The document outlines 5 ways for recruitment agencies to increase repeat business and referrals. The 5 ways are: 1) Love what you do, 2) If you don't ask you don't get, 3) Be different, 4) Communicate, communicate, communicate, and 5) Do more with less. The presentation was given by Abigail Stevens, the founder and managing director of Think Global Recruitment, and is based on her over 20 years of experience in international recruitment.

1. Brand Recruitment
5 Ways to Increase Repeat
Business & Referrals
Abigail Stevens
Managing Director & Founder
Think Global Recruitment
Manchester – May 2017

2. Abigail Stevens
Recruitment Leaders
Connect
Introduction – where does this
presentation come from?
Abigail Stevens
• Founded Think Global Recruitment in 2000
• 80% of Think Global Recruitment’s business is referrals
• Over 20 years international recruitment experience
• 30 years marketing experience
• Business networker
• Personal research

3. Abigail Stevens
Recruitment Leaders
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Recruitment Consultants Are….
Lets not be that!
It costs 5 times more to win a new customer than to retain an existing one.
Probability
Of selling to existing customer 60-70%
vs.
Selling to a new prospect is only 5-20%

4. Abigail Stevens
Recruitment Leaders
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The future for recruitment agencies
• Survivors in 10 years time
- specialists providing exceptional service
- high volume low fees
• Protect your fees and get paid on time!
• Plan to be amazing and be here in 2020!

5. Abigail Stevens
Recruitment Leaders
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5 Ways to Increase Repeat Business
& Referrals…

6. Abigail Stevens
Recruitment Leaders
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1. Love What You Do
“The only way to do great work is to love what
you do” - Steve Jobs
“Always be True to Yourself” - Liz Longman, TEAM
“Think - Improving Lives!’’ – Abigail Stevens, me!

7. Abigail Stevens
Recruitment Leaders
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2. If you don’t ask….
• If you don’t ask, you don’t get
• Train your people
• Network for referrals
• Care and show you care
• Do things for others

8. Abigail Stevens
Recruitment Leaders
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3. Be Different
• Stand out – be a survivor!
• Be flexible to work with
• Be Proactive
• Be Innovative
• Think of ways to add value
• Spend money on aftersales
• Not so random acts of kindness

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Recruitment Leaders
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4. Communicate, Communicate,
Communicate
• Be personal - People buy People
• The Human Touch works
• Become a trusted source
• Listen – Be Present
• Deliver what you promise

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Recruitment Leaders
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5. Do more with less
• Detail is king
• Sack bad clients
• Offer Premium Service to Good Clients
• Over Deliver

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Recruitment Leaders
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5 Ways to Increase Repeat business
and win Referrals
1. Love what you do
2. If you don’t ask you don’t get
3. Be Different
4. Communicate, Communicate, Communicate
5. Do more with less

12. Abigail Stevens
Recruitment Leaders
Connect
Start networking today
– get in touch!
LinkedIn: AbigailKStevens
Twitter: @ThinkGlobalRec
@AbigailStevens
Email: astevens@thinkgr.com
Telephone: +44 (0) 131 260 5850
Website: www.thinkgr.com

13. Abigail Stevens
Recruitment Leaders
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Any Questions?