2. About the client
To have a thriving economy it is
necessary for the consumers
(buyers) to feel confident and
spend consistently without
financial worries.
On the other hand the seller
needs to provide the
consumer best value for
products and services at the
most competitive rates
focusing on profits from
higher volumes.
The people at Rich
Wallet recognize this and
aim to create a win-win
platform, whereby we help
to create consumer
confidence and provide long
term security to sellers thus
contributing to a buoyant
economy.
2Proprietary and Confidential6/17/2014
3. Client requirements
Richwallet wanted a
consumer tracking
software. They partnered
with merchants to give
customers discounts.
In turn the merchant got
a detailed report of all the
customers who came to
them and their activity for
their shop.
The customers could also
get information about
their shopping behavior.
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4. How we helped them…
We created an
online portal for
•The Merchants
•The Consumers
•The Richwallet team
This portal tackled all
the needs of the
Richwallet team and
helped them create
a unique business.
Now the team is
trying to expand
their business and
we are there to help.
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Customer
Merchant
Merchant can
Design his own
coupon program
using simple tools.
The merchant can
post coupons online
using simple
embedded codes.
Merchant gets a
dashboard to track
his sales to various
customers.
Merchant gets
Valuable information
like
•Revenue generated
•Sales for the month etc.
The customer could
log in at Richwallet
and view his or her
own shopping data.
The customer can
get new coupons via
•An online generator
•An SMS
•A missed call
The customer can
send an SMS to a
toll-free number and
get coupon codes
The customer can
place a missed call at
a number and the
coupon code will be
mailed /delivered to
them.
5. How the client benefitted
Richwallet now has an extensive online portal to drive it’s business model
All stakeholders have the information for them to benefit from their interactions
Richwallet now has a large database of consumer behaviour
Richwallet can now use this data to provide the right offers to customers
Richwallet can now also target promotions based on location, merchant and the season
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6. 6Proprietary and Confidential6/17/2014
Merchant
creates new
coupon program
Customer uses coupons
to buy goods and
servicesfrom the
merchant
Richwallet
maintains a
database of all
interactions
Richwallet targets
customers who will
go for the coupon
program
