2. ABOUT THE CLIENT
MATATU are basically vans
used for public transport in
Kenya.
These are privately owned
vans but are regulated and
have a fixed route, run
from termini and are used
for both inter and intra-city
travel.
2Proprietary and Confidential6/17/2014
3. CLIENT REQUIREMENTS
There was no
accounting
maintained for the
tickets collected.
Needed a system to
track the Matatus
Need to automate
the customer
transactions
Bring about
improvements by
analyzing sales data,
frequency, high-
traffic routes, etc.
3Proprietary and Confidential6/17/2014
4. HOW WE HELPED
Automated the
payment
transactions from
commuters
Commuters were
given smart cards
which they could
swipe at the
machines installed
in each Matatu
GPS devices fitted
within Matatu’s to
track their routes
Alternative to GPS,
smartphones were
given to
conductors to track
the buses
4Proprietary and Confidential6/17/2014
5. BENEFITS TO CLIENT
Better Accounts Management
• Completely automated procedures
• Both Revenues and Expenses can now be tracked
• Cashless Transactions
Fleet and Route Management
• GPS/Smartphone devices help in monitoring the routes and check if
Matatus are running on time and using the correct route
• Vehicles can be managed better as each vehicle can be tracked from a
central locationAnalytics
• Helps in analyzing sales pattern
• High and low traffic routes can now be identified
• Customer loyalty can be measured to come up with suitable programs for
customers
Improved Productivity & Profitability
• Efficiency of the Matatu increased
• Much improved operations
• More cost savings and improved profitability
5Proprietary and Confidential6/17/2014
