1. Tomas Stevens
320 Holly Ln. Vass, NC 28394 | (910)303-4933 | tlsteve2@ncsu.edu
OBJECTIVE
· Seeking a marketing or management position. Strengths include: Effective written and verbalcommunication,
Leadership, Creativity, and Teamwork.
EDUCATION
BS: BUSINESS ADMINISTRATION, CONCENTRATION MARKETING | GRADUATION DECEMBER 2015 | NORTH
CAROLINA STATE UNIVERSITY
· Related coursework: InternationalMarketing, Market Research, Marketing Methods, Product and Brand Management,
Business Policy and Strategy,Business Statistics and Analytics.
· Cumulative GPA: 3.33
STUDY ABROAD EXPATRIOT EXPERIENCE IN SHANGHAI, CHINA | MAY 2015 | SHANGHAIUNIVERSITY
· Studied HR management,Supply Chain and Operations Management,and how foreign culture affects ways companies
need to adjust and implement policies and strategies while operating in foreign countries for six weeks.
· Company visits included: Lenovo, Hyster, and BDP.
SKILLS
Management: Marketing,Training, CRM, Customer Service, Public speaking, and Complex problem resolution.
Technology: Microsoft Excel, Power Point, Access, and Visio, SPSS, Qualtrics certified
Languages: Proficient in Spanish
PROJECTS
MARKET RESEARCH | MARKETING RESEARCH CLASS | AUGUST 2015 – DECEMBER 2015
· Conducted a full marketing research report for Anthony Noto, CEO of Notable Creations, to identify and reach his target
market for his new product,The ImPress – a portable wrinkle removing device able to be used on clothing while still on
the body – and recommend a strategic plan of action to reach target market based on findings.
· Acquired qualitative and quantitative findings by conducting focus groups,depth interviews, secondary literature
review, and creating and distributing online surveys.
BUSINESS STRATEGYCASE ANALYSIS | BUSINESS POLICY AND STRATEGY | AUGUST – DECEMBER 2015
· Utilized tools such as Porter’s-Five-Forces, 4 P’s, and PEST analysis to analyze strategies of companies (Apple, Amazon,
Barnes &Noble, David’s Bridal, Disney, GE, Kodak, Southwest, Walmart, ZARA) to identify core competencies that
differentiated them and create solutions to problems facing channel distribution, infrastructure, brand management,
market segmentation, targeting,and positioning.
EXPERIENCE
MARKETING MANAGER | MCDONALD’S | JULY 2015 - PRESENT
· Managed promotion of new and current products within three McDonald’s franchise stores.
· Planned promotional events for approximately 500 to increase sales.
· Practiced quality CRM with customers to maximize satisfaction and resonance with new McDonald’s brand image.
MINDSUMO.COM COMPANY CHALLENGES | MARRIOT, DORITOS | AUGUST 2014 – MAY 2015
· Provided solutions to real challenges companies faced within their business (marketing,infrastructure).
· Created a marketing campaign to spread awareness of the “Legion of the Bold” platform across college campuses and
get create Doritos fans to sign up for the platform.
· Aided Marriot Internationalwith implementing a newand easy recycling system that collected recyclables and
encouraged more in-room recycling.
· Presented to university lectures the opportunities from participating on Mindsumo.com as a brand ambassador.
90’S GAMER.COM ONLINE ASSOCIATIVE MARKETING BUSINESS | ENTREPRENEUR | JANUARY 2015 – MAY 2015
· Created a website that capitalizes on affiliate marketing-connecting customers with companies- to help online shoppers
find retro gaming consoles, accessories, merchandise,and games.
DEPARTMENT SUPPORT MANAGER | MCDONALD’S | APRIL 2013-AUGUST 2014
· Managed and trained newand current employees.
· Improving customer service and satisfaction through aiding in the formation of newsupportive policies.
· Assisted in organizing meetings to strategize and implement new policies.