Broad description of generations and how they differ and how to apply that to understanding how US populations respond to environmental outreach/education.
2. Stability
TragedyRecovery
Inspiration
A generation is a group of people born around the same time and
raised around the same place. People in this “birth cohort” exhibit
similar characteristics, preferences, and values over their lifetimes.
Parenting
Technology
Economics
20. Silent
Boomers
GenX
Millennials
GenZ
Together We Can!
I Can
Prove It
Best Choice
Most Good
I do what others do
I do what’s right
I do what the data shows
I do what’s best
I do what’s helpful
Generation Cultural Ethos Conservation Ethos