Seller Onboarding - Day 4 - Listing

Objective
By the end of the module we will be able to understand
▪ Style code and Group id
▪ Different attributes in list excel
▪ Clothing listing sample

3
Style Code (Size Variants) Group ID (Colour Variants)

4
Brand Sizes Colour Style Code Group ID
Flipped S Black BL001 BW001
Flipped M Black BL001 BW001
Flipped L Black BL001 BW001
Flipped XL Black BL001 BW001
Flipped S White WH001 BW001
Flipped M White WH001 BW001
Flipped L White WH001 BW001
Flipped XL White WH001 BW001
Same Style
Code for
Size Variants
Same Group ID
for
Colour Variants
Style Code groups different Sizes of the same product and group ID groups
different colours of the same product.
Note: Group ID should be same in cases where only the colour is different and rest
all specifications such as pattern, print etc are same.

Footwear Itemization
Size variants are
Grouped by Brand Color
Color variant
are grouped by
group ID
Footwear Itemization

Brand Color reflects under the palette
Colour values will be reflecting here

8
Attribute:
An attribute is a specification that defines a property of a product, element or SKU.
Attribute defines the value of the product page.
Article (Description of the product) :
It is the specification of a product explained in detailed form which could help
customer understand the product better and it also provides buying tips.
Vertical:
Vertical is the subcategory.
EX: Clothing is the category, Men’s clothing is the sub category, in Men’s clothing,
and Shirts is a vertical in it.

Text : Alphanumeric values
Number: Only whole numbers such as 2 etc.
Decimal : Decimal values as well as Whole number
Boolean: Yes/No
Multivalve: More than one values separated with “::”
Type of values in the template

10
Seller SKU ID is the identification number maintained
by seller to keep track of SKUs. This will be mapped
with Flipkart Serial Number.
It is limited to 64 characters
Seller SKU should be unique for each SKU and it should
not be repeated for other SKUs in the same vertical for
the same seller
Brand Name is the ID, Title, Refiner in all verticals.
Brand Name should be in Proper Case if it is a running
letter
Brand Name can be written in Upper Case if it is an
Acronym Ex: LG, HP

11
Search Keywords refers to the words which the user
might type for finding a particular product. These
search words are tagged to the product and the
appropriate search words give the exact product in
quicker time.
Sales Package gives the information of all the contents
that are sold in the package. Please specify the
package information along with the number of each
content mentioned before the name. Data should be
double colon (::) separated. For instance, the Sales
Package of a bedding set will most likely consist of 1
Bed sheet::2 Pillow Covers::2 Cushion Covers.

12
Key Specifications:
There are 4 Key Specs for a particular product and it is a trimmed version of USP (Unique
Selling Point) and it will comprise of 22 characters or below to avoid crawling data. Key
Specification can be found right below the WS name on the product page and in the
category page.

13
Pack of refers to the total number of main products
that are included by the brand in the package. For
example, if a pack contains 3 water bottles of different
colors and capacity, then Pack of will be filled as 3. If a
pack were to consist of a water bottle, a lunch box and
a spoon, then Pack of will still be filled as 3.
This refers to a brief description on the warranty
details of the product. Mostly one-lined information,
this should compulsorily have the number of years
covered in warranty and the type (domestic or
international) of warranty. Refer to the examples
above.
Covers specific details on what would actually the
warranty cover.
For ex:Warranty of the product is limited to
manufacturing defects only

14
This attribute covers the process on the customer's part to
claim the warranty. In case of any repair/damage to the
product, who/where the customer has to contact and how
would the company then process the customer's request
(either by sending an engineer or by asking the customer to
bring the product at a certain Service Center etc).
This elaborates on the things that, if damaged, will not be
repaired/covered under warranty.
EX: Warranty does not cover any external accessories (such
as battery, cable, carrying bag), damage caused to the
product due to improper installation by customer
Videos should not have advertisements of any competitor
website (including international websites)
There should be no trademark or copyright mark on the
video
The video and voice should be clear (not a homemade low
quality video)
A video can have the logo of the review website like
cnet.com, phonearena.com etc. (as long as it is not a

15
Filters:
This helps the customer in navigating through the Flipkart website and zero in on what
he is looking for in a customized way.

Clothing listing sample
Following are the guidelines to fill one vertical in Clothing – t-shirt
Brand is a part of Title &
Refiner and it is an ID
Attribute.
The Brand Name should be
in Proper Case if it is a
running letter. Ex: Guerrilla
If the Brand is an Acronym,
it can be mentioned in
Uppercase. Ex: HP,LG etc.
Style Code is the
alphanumeric code
which is uniform across
size variants of a
product, and is used to
group different sizes of
the same product in
website product page.
Size is an Allowed value
and the same is
hyperlinked to the index
page. It can be a S,M, L
etc. or 4,6,8 etc. or it can
be Free also.
It is a part of Refiner and
ID attribute
.

If Size is S,M,L etc.,
Size Measuring unit
will be Regular.
If Size is 4,6,8 etc.,
Measuring Unit will
be Number.
In some cases brand
will give in Uk, Euro,
US which can be
entered.
Possible values are
Regular , Number,
UK, US, or Euro
Minimum & Maximum Age should be filled if the Ideal
for is below mentioned values
Boy’s
Girl’s
Baby Boy’s
Baby Girl’s
*Baby Boys/Girls - 0 – 24 months
*Gap between Minimum & Maximum will be 3 months
minimum
*Boys/Girls – 2- 18 years
*Gap will be 1 year

Type refers to the
different types of the
product based on their
respective shapes and
stitching designs.
Pattern refers to a
repeated decorative
sketch that is printed or
engraved on a product.
Color refers to the standard
set of colors defined for the
refiner on the Flipkart browse
page. It is a Multi-Text
attribute which means that a
maximum of 3 color options
can be chosen to represent a
product. The value
'Multicolor' should be chosen
if the product has a blend of
colors, that is, 4 or more color
options.

Reversible refers to
whether the product
can be worn inside-out.
Brand Color refers
to the color or color
related code
mentioned by the
Brand on the
product tag or label.
Kindly fill the values
for an exact match
of the product on
the color palette.
Group ID is the unique code
which is common for color and
size variants of the same design.
It can be alphanumeric and is
given to a particular product that
specifies the exact design of the
product. It is usually derived from
Style Code. For example: Style
Code is JCCHH1141A3, Brand
Color will be 1A3 and Group ID
will be JCCHH114.

Ideal for is a Refiner
attribute and part of Title.
This is a drop down value
in the template and the
values are
Men’s
Women’s
Boy’s
Girl’s
Baby Boy’s
Baby Girl’s
Sleeve is a refiner and
Allowed values are
available such as
Sleeveless, 3/4 Sleeve,
Roll-up Sleeve
This can be figured
from the Image or
from the data given by
the Manufacturer.
Sleeve Fit
refers to
whether
the
product
comes with
a Narrow
or Wide
type of
sleeve.

