Using Social Media to Get Hired

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Using social media to find a job and get hired faster than through traditional means.

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Using Social Media to Get Hired

  1. 1.
  2. 2. Business’ Purpose: Value Exchange<br />
  3. 3. The Three Essentials <br />Trust<br />Ability<br />Awareness<br />
  4. 4. Established Tools<br />
  5. 5. The Power of Community<br />Best way to build trustand awareness = Community<br />
  6. 6. Social Media Trend<br />http://www.youtube.com/watch?v=fVXKI506w-E<br />
  7. 7. Seth Godin on Community<br />http://www.youtube.com/watch?v=r0h0LlCu8Ks&feature=related  <br />
  8. 8. Malcolm Gladwell on Community<br />Ability to exchange value on a wide scale<br />Ability to form real human relationships with many people (Weak Ties) <br />
  9. 9. Strategy<br />You don’t need a lot of activity, what you need is a strategy<br />Choose your specialty<br />Build Trust and Awareness<br />Listen<br />Help Others Succeed<br />Be Consistent<br />
  10. 10. Choose Your Specialty<br />What are you passionate about?<br />What do you want to continually learn about?<br />What will bring value to other people?<br />Where is there a need that I can fill?<br />
  11. 11. Build Trust/Awareness: Listen (search)<br />
  12. 12. Build Trust/Awareness: Listen (track)<br />
  13. 13. Build Trust/Awareness: Listen (aggregate)<br />
  14. 14. Build Trust/Awareness: Help Others Succeed<br />Blog<br /><ul><li>Respond to what you are learning about
  15. 15. Post valuable content with insight, research, reporting, gathering information
  16. 16. Answer questions/Ask questions
  17. 17. Be the #1 commenter on your blog
  18. 18. Post Video/Multimedia
  19. 19. Submit to Online Directories</li></li></ul><li>Build Trust/Awareness: Help Others Succeed<br />
  20. 20. Build Trust/Awareness: Help Others Succeed<br />
  21. 21. Build Trust/Awareness: Help Others Succeed<br />
  22. 22. Build Trust/Awareness: Help Others Succeed<br /><ul><li>Tell people what you’re thinking about or interested in, not what you’re doing.
  23. 23. Join fan groups. Real fan groups that have meaning (not Jon and Kate + 8 shouldn’t get divorced!!)
  24. 24. Contribute meaningfully.
  25. 25. Add like-minded people as friends that you find from groups or from Facebook Search.
  26. 26. Create a facebookfan page.</li></li></ul><li>Build Trust/Awareness: Help Others Succeed<br />
  27. 27. Build Trust/Awareness: Help Others Succeed<br />
  28. 28. Build Trust/Awareness: Help Others Succeed<br /><ul><li>Create a profile.
  29. 29. Connect to people.
  30. 30. Join groups.
  31. 31. Answer questions.
  32. 32. Job search on LinkedIn</li></li></ul><li>Build Trust/Awareness: Help Others Succeed<br />
  33. 33. Build Trust/Awareness: Help Others Succeed<br />
  34. 34. Build Trust/Awareness: Help Others Succeed<br />
  35. 35. Build Trust/Awareness: Be Consistent<br />
  36. 36. Listen<br />Help Others Succeed<br />Be Consistent<br />
  37. 37. More Information<br />vaultanalytics.com<br />

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