Power point presentation on why i decided to choose certification program in E commerce and Digital Marketing and giving the Information of where to join
1. Why i decided to choose certification programme in
digital marketing
Why I decided to pursue
certification in digital
marketing
2. • What is digital marketing?
• Why did I choose to do digital marketing course?
• What is the Importance of digital marketing?
• Benefits of digital marketing
3. • Career opportunities in digital marketing
• The growth of digital marketing in recent years
• Remunerations in digital Marketing
• Where to Join?
4. Introduction
What is digital marketing ?
Digital marketing is the marketing of
products or services
using digital technologies, mainly on
the Internet, but also including mobile
phones, display advertising, and any
other digital medium.
https://pixabay.com/
5. WHY I CHOOSE TO DO
DIGITAL MARKETING
COURSE?
• It is a trending profession which can
be learned with ease
• Can become an Entrepreneur or a
freelancer
• Can Embrace the family with
financial support.
https://pixabay.com/
6. IMPORTANCE OF DIGITAL
MARKETING
• Reaches people where they spend their
time and money
• Easy to scale and adapt And also aligns
with how People today shop.
• It is integrated marketing with mobile
technology.
https://pixabay.com/
8. Digital marketing Traditional marketing
Put the consumer in
control and provides
convenience.
• It Reduces the selling
cycle and cost of sales.
• Builds your brand And
provide targeted results.
It’s a more passive form
of marketing, and there is
very little actual
engagement
Advertising in the
newspaper, radio, and TV
can be very expensive
Difficult to measure ROI
9. FAST TRACK
YOUR CAREER
IN DIGITAL
MARKETING
WITH
EMAIL,
COPYRIGHTING
,SEO,SEM,
DESIGN .
WHAT MATTERS
IS
MARKETING
QUALIFICATION
EXPERIENCE
SKILLSET
MATTERS
DEMAND FOR
DIGITAL
MARKETING
SKILLS DOUBLES
IN RECENT
YEARS
I.E 150% OF
DIGITAL
ANALYTICS
450% CONTENT
MARKETERS.
CONSTANTLY
CHANGING AS
TECHNOLOGY
DEVELOPS AND
CONSUMER
TASTE EVOLVES
CAREER OPPERCHUNITIES IN DIGITAL
PLATFORM
10. CAREER OPPORTUNITIES IN
DIGITAL MARKETING
• Digital marketing manager
• Content writers
• Social media marketing Expert or
specialist
11. 22% OF THE
WORLDS TOTAL
POPULATION USES
FACEBOK
86%CONSUMERS
STATED THAT
SEARCH ENGINE
HELPED THEM
LEARN
SOMETHING NEW
AND IMPORTANT
44% ONLINE
SHOPPERS START
SHOPPING USING
SEARCH ENGINES
YOUTUBE
BECOMES THE
SECOND LARGEST
SEARCH ENGINE
61% WORLD WIDE
INTERNET USERS
SEARCH FOR
PRODUCTS
ONLINE
60% ORGANIC
CLICK
CONTRIBUTES TO
ORGANIC TOP 3
SEARCH RESULTS
22% OF THE
WORLDS TOTAL
POPULATION USES
FACEBOK
86%CONSUMERS
STATED THAT
SEARCH ENGINE
HELPED THEM
LEARN
SOMETHING NEW
AND IMPORTANT
44% ONLINE
SHOPPERS START
SHOPPING USING
SEARCH ENGINES
YOUTUBE
BECOMES THE
SECOND LARGEST
SEARCH ENGINE
61% WORLD WIDE
INTERNET USERS
SEARCH FOR
PRODUCTS
ONLINE
60% ORGANIC
CLICK
CONTRIBUTES TO
ORGANIC TOP 3
SEARCH RESULTS
WHY DIGITAL MARKETING IS THE FUTURE
12. GROWTH OF DIGITAL
MARKETING
• .Digital Marketing Industry is
worth $68 billion! Also,
according to research Last year,
advertising via mobile phones
and tablets rose 200 % to $6
billion.
• Above 2 lakh job opportunities
in India.
• India is, now, the 2nd largest
nation in terms of internet
population And also in use of
Facebook and You tube.
13. • A candidate with 2-3 years
experience in digital marketing is
earning 5 to 10 lakhs per annum
• Due to the increasing demand of
execs in digital sector, the salaries
are on a boom.
• When you’re working in a fruitful
industry growing at a fast pace but
facing a tremendous skills shortage
you can think of yourself as an asset–
and negotiate your salary
accordingly.
REMUNERATIONS IN DIGITAL MARKETING
https://pixabay.com/
15. “DIGITAL MARKETING EXPANDS YOUR
CUSTOMERS REACH, INCREASES ROI,
ALLOW YOUR BUSINESS TO BE FOUND
AND PLACES YOUR BRAND DIRECTLY
IN FRONT OF CUSTOMERS”