EAN – European Article
Number
UPC – Universal Product
Code
It is a 13 digit bar code,
which can be used for
Tracking each product.
Incase, if its not available,
enter 13 zeros.
Pack Of is a part of
the title.
It states how many of
the actual products
are there in a single
package.
For Ex: if in a single
SKU, seller listing two
t-shirts, pack of
should be “2”
Occasion is a common
attribute and allowed
values are available
such as Casual,
Festive, Party
It can be filled by
checking the design,
pattern and looks of
the product image.

Fit refers to the way
the garment falls or
drapes the wearer's
body.
It’s a multi-text value
that we need to select
only from the
hyperlink
With Pockets refers to
whether the product
comes with
pocket/pockets.

“Suitable for” refers
to the categorization
of the product based
on its usage and
occasion.
Images to be uploaded
as per the image
guidelines

Summary
So now we are aware about
✓ Style code and Group id
✓ Different attributes in list excel
✓ Clothing listing sample

Summary
By the end of this module we will be able to understand
▪ Footwear Listing
▪ Jewellery Listing
▪ Mobile phone and tablet Listing
▪ Computer and Electronic Listing

Footwear & Accessories - Sandals
28
This category includes the Footwear & Accessories for Men, Women & kids.
Flipkart
Main
Page
filter for
Footwear
Category

29
There is only
one template
for Footwear &
Accessories
available as of
now in portal

Attribute Explanations - Sandals
30
Brand is a part of the WS Title and Refiner and it is also an
ID attribute.
The Brand Name should be in Proper Case if it is a running
letter. Ex: Guerrilla
If the Brand is an Acronym, it can be mentioned in
Uppercase. Ex: HP,LG etc
Also refer flipkart to know the Brand Format
Article Number is a ID attribute and this attribute is used
for Grouping Size variants.
Article Number needs to be same for size variants of same
pattern and design and has to be different for color
variants.
Brand color is the color given by the manufacturer. It will
be available on the product tag.
It appears on the website on the palette image.

31
Brand color will
appear once
hover the cursor
on palettes

32
Group ID is an ID attribute and is used for color
itemization.
This should be same for color and size variants of the
same design and pattern.
Size is an ID attribute and a refiner. The possible values
will be 24, 26 etc.
This info will be displayed on the website and is crucial
for Size Chart.
Size Measuring Unit will be entered corresponding to the
Size attribute entered.
Possible values are UK/India, Euro or US.
These info will be provided by the manufacturers.

33
Info entered
in Size
attribute will
be displayed
on website
in this way

34
Minimum & Maximum Age should be
filled if the Ideal for is below mentioned
values
Boy’s
Girl’s
Baby Boy’s
Baby Girl’s
*Baby Boys/Girls - 0 – 24 months
*Gap between Minimum & Maximum will
be 3 months minimum
*Boys/Girls – 2- 18 years
*Gap will be 1 year
Age group
will be
shown while
hovering the
size

35
Ideal for is a Refiner and part of Title Construction.
Possible Values are available in the Index Page as
Allowed values. Such as Men, Women, Baby Boys etc
It refers to the Primary Sandal type for Women and
allowed Values for the same is available is the Index
Page.
Values are Flats, Heels, Sports Sandals, Wedges

According to the value entered under Women Sandal Type, Subtypes needs to be entered under
Type for Heels, Type for Flats, Type for Wedges
The Logic on the same is explained below
36
One of these attributes will be selected
from the allowed values as per the
primary type mentioned under Women
Sandal type and the Remaining can be
mentioned as “NA” by the seller.
For entering these values, refer the PPT
attached above

37
Color is an allowed value and the value entered will be avail in the refiner.
This attribute refers to whether the Product is made of Leather or some
other Material. If the Product is made of Leather, or any part of the
product is made of Leather, it can be mentioned as “Leather” else it can
be mentioned as “Non-leather”
Occasion is a Common Attribute and allowed values are available for
the same in the index page. This can be filled by checking the design
and pattern of the shoes to understand in which occasion the sandal
can be worn.
Possible values are Casual, Formal, Ethnic, Sports, Party, Wedding

38
Outer Material Refers to the Material by which the Outer Portion of
the Sandal is made of. Allowed values are available for the same in
the Index page. For Ex: Canvas, Denim, EVA etc. This should be
provided by the Manufacturer and cannot be assumed from the
Image.
If the Ideal for is MEN: UK_India attribute should be filled
mandatory and seller can fill "NA" in Euro if they don't have the
data for the same. If the ideal for is Women: Both UK_India and
Euro should be filled mandatory.
If the Ideal for is MEN: UK_India attribute should be filled
mandatory and seller can fill "NA" in Euro if they don't have the
data for the same. If the ideal for is Women: Both UK_India and
Euro should be filled mandatory.

Model Name is a Part of WS Title Construction. If the manufacturer
has not given the Model Name for the Product, seller can mention
any other valuable info about the product such as Leather/Non-
leather OR Material of the product etc.
It Should not be filled with “color” or “Brand Name”
Brand + Model Name + WST

This refers to the different design of straps available on the sandal.
Possible values are Adjustable Straps, Narrow Straps etc.
This refers to the closing mechanism of the sandal and can be
assumed and entered from the image itself.
Possible values are Elastic Band, Button, Velcro etc

Jewellery - Ring
Major
categories
are
Precious,
Semi-
precious
&Artificial
Sub-
categories
of Jewelry
is
mentioned
in the
Home Page.

42
Type refers to the General category in which the ring belong to. This
is a part of Refiner, Title and ID attribute. Allowed Values are
available for the same. Ring, Ring Set, Toe Ring, Toe Ring Set
It refers to the Circumference of the Ring and allowed values for the
same is available in the index page. Below are some of the examples
of the same

It Refers to whether the Jewelry falls under Precious or Artificial
Segment.
Usually the Gold, Platinum and Diamond Jewells falls under Precious
and the others falls under Artificial. This will form Refiner on the
website.
This is a refiner attribute and it is multivalued and can be separated
by “::”. This refers to the body of the particular jewelry. Possible
Values are Aluminum, Cobalt, Gold etc.
This will be a part of the WS Title for Rings
Certification refers to a document prepared/hallmark by an expert
gemologist/gemological laboratory/notified body that describes and
validates the authenticity and key characteristics of a precious
metal/precious & semi-precious gemstone. In case the product is an
artificial jewelry item, please fill NA. Also in case of silver jewelry
only, where certification is unavailable, please fill NA.

