • 7. Awards and Nominations • British Independent Film Award for Best supporting actor (winner)
  • 8. Unique Selling Points • Historians – Real life suffragette experts • Two Oscar winners: Meryl Streep Helena Bonham-Carter Carey Mulligan – Nominee only
  • 9. Film release and budget Official Sites: Official site | Official Twitter Country: UK Language: English Release Date: 12 October 2015 (UK) See more » Also Known As: The Fury See more » Filming Locations: Chatham, Kent, England, UK See more » Box Office Budget: $14,000,000 (estimated) Opening Weekend: $76,244 (USA) (23 October 2015) Gross: $4,693,356 (USA) (8 January 2016) Runtime: 106 min