این یه نمونه از گزارش کمپین های تبلیغاتی داخلی شرکت هست این نمونه رو ایجا قرارداد که خیلی به مدیرهای مارکتینگ کمک میکنه فعالیت های تیم خودشون رو به بقیه تیم پرزنت کنن

1. 50B
Campaign
Analysis
CONFIDENTIAL

2. Campaign Segments:
Game:
All the things started
from here! We created
a game for more
interacting with our
customers.
Event:
We celebrated this
honor in an event at V-
Cafe and we had news
coverage on instagram
for that.
Also we published
news on our website.
50% OFFs:
For this honor, we
offered 50% OFF for +5
millions purchases.
AND, We gave an offer
for who didn’t win in
our game.
CONFIDENTIAL

3. 50B
GAME
We did create a simple game to celebrating
50B impression and give 6 users 500T prize
on our platform.
CONFIDENTIAL

4. 50B Game Channels:
- Newsletter
- Social Networks
- Website
- News
- Announcement
- Ads Button Announcement
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5. +11,700 plays
+700 new emails
+3,200 emails
+1,200 new users CONFIDENTIAL

6. Game Analysis by Channels
Channels Sessions Success Sign Up Add Website All Goals
/ 8,094 37 50 38 131
Newletter 4,501 14 8 7 29
Website An. 3,267 20 41 30 95
Ads Button
An.
161 0 1 5 6
Website
News
165 3 0 0 3
CONFIDENTIAL

7. 50B
EVENT
We celebrated this honor in an event at V-
Cafe.
CONFIDENTIAL

8. 50B Event Channels:
- Newsletter
- Social Networks
- Website News
- 3 Posts
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9. Event Analysis by Channels: Instagram - pre event
101 likes
28 comments
2.8% ER
111 likes
7 comments
2.6% ER
531 v, 142 likes
7 comments
3.3% ER
CONFIDENTIAL

10. Event Analysis by Channels: Instagram - in event
194 likes
5 comments
4.4% ER
177 likes
8 comments
4% ER
202 likes
9 comments
4.6% ER
646 v, 142 likes
10 comments
3.3% ER
213 likes
9 comments
4.9% ER
230 likes
6 comments
4.9% ER
CONFIDENTIAL

11. Campaign Analysis by Channels: Linkedin
3 Posts:
Average impressions per post: 621 - Average Clicks per post:
18 clicks - Average ER: 3.87%
Campaign Analysis by Channels: Twitter
5 Posts:
Average impressions: 450 - Average interactions per post: 25 -
Average ER: 6.6%
CONFIDENTIAL

12. 50B
50% OFFs
We gave some offers in this campaign.
CONFIDENTIAL

13. 50% OFF Analysis
Channels Sessions Success Sign Up Add Website All Goals
Newsletter 92 4 0 1 7
For this event, We offered 50% OFF on +5 Millions purchases
just for one day.
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14. For Losers: If 500, then 500
Channels Sessions Success Sign Up Add Website All Goals
Newletter 67 1 1 1 7
For losers we had gave an offer, if they pay 500T, they will get
500T gift from us.
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15. For Losers: If 500, then 500 Follow Up
Channels Sessions Success Sign Up Add Website All Goals
Newsletter 136 12 0 0 12
Follow up email to say them that they have limited time for
using this OFF.
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16. Conclusion
We will love this kind of campaigns!
In this case, we just wanted to engage our audience, we have
no sale purpose, but we see that works well for that!
For its good results, we will run one game based campaign
every season.
CONFIDENTIAL

17. THANKS!