44
Collection refers to the range or set of a given product identified by a
common name.
This is a part of Website Refiner and allowed values for the same is
also available. Such as Contemporary, Designer & Ethnic
These values to an extend can be figured from the image itself.
Gemstone refers to the jewels placed around or on top of the ring.
Allowed values are available for the same such as Aquamarine, Coral
etc.
If the value is entered, it will form a part of the WS Title.
Setting refers to the style used to set the jewel/s in the product.
Allowed values are available for the same such as Tension, Plate
Prong, Bar etc

45
Plating refers to the plating given to the body/case material of the
product. Possible values are 9K Gold, 10K Gold, 14K Gold, 18K Gold,
22K Gold, 9K White Gold, 10K White Gold, 14K White Gold, 18K
White Gold, 22K White Gold, Black Silver, Brass, Bronze, Copper,
Crystal, Glass, Palladium, Platinum, etc
Diamond Color Grade refers to the color grade of the diamond
according to a grading scale for diamonds in the normal color range
used by internationally recognized laboratories.
Allowed values are available for the same such as D,E,F, G etc
Diamond Clarity refers to the quality with respect to the existence
and visual appearance of internal characteristics of the diamond.
Allowed values for the same are available such as FL, IF, VVS etc

46
Pearl Type refers to the type of pearls that the product comes with.
Allowed values for the same are available such as Natural Pearl,
Artificial Pearl, Cultured Pearl etc.
Gold Purity refers to the purity of the gold in karat. Allowed values
for the same are available such as 8,9,10 etc
Number of Gemstones refers to the total number of precious/semi-
precious/synthetic gemstones present on the product. For example,
if the product contains 2 diamonds and 3 rubies, then fill the
attribute 'Number of Gemstones' with the number '5'.

47
Natural/Synthetic Diamond refers to whether the stone is a natural
produced stone or synthetically produced/cultivated in a
laboratory/industry. Possible values are Natural Diamond or
Synthetic Diamond.
Decorative Features refers to any decorative or style features
featured on the ring or toe ring. Possible values are Dangling Turtle,
Christmas Bells, etc.
Finish refers to the final appearance given to the base material of a
product. Possible values are Glossy, Matte, Brushed, Hammered, etc.

48
Number of Diamonds refers to the number of diamonds used in the
product.
Diamond Shape is the style or design used when shaping a diamond.
Possible values are Round, Princess, Heart, Oval, Marquise, Pear,
Cushion, Emerald, Asscher, Radiant, etc.
Diamond Color refers to the diamond's color. Possible values are
White, Pink, etc.

49
Diamond Weight refers to the weight of the diamond only, without
packaging. Please ensure that the values entered are in 'carat'.
Diamond Height refers to the measurement from top to base or head
to foot of the diamond. Please ensure that the values entered are in
'mm'.
Diamond Width refers to the breadth, broadness or wideness of a
diamond. Please ensure that the values entered are in 'mm'.

50
As the attribute Natural/Synthetic Diamond, Diamond Color, Diamond Shape, Number
of Diamonds, Diamond Width (mm), Diamond Height (mm) and Diamond Weight
(carat), the same attributes are available for other jewels on the ring such as Ruby,
Emerald, Sapphire, Amethyst, Artificial Pearl, Natural/Synthetic Semi-precious Stone,
Gold, Platinum, Silver and Metal. These will be filled according to the availability of
these jewels and the same logic will be followed on filling each.

Mobile Phones & Tablets – Cases & Covers
51
This
Category
Includes
Mobile
Phones,
Tablets
and
Mobile
Accessorie
s

52
Mobile
Phones &
Tablets
are
Available
under
Mobiles &
Cameras
in SMS

53
This column refers to the different categories that the
product can be listed in. If your product is eligible to
be listed in more than one category, please select the
appropriate categories from the drop down menu.
This refers to the type of case or cover.
Allowed values for the same are available in the index
page such as Arm band Cover, Back Cover, Charging
Case, etc.
Refer Flipkart website with the product image to
understand each type such as below.

54
Case or Cover refers to whether the product is a case or
cover. Possible values are either Case and Cover.
Cases Covers
Designed For refers to the models compatible with the case
or cover. Possible values are Nokia 5800, Apple Touch,
Samsung Galaxy Tab 2, etc
* Model ID & Designed for a Completely different and
the Former refers to the Model ID of the Case or Cover
and the later refers to the Compatible Model to which
the case is designed for

55
Outside Material refers to the substance used to make
the outside portion of the particular product. Possible
values are TPU, Leather, Silicon, etc.
Inner Material refers to the substance used to make
the inner portion of the particular product. Possible
values are Rubber, Thermo Plastic, Silicone, etc.
Cutout Window refers to whether the case or cover
has cutout windows. Possible values are Yes or No.

56
Access to Buttons refers to whether there is access to
the various buttons on the product. Possible values are
Yes or No.
Stand refers to whether the product comes with a
stand or not. Possible values are Yes or No.
Swivel Clip refers to whether the product comes with a swivel
clip or not. Possible values are Yes or No.

57
Waterproof refers to whether the product is
waterproof or not. Possible values are Yes or No.
Features refers to the various functions deliverable by
the product. Possible values are Crush Resistant, Anti-
shock, Waterproof, Anti-dust, Scratch Resistant, etc.
Part Number of a product refers to its unique identity
given to it by the means of numbers or alphanumeric
values.

58
Dust Proof refers to whether the product is dust proof
or not. Possible values are Yes or No.
Attachment Type refers to the attachment through
which the MP3 player or the mobile can be attached
to the body of the customer. Possible values are
Armband, Belt Clip, Watch Band, etc.
Scratch Resistant refers to whether the product is
resistant from scratches or not. Possible values are Yes
or No.

59
Design refers to the drawing or sketch on the product,
whereas style refers to any or all physical alterations
available in the product. Possible values are Rose
Flower on Back, Koala Design, Bunny Ears on Top, etc.
Pockets refer to the number and the placement of
pockets on the product. Possible values are 2 Pockets
on the Back, 1 Pocket Inside the Cover, etc
Closure Type refers to the closing mechanism of the
product. Possible values are Zip, Velcro Straps, etc.

60
Computers & Accessories - Headphone
Computers
category
Include,
Computers
, laptops,
Accessorie
s

61
Computers &
Accessories have 4
Template
1) Computer & Laptop
Accessories
2)Computer & Laptop
Components
3)Computer, Tablet
&Peripheral
4) Soft wear

62
Headphone Design refers to how the headphones can
be worn by the customer. Possible values are Clip-on,
Ear Bud, Over-the-head, In-ear-canal phone, Behind-
the-neck, Behind-the-ear, Behind-the-head, etc.
Clip-on
Ear Bud
In-ear-canal phone
Behind-the-neck

63
Headphone Type refers to the position of the headphone
with respect to the ear. Possible values are Over-the-ear,
On-the-ear, In-the-ear, etc.
Over-the-ear
On-the-ear
In-the-ear

64
Wired/Wireless refers to whether the headphone is
wired or wireless. Possible values are Wired or Wireless.
Impedance is the measure of the opposition that a circuit
presents to the passage of a current when a voltage is
applied. Possible values are 10.5, 20, 30, etc.
Impedance - Measuring Unit refers to the unit used to
measure impedance in a headphone. Units should be
filled only in singular form. Please fill the unit only in
'ohm'.

