Q1 – Did you think the villain was showntoo much?• Graham: No I thought the villain was shown just enough to make you scared, but still be suspenseful.• Jamie: I thought the amount of times the villain was shown was fine, but I think it was on the screen for too long.• Evaluation: I agree with these observations and feel that the ghost was on the screen for too long sometimes, and it undermined the scariness slightly. Therefore this element was not as successful as it could have been.
Q2 – Did you think the trailer wassuspenseful?• Graham: Overall yes, the fact the boy was often in a place of vulnerability made me wonder what would happen next.• Jamie: It was quite suspenseful, however sometimes I wasn’t sure what was happening.• Evaluation: I feel that Jamie is correct, as there is a lack of clarity in some parts of the trailer which should have been improved. I also agree that the boy looked vulnerable throughout, and added to the suspense of the trailer. I feel that the suspense was relatively successful throughout, however the lack of clarity undermined it at parts.
Q3 – Did the lack of gore effect theproduct?• Graham: No, personally I do not enjoy being disgusted by gore, so I think it didn’t effect the product at all.• Jamie: I don’t think the lack of gore effected it, as the fact the ghost was included is enough to scare the audience.• Evaluation:• I think the fact that we decided not to add gore was successful, as our focus group suggested that our audience would not like it, which is evident.
Q4 - Did you like the red and black colourscheme, and the minimal design?• Graham: Yes, I thought the colours worked well together and made it look like a horror. The minimal design was good for the poster, but I think the magazine should be a bit more clustered, so it would look more like a magazine.• Jamie: I like the colour scheme, the dark colours look scary, and the minimal design works well and also makes it look scary.• Evaluation: The colour scheme was successful, as our audience liked it and it helped them discover the horror genre, and make the products look scary. Although I feel the minimal design was only successful for the poster, and the magazine should have had more adverts to make it look more like a conventional magazine.
Q5 – Did you like the use of setting in theposter?• Graham: Yes, the woods and bed work well together, and reveal some of the story as well.• Jamie: I think they look good, and the fact that they are both dark makes the poster look more intense.• Evaluation: This decision to include two locations in the poster has worked, and the audience feel it portrays an element of intensity to the product, implying it was successful.
Q6 - Did the antagonist in the backgroundstrengthen the poster?• Graham: Yes I think it did as it is needed to make the poster scary and without it I think it would look dull.• Jamie: I think it strengthens the poster, as it makes it look more interesting and scary.• Evaluation: I think this decision was successful, and contributes to the intensity and spookiness of the poster, which is what our audience feel.
Q7 – Did you like the colour scheme?• Graham: Yes I thought the colours worked well together, and clearly show the horror genre. Although it doesn’t make it look like a magazine that much.• Jamie: I thought the colours look good and make the magazine look more scary.• Evaluation:• I think that the colours clearly show the horror genre, which the audience recognises, but they don’t show the fact that it is a magazine that well, which I agree with. This suggests that perhaps this decision was not that successful.
Q8 – Do you like the text?• Graham: I think it looks for the adverts and the headline. I think the paralysis title could be more clear, it doesn’t look like a horror font that much.• Jamie: I like the text, and think the texture on the paralysis title looks nice.• Evaluation: I think this decision for the agency fb font was relatively successful. I agree with Graham, as there should be more distinct font for the paralysis title.
Q9 – Was the fact that both characterswere in the magazine good or bad?• Graham: I think they both need to be in the magazine to show what is happened and show the genre, so I think it is good.• Jamie: I like both the characters in the magazine, it makes it look more scary, and promotes the narrative a lot better.• Evaluation: I think this decision was successful, as the audience said, it promotes the narrative and effectively displays the genre.