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Retailing & Promotion Mix

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VARUN MODI
VARUN MODI
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],MARKETING MANAGEMENT
CONTENTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RETAILING
MEANING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DEFINTION ,[object Object],[object Object]
FEATURES ,[object Object],[object Object],[object Object],[object Object],[object Object]
FUNCTIONS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
TYPES OF RETAILING ,[object Object],(A) AUTOMATIC VENDING MACHINES ,[object Object],[object Object]
CONTI…. 2. SHOPPING MALLS 3. EXCLUSIVE JOINTS
CONTI…. 4. SUPERMARKETs 5. HYPERMARKETS
CONTI…. 6. SECONDS STORE 7. FRANCHISING
CONTI…. 8. PLUS SIZE STORES 9. SPECIALITY STORES
CONTI…. 10. SELF – SERVICE STORES
PROMOTION MIX
MEANING ,[object Object]
DEFINITION ,[object Object]
TOOLS OF PROMOTION MIX ,[object Object],[object Object],[object Object],[object Object],[object Object]
FACTORS INFLUENCING PROMOTION MIX ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 

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Retailing & Promotion Mix