65
Minimum Frequency Response - Measuring Unit refers to
the unit used to measure the minimum frequency
response in a headphone. Units should be filled only in
singular form. Please fill the unit only in 'Hz'.
Maximum Frequency Response refers to a maximum
range of frequency that the headphones can reproduce
effectively, to give out good sound. Possible values are
18000, 20000, 22000, etc.
Minimum Frequency Response refers to a minimum
range of frequency that the headphones can reproduce
effectively, to give out good sound. Possible values are
20, 40, 50, etc.

66
Bluetooth Profiles refers to the compatible bluetooth
profiles the headphones come equipped with. Possible
values are A2DP, AVRCP, etc.
Number of Pins refers to the total number of pins the
product has. Possible values are 1, 2, etc.
Headphone Jack refers to the jack present in the
headphone. Possible values are 2.5 mm, 3.5 mm, 6.3
mm, etc.

67
Wireless Range refers to the range in which the wireless
headphones are capable of signalling and transmitting
sound from the source. Possible values are 10, 12, 15,
etc.
Power supply refers to the source of power for a given
electronic device. Possible values are 5 V DC, 500 mA, 2 x
1.5 V NiMH R03/AAA, Battery Powered, etc.
Bluetooth Range refers to the range in which the
bluetooth headphones are capable of signalling and
transmitting sound from the source. Possible values are
10, 12.5, 15, etc.

68
Connector Plating refers to the material used for the
plating of the jack on the product. Possible values are
Gold Plated, Chrome Plated, Nickel Plated, etc.
Play Time refers to the number of hours of playback time
the product is capable of. Possible values are 10 hrs, 20
hrs, 30 hrs, etc.
Battery Type refers to the type of battery used to power
a given device. Possible values are Lithium Polymer,
Alkaline, Ni-MH Rechargeable, etc.

69
Controls refer to the various ways in which a person can
control music or call capabilities in the product. Possible
values are Volume Control, On-off, Reset, Tuning, etc.
Cord Length refers to the length of the cord. Possible
values 1, 2.5, 3, etc.

Electronics - Speaker
70
Includes
1)TV, Video &
Audio,
2) Gaming
&Peripheral,
3) Home &
kitchen
Appliances
4) Camera &
Accessories
5)Health Care

71
Type refers to the kind of speaker or speaker
system depending on its form factor.
Desktop Speaker
Home Speaker
Portable Speaker
Tower Speaker
Sound Bar

72
System Configuration refers to the configuration
type of the speaker system. Such as Single Unit, 1,
1.1, 2 etc
Compatible Devices refers to the devices with
which the product is compatible. Such as Audio
Player, Computer etc
Power Output refers to the RMS power output
produced by the speaker or the speaker system.
In case the product is a speaker system, please
specify the unit of the speaker system along with
its output power. Possible values are 10 W
(Satellite), 25 W (Subwoofer), etc.

73
Memory Card Slot refers to whether or not the
product comes with a memory card slot. Possible
values are Yes or No.
Impedance refers to the impedance or the
electrical resistance of the product. In case the
product is a speaker system, please specify the
unit of the speaker system along with its
impedance. Possible values are 4 Ohms
(Subwoofer), 6 Ohms (Satellite), 9 Ohms, etc.
Frequency Response refers to the frequency
response range of the product. In case the
product is a speaker system, please specify the
unit of the speaker system along with its
frequency response. Possible values are 35 - 200
Hz (Subwoofer), 200 - 20000 Hz (Satellite), 100 -
15000 Hz, etc.

74
Driver Type refers to the types of drivers that are
present in the speaker system. Please specify the
number of drivers along with the type. Possible
values are 1 Woofer, 1 Subwoofer, 2 Satellites, 1
Full Range Speaker, 1 Mid Range Speaker, 2
Tweeters, 1 Super Tweeter, 1 Coaxial Driver, etc.
Number of Channels refers to the number of
channels present in the product. Possible values
are 2, 3, 5, 6, 7, etc.
Power Source refers to the source of power for
the product. Possible values are Battery, AC
Adapter, USB Chargeable, etc.

75
Signal to Noise Ratio refers to the signal to noise
ratio that the product produces. Please ensure
that the values entered are in Decibels. Possible
values are 85, 90, etc.
Material refers to the substance used to make a
particular product. Please mention the unit of the
system along with the material. Possible values
are Wood (Subwoofer), Plastic (Satellite), etc.
Driver Size refers to the driver size of the product.
In case the product is a speaker system, please
specify the name of the unit along with the driver
size. Possible values are 6 inch (Subwoofer), 4
inch (Satellite), etc.

76
Sensitivity refers to the sensitivity of the speaker
measured at 1 W and 1 m. Please ensure that the
values entered are in Decibels. Possible values are
110, 108, 107, 95, etc.
Distortion refers to the distortion in the output
produced by the product. Possible values are 0.1%
at 1 W, 0.2% at 1 W, etc.
Separation refers to the separation specification
of the speaker system. Possible values are Greater
than 40 dB, Greater than 60 dB, etc.

77
Display Type refers to the type of display present
in the product. Possible values are LCD, LED, etc.
Display refers to whether or not the product
comes with a display. Possible values are Yes or
No.
Controls refers to the audio or video parameters
that can be controlled using the product. Possible
values are Volume, Play, Pause, Track Control, etc.

78
Built-in FM Radio refers to whether or not the
product comes with a built-in FM radio. Possible
values are Yes or No.
Technology Used refers to information on
particular technologies that the product comes
with, which are usually specific to the brand or
the product. Possible values are Multipoint
Technology, MEMS Technology, DSP, etc.
System Requirements refers to information on
any requirements of the connected system for the
product to be fully functional. Possible values are
Windows XP, Vista, Mac OS, etc.

Summary
Now we understand
✓ Footwear Listing
✓ Jewellery Listing
✓ Mobile phone and tablet Listing
✓ Computer and Electronic Listing

Objective
By the end of this module we will be able to understand
▪ Toys Listing
▪ Baby care Listing
▪ Health and beauty Listing
▪ Office supplies Listing
▪ Sports listing
▪ Eye wear listing
▪ Books and Media Listing
▪ Home Décor Listing

83
Toys – Role Play Toy
Category
home page
in Flipkart
with
Subcategorie
s as Refiners

84
Toys has
only one
template
which
comes
under Bay
care & toys

Battery Operated refers whether the product is a
battery operated product or not.
Character refers to the figure or personality that a
particular product refers to. Possible values are
Noddy, Hannah Montana, Lightning Mcqueen,
Mator etc.
Type refers to the kind of role play toy. Possible
values are Pretend Profession Kit, Kitchen & Home
Playset, Playsets & Models, Vehicles, Playsets &
Accessories, etc.

86
Material refers to the substance used to make a
particular product. Possible values are Wood,
Plastic, Porcelain, Stainless Steel, etc.
Age Group refers to the age group of children which
the product is most suited for. Possible values are 1
- 3 Years, 14 Years & Above, 12+ Years, etc.
Country of Manufacture refers to the country the
product was manufactured in. Possible values are
China, Japan, India, USA, etc.

87
Battery Type refers to the type of battery used to
power a given device. Possible values are AA, AAA,
etc.
Number of Batteries refers to the batteries' number
that you would require to make a device functional.
Powered By refers to the source of power for a
given electronic device. Possible values are Battery,
AC Adapter, etc.

88
Here is how the
Product list will
Appear on the
Website.

89
Here You can
See the list
of
Templates
under
Baby Care
In the Seller
Dashboard
Baby Care - Feeding
Utensil
Baby Care – Feeding Utensil

90
Brand is the name of the company under which the
product
Will be manufactured. Brand name has to be in proper
case
Format it can be in upper case only when it is an
acronym
Such as LG, HP etc.
Model Name is the name given to the product by the
seller
To identify the product. Note: Please do not add the
Brand
Name in the Model Name as the title will feature Brand
Name twice. The character limit here is 128 characters
Including Spaces.
Model Number is the number given to the product
by the seller To identify the product. Note: Please
do not add the Brand Name in the Model Number
as the title will feature Brand Name twice.

Colour: It is the colour of the product. As it
states multivalve, here we can add more than
one values E.g.; blue::Yellow ,
The values need to be separated by “::” only
i.e. colon. If there are more than three colours
then the colour should be mentioned as
“Multicolour”
Suitable For: Here you need to mention what type of
food
Can be served in the listed utensils.
Such as Liquids, Solids or both.
Type refers to the type of utensil that is being listed
below
Are few examples;
Spoon, Fork, Bowl, Feeding Set, etc.

Capacity refers to the capacity of the utensil or the
maximum amount or volume that the product can
contain.
In this cell you will only have to mention the capacity in
Terms of numbers such as 400 and NOT 400ml the unit
“ml” needs to be filled in the next attribute cell.
Capacity Measuring Unit: This is the unit to measure
capacity
Only and which is only “ml” hence no other values will be
Accepted. Kindly please provide values in terms of ml only.

Minimum Age : This is the minimum age number that
The product is suitable for and this has always to be
Mentioned in terms of months only but the unit month
will
Be mentioned in the next attribute.
Minimum Age – Measuring Unit: This is the unit of
Measurement and this value always has to be in
“Months”

Maximum Age : This is the minimum age number that
The product is suitable for and this has always to be
Mentioned in terms of months only but the unit month
will
Be mentioned in the next attribute.
Maximum Age – Measuring Unit: This is the unit of
Measurement and this value always has to be in
“Months”
Body Material: This is the material that the
product is mainly made of. E.g.: Plastic, Steel etc.

No of Contents in sales Package: Here only the number of
Products in the box needs to be mentioned.
E.g.: if the Sales package has 3 bottles and 2 Spoons then
the
Total number has to be mentioned as 5.
EAN - European Article Number
UPC - Universal Product Code
Here the 13 digit Bar Code has to be entered if not
13 zeros can also be entered if either is not available
Description: Here the detailed description of the
product
Has to be mentioned the character limit is 10,000
Characters including spaces
Note: The Description should mainly concentrate on
product and not on Brand endorsement, and marketing
Terms and promotional statements should be avoided.

Main Image: The Image has to adhere to all the
guidelines
Mentioned earlier.
Only the link which leads to product image should be
Provided and not to the product page
Other Image URL 1, 2, 3, 4: here the links to the
additional images of the product can be provided,
where
Other views or angles are displayed.

Sales Package: Here all the products should be
mentioned
That will be shipped along with the main product or all
the
Products that is included in the sales package.
Size: Size refers to the size of the utensil which can be
Small, Medium or Large.
Search Keywords: These are the keywords that are
used to search for the products on the Flipkart Site
these words will be optimized for search in Flipkart Site
only

Video URL: Any video related to the product first has to
be uploaded to YouTube and then the link has to be
pasted in this cell. Note : Kindly go through the video
guidelines mentioned in the Summary Sheet.
Key Spec: These are the unique selling points of the
product that will be showcased next to the Image of
the product.
Note: The character count should be less than 22

H&B - Perfumes
Here there will be a dropdown provided and it tells
In which category the product should reflect on the site.
In the below example there are options to list under
Baby care, Health &Beauty or both.
product will be manufactured. Brand name has to be in
proper case . Format it can be in upper case only when it
is an acronym Such as LG, HP etc.
seller to identify the product. Note: Please do not add
the Brand Name in the Model Name as the title will
feature Brand name twice. The character limit here is
128 characters Including Spaces.

Quantity refers to the amount or volume of the
product
Here the quantity of the perfume in the container.
Eg 100 and NOT 400ml the unit “ml” needs to be filled
in the next attribute cell.
Quantity Measuring Unit: This is the unit to measure
capacity only and which is only “ml” hence no other
values will be accepted. Kindly please provide values
in terms of ml only.

Fragrance classification : It is Fragrance Classification
refers to the classification made in perfumes based on
the concentration of aromatic compounds.
In the second column there is a hyper link which will lead
To the allowed values.
This will also be mentioned in product details and package.

Here are few examples where the fragrance classification is mentioned on the bottle itself
By the manufacturers

Men: This refers if the perfume is suitable for
men
Women: This refers if the perfume is suitable for
women.
Note If the perfume is suitable for both Men & Women
Then fill yes for both attributes.

Fragrance Family: This here tells what kind of aroma the
Perfume gives out.
Eg: Citrus for lemony fragrance, Floral for flowery
fragrance

Description: Here the detailed description of the product
mentioned
the

Boys : Here we mention if the perfume is also
suitable
For boys , hence if it is suitable for girls then mention
“Ýes”
Girls : Here we mention if the perfume is also
suitable for girls, hence if it is suitable for girls
then mention “Ýes”
Fragrance Segment mentions if the perfume is a
Luxurious one or is it for Mass premium.

This Attribute mainly talks about the bottle design
Of the perfume bottle.
Aromatic Compounds refers to the most notable smells
noticed from their corresponding substances.
Eg: Leather, Green Tea, Musk, etc.
This attribute talks about the perfume being a
limited
Edition. If Yes mention yes else NO.

Top Notes refers to the smell perceived immediately
upon
application of a perfume. Top notes consist of small,
light molecules that evaporate quickly. It is also called
Head Notes. Possible values are Grape, Tomato Leaves,
Lychee, etc.
Heart Notes refers to the scent of a perfume that emerges
just prior to when the top notes dissipate. It is also called
Middle Notes. Possible values are Lily, Rose, Watermelon,
etc.
Base Notes refers to the scent of a perfume that appears
close to the departure of the heart notes.
Possible values are Sandalwood, Benzoin, etc.
Note: All of these will be mentioned in the box itself.

Office Supplies & Accessories – School Bag
The value has to be selected from the dropdown as shown
below & this decides where the products will be listed and
Displayed.
product will be manufactured. Brand name has to be
in proper case . Format it can be in upper case only
when it is an acronym Such as LG, HP etc.
seller to identify the product. Note: Please do not add
the Brand Name in the Model Name as the title will
feature Brand name twice. The character limit here is
128 characters Including Spaces.

Color: It is the color of the product. As it states
multivalve, here we can add more than one values
E.g.; Blue::Yellow ,
The values need to be separated by “::” only i.e. colon.
If there are more than three colors then the color
should be mentioned as “Multicolor”
The type of the bag should be selected
from the values mentioned below.
Backpack, Shoulder Bag, Daypack, Sling Bag, Campus Bag,
Multipurpose Bag, Trolley.
The type of the bag if unknown kindly search the types of
bags In Google then compare with products under
Flipkart
site. Based on the comparison select a type from the list
mentioned

Back pack: These bags are usually worn on the back
and
Used to carry books and other school items
Shoulder Bags: These bags are generally worn
On shoulders, there is very less visible
difference
Between the two so based on the available
data
One of the type can be selected.

Daypack is similar to the other school bags mentioned
above
Sling Bags are the ones which usually have a single
straps
And long straps.

Trolley Bags are the school bags which comes
With trolley.
Campus bags are the bags that are slightly
higher
Capacity

Ideal for : This refers to the bag suitability if the bag is
Made for Boys or Girls.
Series refers to the range or set of a given product
identified by a common name.
E.g.; Cartoon series, Super Man series, Chota Bheem
Series,

Waterproof: This tells us that the bag is water
proof or
not, if the bag is waterproof please mention “Yes”
Bag Capacity refers to the volume of the bag
Which is measured in terms of litre's in volume.
Kindly mention only the number in the bag capacity
And the unit in the next attribute cell.

Bag Capacity – Measuring Unit: Here the unit has to
be
Mentioned as Litres or Inches.
product
product and not on Brand endorsement, and
marketing

mentioned
the

Sports - Racquet
Racquet is the bat that is used while playing racquet sports, these are listed under
More stores>Sports & fitness>Racquet sports.

product will be manufactured. Brand name has to be
in proper case format it can be in upper case only
when it is an acronym Such as LG, HP etc.
seller
To identify the product. Note: Please do not add the
Brand
Name in the Model Name as the title will feature Brand
Name twice. The character limit here is 128 characters
Including Spaces.

Color; As you can see here the colour has to be selected
From one of the values in Index sheet as mentioned
below

Grip Size refers to the standardized grip size used for
racquets. Please fill NA if the product is a table
tennis
racquet. Possible values are G3, G4, HG5, etc.
Type refers to the kind of racquet based on the sport it
is
used for. The list of values that can be selected is given
In the Index sheet .
Please refer to the next slide for the values in Index
sheet

Pack of: Refers to the number of similar products in the
Package.
E.g.: If there are two shirts in one SKU or listings
Only then the pack of will be 2, but if there are two
different
Products such as Shorts and T Shirt. The pack of value
should be Just 1
Part Number of a product refers to its unique
identity
given to it by the means of numbers or alphanumeric
values. If not applicable, please fill 'NA'.
Strung/Unstrung refers to whether the racquet is
strung or unstrung. If not applicable, please fill
'NA'.

There are only two values as mentioned in the
below
Index sheet.

Weight of the product needs to be mentioned
Here.
Sports Type; This refers to the sport for which the
Racket will be used.
The list will be provided in the index sheet as
shown
in below

Playing Level; This refers to the playing
level
Again the list of values is mentioned below.

Ideal For refers to the suitable gender the racquet is
Made for again the list is provided in the Index
sheet
As shown below.

This refers to the material used in making the racquet
The list of materials is also provided in the Index
sheet.

product
mentioned that will be shipped along with the main
product or all the Products that is included in the sales
package, if there is anything that is provided along with
the racquet that needs to be mentioned here.
Series refers to the range or set of a given
product identified by a common name.

Age Group: This is the age group that the product
is
suitable for. Possible values are 1 - 15 Years, 14
Years &
Above, 10 - 12 Years, All Age Groups, etc.
Flexibility refers to how much the racquet bends
when
a player hits the ball. Possible values are Stiff,
Medium,
Flexible, Extra Stiff, etc.
Tension refers to the tension in the racquet strings.
Possible values are 24 - 28 lbs, 20 - 24 lbs, 43 - 47 lbs,
etc.

Balance refers to the measure of weight distribution of
the racquet or location of the balance point of the
racquet measured from the butt end. Possible values
are
Even Balance, Head Heavy, 315 mm, 290 - 310 mm, etc.
Cover refers to the kind of cover that the racquet
comes with. Possible values are Full Cover, 3/4 Cover,
etc.

Head Size refers to the area of the racquet
head.
Possible values are 95.5, 140.5, etc.
Head Size - Measuring Unit refers to the unit used
to measure head size. Units should be filled only in
singular form. Please fill the unit only in 'sq. in.'.
String Pattern refers to the kind of string pattern
that the racquet comes with.Possible values are
16 x 20, 18 x 20, etc.

Shaft Material refers to the substance used to
make
the racquet shaft. Possible values are Steel,
High Modulus Graphite, Graphite, etc.
Speed refers to the speed rating of the racquet.
Possible values are 120, 130, etc.
Control refers to the rating of control offered by
the
racquet. Possible values are 54, 64, etc.

Veneer refers to the veneer rating of the
racquet. Possible values are 7, 8, etc.
Height refers to the measurement from top to base
or
head to foot.
Height - Measuring Unit refers to the unit used to
measure
height. Units should be filled only in singular form.
Please fill the unit only in 'inch'.

Weight Range refers to the range of weight of
the product only, without packaging.
Weight Range - Measuring Unit refers to the unit used
to measure weight range. Units should be filled only
in singular form. Please fill the unit only in 'g'.
Unstrung Weight refers to the weight of the
racquet
when it is not strung.
Possible values are 300.5, 200.5, etc.

Unstrung Weight - Measuring Unit refers to the
unit used to measure unstrung weight.
Units should be filled only in singular form.
Please fill the unit only in 'g'.

Eyewear - Sunglass
Sunglasses or commonly known as Cooling glass or Shades

Brand is the name of the company under
which the product will be manufactured.
Brand name has to be in proper case
Format it can be in upper case only when
it is an acronym such as LG, HP etc.
Style Code: This is the Style code provided by
the
Brand Style Code is the unique code, can be
alphanumeric, numerals etc., given to a
particular product.
Brand Size refers to the size or size related code
mentioned by the manufacturer on the product. The
value can be filled as an alphabet representing size, such
as S for Small, M for Medium, L for Large, etc. The value
can also be filled as a number, such as 50, 55, etc. Or the
value can be filled as a numeric range, such as 47 - 55, 56
- 58, 59 - 65, etc. Possible values are S, M, L, XL, One Size
Fits All, 50, 55, 61, 47 - 55, 56 - 58, 59 - 65, etc.

Group ID is the unique code which is common for color
and size variants of the same design. It can be
alphanumeric and is given to a particular product that
specifies the exact design of the product.
It is usually derived from Style Code. For example:
Style Code is JCCHH1141A3, Brand Color will be 1A3 and
Group ID will be JCCHH114.
Type refers to the classification of the product
based
on its style, design and construction.

Purpose: It’s the main intention of wearing the
Sunglass. The list is provided in the Index sheet
As shown below.

Lens colour: The colour of the lens or glass here
The same has to be selected from the list in the
Index sheet

Brand Colour refers to the colour or colour related
code
mentioned by the Brand on the product tag/label.
Note that there is no restriction for the Brand Colour
As it is a free text and the colours can be described as
Creatively as one can.

Frame refers to the amount of closure by the frame
that has been provided around the lens of the
product.
The list is provided in the Index sheet,

Frame Colour refers to the product's frame colour.
Possible values are Brown, Red, Gold, Steel, etc.
Colour: It is the colour of the product. As it states
multivalve, here we can add more than one values
E.g.; blue::Yellow
The values need to be separated by “::” only ie
colon.
If there are more than three colours then the
colour should be mentioned as “Multicolour”

Gradient refers to the shading pattern from dark
to light provided on the lens of the product,
as protection against sun glare.

Size refers to the standard size used for
sunglasses.
Possible values are Small, Medium and Large.
Please note that Small fits small face shapes,
Medium fits medium face shapes and Large fits
large face shapes.

Ideal For refers to which gender the product
would be most suitable for.
The list is provided in the index sheet.

UV Protection refers to the amount of UV
protection
that the product provides.
Possible values are 98%, 100%, etc.
Mirrored refers to whether the product comes with
mirrored lenses or not. Possible values are Yes or
No.
Polarized refers to whether or not the product
is
polarized. Possible values are Yes or No.

that are sold in the package. Please specify the package
information along with the number of each content
mentioned before the name.
Data should be double colon (::) seperated.
For instance, the Sales Package of a sunglass will most
likely consist of
1 Sunglass::Case::Cleaning cloth.
Secondary Type refers to the secondary style or look that
the product can be identified with apart from its
dominant
primary type. A sunglass might be a combination of
different styles or types where a particular type is
dominant and another type is secondary.
Please note that Type and Secondary Type cannot be the
same.

Secondary type allowed values are provided in the Index sheet as shown
below.

Model Name is the identity of the product that helps in
distinguishing it from other products. Possible values
are Queensberry Street, Retro Mirror, etc.
Collection refers to the range or set of a given
product
identified by a common name.
Size in Number refers to the size of the product
represented in a numeric format. When values are
provided only as a range, then the outer limit has to
be taken here. Possible values are 50, 55, 61, etc.

Minimum Range refers to the lower value of the
numeric
size range that represents the product. If a product size
is 50, It will fall under the size range 47 - 55.
Thereby the lower value that should be given is 47.
Possible values are 47, 56, 59, etc.
Maximum Range refers to the higher value of the
numeric size range that represents the product.
If a product size is 50, It will fall under the size range
47 - 55. Thereby the higher value that should be given
is 55. Possible values are 55, 58, 65, etc.

Face Type refers to the type of face structure that the
pair of sunglasses would be suitable for.
Possible values are Oval, Square, Heart, Round, which
is
Mentioned in the Index sheet.

Pattern refers to a repeated decorative sketch that
is
printed or engraved on the frame of the product.
Possible values are Shaded, Solid Colour,
Animal Print - Leopard, Stripes, Floral, etc.
Design refers to the drawing/sketch/designs/accents
on the product by means of printing, embellishments,
metal decorative attachments, diamantes, leather work,
etc. Possible values are Metal Gold Logo Design on
Arms,
Metal Brackets on Sides, Rose-gold Ends for the
Arms of the Sunglasses, etc.
Nose-bridge Type refers to the type of nose-bridge
that
the product comes with. Possible values are
Low Nose-bridge, Medium Nose-bridge,
High Nose-bridge, etc.

Case Type refers to the type of case based on its
form/structure, that the product comes with.
Possible values are Drawstring Vinyl Case, Metal Hard
Case,
Canvas Zippered Case, Leatherette Hard Case, Honeycomb
Zippered Hard Case, etc.
HD Vision refers to whether the product comes
with
HD vision or not. Possible values are Yes or No.
Attachable Shutters refers to whether the product
comes
with additional attachable shutters or not.
Possible values are Yes or No.

Prescription Correction refers to the type of corrective
features that the product comes with.
Possible values are Near-sightedness, Far-sightedness,
etc.
Horizontal Width refers to the horizontal breadth,
broadness or wideness of one lens of the product.
Horizontal Width - Measuring Unit refers to the unit
used
to measure the horizontal width of the product.
Please fill the unit only in 'mm'.

Frame Arm Length refers to the measurement of
length of product's frame arm.
Frame Arm Length - Measuring Unit refers to
the unit used to measure the frame arm length
of the product. Units should be filled only in
singular form. Please fill the unit only in 'mm'.
Bridge Size refers to the horizontal
breadth, broadness or wideness of the
nose-bridge
of the product.

Bridge Size - Measuring Unit refers to the unit used to
measure the bridge size of the product. Units should
be filled only in singular form. Please fill the unit only
in 'mm'.
Vertical Size refers to the vertical
measurement from top to base or head to
foot of one lens of the product.
Vertical Size - Measuring Unit refers to the
unit used to measure the vertical size of the
product. Units should be filled only in singular
form. Please fill the unit only in 'mm'.

Weight refers to the weight of the product only,
without packaging.
Weight - Measuring Unit refers to the unit used to
measure the weight of the product. Units should
be filled only in singular form. Please fill the unit
only in 'g'.

Books, Media & Posters
Books : This is one of the largest category in Flipkart almost all the books are available
With us

ISBN13 refers to the 13 digit unique
identification
code assigned to each book
Title refers to the name of a book.
Author refers to the person who has written a given
book.

Publisher refers to the publication
house.
Edition refers to the number in a sequence to
which a particular book belongs.
Possible values are 1, 2, 3.
Publication Year refers to the year in which a book
was
published. Possible values are 1989, 1992, 2013.

Binding refers to the covering holding the pages of a
book together. Possible values are Paperback,
Hardcover.
Language refers to the medium in which the book
has been written. Possible values are English,
Hindi.
Number of Pages refers to the total number of pages in
a
book. Possible values are 100, 200, 754.

product
product and not on Brand endorsement, and
marketing
Length or Height of the book should be mentioned
here
Here the unit only has to be mentioned i.e. the
Inches

Width of the book should be mentioned here
Here the unit only has to be mentioned ie the
Inches
Depth of the book should be mentioned here

Here the unit only has to be mentioned i.e.
the Inches
Weight of the book should be mentioned here
Here the unit only has to be mentioned i.e.
the “g”for Gms

Please enter the categories in which you would
want the book to appear
Here mention the Table of contents i.e. the contents
Of the book so that the buyer knows what he is
buying

Home furnishing - Bed sheets
Bed sheet : This is a piece of cloth that one uses while sleeping

Here we need to mention where would the product be
Displayed on the site. 1) Home furnishing 2) Baby Care
product
Will be manufactured. Brand name has to be in proper
case
Format it can be in upper case only when it is an acronym
Such as LG, HP etc.
Model Name is the name given to the product by
the seller To identify the product. Note: Please do
not add the Brand Name in the Model Name as the
title will feature Brand Name twice. The character
limit here is 128 characters Including Spaces.

Model Number refers to the number assigned by
the manufacturers to identify different products
that they offer. Please do not add the brand name
while entering the Model Number. Possible values
are G570R, 720P, etc.
Type refers to whether the bed sheet is fitted
or flat bed sheet. A flat sheet is simply a
rectangular sheet of cloth, while a fitted sheet
has its four corners, and sometimes two or
four sides, fitted with elastic.

Here mention the colour of the Bed sheet,
Select a value from one of the values in the Index
sheet.

Size refers to the label sizes used for the
product. EG Single, Double, King, Queen.
Collection refers to the range or set of a given
product identified by a common name.
Possible values are Grills, Kids and More, etc.

Pattern refers to a repeated decorative sketch
that is printed or engraved on a product.
Select a value from the list in Index.

Material refers to the substance used to make
a particular product. Possible values are
Cotton, Silk, etc.
mentioned
That will be shipped along with the main product
or all the
Description: Here the detailed description of the product

Character refers to the figure or personality that a
particular product refers to. Possible values are
James Bond, Iron Man, Superman, etc.
Thread count refers to threads per inch (TPI). It is a
measure of the coarseness or fineness of fabric measured
by counting the number of threads contained in one
square inch or one square centimetre of fabric. Possible
Washable indicates whether the product is
washable or not. Possible values are Yes or No.

Flat Sheet Width refers to the width of the
Flat Sheet. Possible values are 77, 120, etc.
Please ensure that the values entered are in
'cm'.
Flat Sheet Height refers to the height of the
Flat Sheet. Possible values are 77, 120, etc.
'cm'.
Fitted Sheet Width refers to the width of the
Fitted Sheet. Possible values are 76, 100, etc.
'cm'.

Fitted Sheet Height refers to the height of the
Fitted Sheet. Possible values are 77, 120, etc.
'cm'.
Total Weight refers to the total weight of the
product. Possible values are 120, 150, etc.
Total Weight - Measuring Unit refers to the
unit used to measure total weight. Units
should be filled only in singular form. Please
fill the unit only in 'g'.

Lifestyle – Hand messenger Bags
These are the bags that a Girl/Woman carries around with her and they come in many
Varieties.

Colour Code is the unique code, can be alphanumeric,
numerals, etc., given to a particular product that
specifies the exact colour of the product.
Model Name is the identity of the product that helps
in distinguishing it from other products. Please do not
add the brand name while entering the model name.
Model Name should not exceed 128 characters
including space.

Style Code is the unique code, can be
alphanumeric, numerals, etc., given to a
particular product.
Ideal For refers to which gender the product
would be most suitable for. Possible values
are Men, Women, Boys, Girls, etc.
Type refers to the categorization of hand
messenger bags based on its function and
usability. Possible values are Cross Body Bag,
Shoulder Bag, Hand Bag, etc.

Colour refers to the product's colour. Select a
value
From the index sheet.

Material refers to the substance used to make
a particular product. Possible values are
Artificial Leather, Canvas, Fabric, etc.
Number of Compartments refers to the
number of main sections in the bag. Possible
Please write few lines describing your product along with a
list of products that are compatible with this product.
Description is limited to 10000 characters (including
spaces). It should not include any hyperlinks, additional
offers, or promotion text.

that is sold in the package. For instance, when you sell a
Bag , the Sales Package will most likely consist of the
Bag:: String, etc. These things then become the Sales
Package. Data should be mentioned Double Colon (::)
separated.
Occasion refers to the nature of event for
which a hand messenger bag is meant for.
Possible values are Party, Evening, etc.
Bag Size refers to the standardized sizes of bag
described in non-numeric values. Possible
values are Small, Medium, Large, Free Size,
etc.

Number of Pockets refers to the number of
small sections/pockets that the bag has.
Possible values are 3, 4, etc.
Capacity refers to the maximum amount or
volume that the product can contain. Capacity
should not exceed 128 characters (including
spaces).
Capacity - Measuring Unit refers to the unit
used to measure the capacity of bag. Units
should be filled only in singular form. Possible
values are L, kg, g, etc.

Closure refers to the mechanism involved in closing
a bag. Possible values are Velcro Strap, Zip,
Magnetic Zip, etc.
Bag Design refers to the drawing or pattern or imprint
on a bag. Possible values are Checkered, Animal Print,
Graphic Print, etc.
Width refers to the breadth, broadness or
wideness of a product.

Width - Measuring Unit refers to the unit used to
measure the width of the backpack. Units should be
filled only in singular form. Please fill the unit only in
'mm'.
Height refers to the measurement from top to
base or head to foot.
Height - Measuring Unit refers to the unit
used to measure the height of the backpack.
Please fill the unit only in 'mm'.

Depth refers to the distance from the front to
the back of the product.
Depth - Measuring Unit refers to the unit used
to measure the depth of the backpack. Units
should be filled only in singular form. Please
fill the unit only in 'mm'.

Data Guidelines
191
• Seller needs to select the appropriate queue for product listing
• Seller needs to check the data for grammatical, Formatting and spelling errors along
with banned words
• Seller has to check the values entered in the attributes as per the CMS requirement, if
any deviance then refers to the source which the vendor provided
• Seller needs to ensure to fill the mandatory attributes accurately and completing in order
to avoid QC rejection
• If there is a data discrepancy in the good to have attribute, the same will be rejected
with appropriate comments
• Additional data will not be filled by the QC team apart from checking whatever is
mentioned by the seller.

Summary
Now we understand the listing process for
✓ Toys Listing
✓ Baby care Listing
✓ Health and beauty Listing
✓ Office supplies Listing
✓ Sports listing
✓ Eye wear listing
✓ Books and Media Listing
✓ Home Décor Listing

Seller Onboarding - Day 4 - Listing

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